Chapter 55 Ning Hao and movie ambitions! Cooperation with light! [Additional updates for rewards]
Reaffirming his belief in progress, Zhou Yutang went to the offices of Teacher Yao and Teacher Tian more often.
Teacher Yao and Teacher Tian were also very pleased.
After working as a teacher in a film school for so many years, what kind of people have you not seen in the industry?
At Zhou Yutang's age, there are not many people who can be so popular. There are big stars who are more popular than him!
The key depends on what those people do after they become popular.
Each one of them is either going crazy to show off their faces on various crews, or they are flying around the country to make a lot of money by accepting announcements for various events.
These people attach great importance to turning this "fame" into immediate benefits.
So most of my time and energy are spent on this, and I rarely have time to go to school to calm myself down.
You may not even be able to see the teacher several times a semester.
Zhou Yutang is different.
As far as the two teachers knew, he went through a brief period of busy announcements after "Want to Meet You" became a hit, and then he promoted many invitations to the crew, and he continued to attend classes at the film school most of the time.
I have filmed several youth-type short dramas, and my techniques have become increasingly proficient and I have made rapid progress.
He seems not to have been affected by the glitz of the entertainment industry at all. He still maintains a sincere and progressive heart and chooses to settle down at the most appropriate time.
Every time I come to the teacher's office, it's like going home.
He is humble and motivated, and he speaks well.
This young man insists on getting it.
Not only did the two teachers speak highly of Zhou Yutang, but also senior brother Ning Hao, whom he had just met while filming Jing Tian's MV.
He also thinks Zhou Yutang is very good.
The two met during the filming of the music video and chatted in private many times afterwards.
Zhou Yutang wanted to make a movie of his own, so he made friends with this famous senior to communicate more and learn from successful experiences.
Ning Hao admired Zhou Yutang's wild ideas very much, and their relationship developed quickly after going back and forth.
Today we have another gathering at Ning Hao’s house.
Ning Hao's wife Xing Aina went out to get her hair done after dinner, leaving the battlefield to the two men.
Zhou Yutang and Ning Hao were eating peanuts and drinking wine.
"Yu Tang, do you really want to make a movie?"
Ning Hao said with some curiosity: "From my personal point of view, the movie actually sounds quite high-end, and it may not be as profitable as the TV series."
"Crazy Stone" can be considered a low-cost and high-return, but the total box office is more than 20 million. Excluding the theater share, publicity costs and miscellaneous expenses, the final box office revenue distributed to investors is estimated to be only a few dollars. million.
"TV dramas are the basic base of Kodong Studio. Making movies is to test the waters first."
Zhou Yutang's thinking is very clear: "Last year, the domestic movie box office revenue was about 2.6 billion. The comprehensive movie income including mainland box office, overseas sales and channel advertising revenue has reached nearly 6 billion, a record high. I feel that this market can There will be a big explosion in a few years.”
He always takes one step and sees three steps when doing things.
To get ahead in this industry, you can't just do TV series.
Companies such as Tangren and Zhouyi have produced many high-quality TV series, but the company's development is still stagnant, and the accumulated resources are limited.
If you want to develop and grow, movies are always inevitable.
The visits to Teacher Yao and Teacher Tian’s offices were not in vain.
Zhou Yutang obtained some inside information that has not yet been circulated.
In recent years, the government has vigorously promoted industrial reform policies. The most interesting one is the latest "Cultural Development Plan Outline" promulgated not long ago.
It talks about many system constructions and specific measures in the field of intellectual property protection, with the purpose of promoting the Chinese film industry to enter the fast lane of industrialization reform.
Teacher Tian Zhuangzhuang drew the key points for Zhou Yutang, which is to create more favorable conditions for the future development of the domestic film and television industry.
Therefore, Zhou Yutang is preparing to make arrangements in advance. This planned low-cost youth film is Jiangdong Studio's test work.
"Damn! You've really done a lot of research."
Ning Hao was almost stunned by Zhou Yutang's words after these words, so he quickly drank a glass of beer to calm down his shock.
But thinking about what Zhou Yutang just said, Ning Hao also tasted something, and when he looked at Zhou Yutang, his eyes changed.
Is this something a college student can do?
"That's how I do things."
Zhou Yutang threw a peanut into his mouth: "Old Ning, why did you want to be a director at that time?"
"What do you think? I didn't think much about it."
Ning Hao grinned and said: "I majored in directing, and I was also interested in this. Later, the first time I really came into contact with film and television was when I was filming the TV series "The Story of Common People". At that time, I followed Teacher Zheng Dongtian to record it on the spot. It was really I learned a lot, and I feel that being a director is very easy, just sit behind the monitor, how cool is it?"
"At that time, I was thinking about making a movie myself. Later I wrote a script, namely "Stone", and then I looked for various investors to film the script."
Ning Hao shook his head and said with a smile: "The idea at the time was actually very simple. I didn't think as much as you thought. For me, being able to make a movie is considered a success. It was only after I entered this industry that I realized that now domestic production The film market is still not very mature, and those foreign blockbusters are too ruthless."
"Hollywood movies are great and the industrial system is complete, but the moon in foreign countries is not particularly round."
"According to PwC's estimates in the National Entertainment and Media Forecast Report, the average box office growth rate of the American film industry in recent years has been -4.3%. What does this mean? The development of the film market there has now encountered a bottleneck. , On the contrary, although the scale of our Chinese film market is still small, its growth rate is already more than 10 times that of the American film industry.
"Old Ning, do you think there is a possibility that in the near future, our country will become the largest film market in the world?"
Zhou Yutang talked eloquently and pointed out the situation with high spirits. His confident expression left a deep impression on Ning Hao.
No, are you really a freshman?
Isn’t this the case when I was a freshman in college?
What was I doing all those years?
Well, it's like having sex with classmates, or studying which girl is good-looking or has long legs.
Ning Hao was in a complicated mood, just staring at Zhou Yutang like a monster.
He stared at it for a long time, and Zhou Yutang's heart went crazy. He inadvertently distanced himself slightly...
With this look, if he didn't have a sister-in-law, he would almost suspect that this senior brother had some issues with his sexual orientation.
"It seems that you have done a lot of homework and are very optimistic about the prospects of domestic movies?"
"Since you want to invest, of course you have to do good research. My money is also hard-earned. Rather than being optimistic about the prospects of the movie, I am always full of hope for the development of China."
Zhou Yutang and Ning Hao clinked glasses of wine and got a little drunk.
Ning Hao calmed down a little, lit a cigarette, and said with a grin: "It sounds like this, but in reality the situation is too difficult. The market over there is very mature. At present, the Chinese film industry wants to compete with the American Hollywood Compared with such a giant, it is no more than a worm shaking a tree, it is too weak."
Zhou Yutang also knew that Ning Hao was not being alarmist when he said this.
Last year, the domestic box office revenue share of China's domestic films accounted for 55% of the total box office, and 5 of the top 10 box office revenue rankings were imported films.
This is still the result of official regulation.
At this stage, Hollywood blockbusters are indeed crushing most domestic films.
Even some of the country's top directors are intentionally or unintentionally catering to Western consciousness when making movies.
"The technological gap can be made up. I believe that the motherland may still be a little behind now, but sooner or later it will catch up with it."
"The two sides have different ideologies. As long as we work hard to make movies that conform to China's unique ideology and tell a good story, we can still find our own way."
"That's good, I think so too!"
Ning Hao slapped his thigh and said in a slightly excited tone: "Yu Tang, how much are you planning to invest in this movie? Do you want me to help you contact investors?"
"The Stone" became a dark horse at the box office last year. Now Ning Hao is no longer a unknown person. Many film and television company bosses are waving money to hit him.
It's a bit too much to say that he reached the sky in one step, but at this stage, he has initially accumulated his own network of contacts and relationships.
"The cost is small, the investment will not exceed 10 million, and it is not a big problem."
Zhou Yutang was quite calm.
During this period, taking advantage of the popularity of TV dramas, Jiangdong Studio was making money crazily.
Zeng Li began to accept commercial acting activities on the third day of the Lunar New Year. After the TV series became popular, Sister Li also accepted several short-term business endorsements.
Including the share, she earned more than one million for the studio during this period!
Zhou Yutang’s own new book royalties + commercial performances + dream start-up funds provided by the young rich woman + income from song ringtones and other miscellaneous income, the total assets have exceeded 8 million!
This is why everyone is trying to get into the entertainment industry.
As long as you become popular, you can make money in a very short time that ordinary people cannot make in a lifetime.
In fact, Zhou Yutang could get the money by gritting his teeth and taking out a loan, but if he wanted to mix in the circle, he couldn't live alone.
According to Zhou Yutang's plan, the next step is to find a large company with mature distribution channels to cooperate.
Seeing Zhou Yutang's calm look, Ning Hao was secretly speechless.
The best way to make money is to be a star.
This guy Zhou Yutang is really rich. He can just pay 10 million if he wants?
In order to make a movie about rocks, he begged his grandfather and grandma. Later, he finally got more than 3 million investment from Liu Tianwang to make the movie.
Ning Hao couldn't help but ask: "Yu Tang, you spent so much money to make your first movie, did you ever think that it would fail?"
"When you shot Stone, did you think the movie would fail?"
Zhou Yutang asked back, and Ning Hao chuckled and said, "To be honest, when I was filming, I was confident but also a little nervous. I was afraid of not being recognized by the audience, so I felt very complicated."
"I have been thinking about the script of "Stone" for several years. If it was rejected, I would be very depressed. I thought that I would only be able to shoot commercials, MVs or TV series. But during the test screening, I looked at the audience's The reaction, I knew it was done.”
"I want to try it too."
Zhou Yutang chuckled and said, "How do you feel after reading my script?"
"Those years of youth are such a pity. The story is simple and has many details. It can touch people, but it's hard to say how it will fare at the box office."
Ning Hao frankly expressed his opinion.
There are currently no films of this type on the domestic market, and there is no precedent to follow.
"I asked Teacher Tian this question, do you know what he said?"
"How to say?"
"Teacher Tian didn't answer. He just told me what the play was. The play is about people's feelings. I suddenly felt at ease. I think this is a story that can touch people."
Zhou Yutang smiled casually and had another drink with Ning Hao.
At this stage, the Chinese film market is far from mature. Even the works of experienced and established directors may fail, making it even more difficult for newcomers to take the lead.
Because veteran directors have their own personal connections, it doesn't matter if they fail once or twice. As long as this brand is still standing, people will spend money to invest in his movies, and the audience will buy it.
But for newcomers like Zhou Yutang, if they don't take a safe first step into the film industry, they may fall directly into the quagmire, and the rest of the journey will be difficult.
Zhou Yutang is a human being, not a god.
He decided to make a movie, and he didn't make this decision immediately.
I discussed the feasibility of my project with Teacher Yao and Teacher Tian Zhuangzhuang more than once. During this period, I also asked Sister Shuang to push out most of the event invitations. I filmed youth-type short dramas in school just to practice my skills.
Now that you have decided to do it.
Then do it to the best of your abilities.
To be successful is to be a real blockbuster.
Even if he failed, Zhou Yutang had made a plan in advance.
Temporarily return to the comfort zone of the TV drama market, hug Brother Liu Jiang's lap tightly, and then develop steadily and accumulate enough experience.
Then, come back again.
In this circle full of sensuality and glitz.
One ride to the extreme.
……………………
In fact, there is no threshold for making movies.
As long as you have money and some people, you can build a crew.
Even more critical is the release of the film.
The distribution of a movie is the intermediate link between production, distribution and release.
It can also be said that it is the correct decision and reasonable operation of the secondary investment in the film. The quality of the distribution is also directly related to the income of the producer, the exhibitor and the distributor itself.
Zhou Yutang's Jiangdong Film and Television Culture Studio has just started and obviously does not have such capabilities.
But the opportunity he had been waiting for soon came to him.
A cafe in Beijing.
After Zhou Yutang exchanged greetings with Xie Nan, the host of the Light, she turned to chat with the capable woman next to her with short ear-length hair and wearing a black professional suit.
This is Li Xiaoping, the vice president of Enlight Media, a very capable and capable woman.
Today's meeting was facilitated by Xie Nan, and Zhou Yutang's main purpose was to meet Li Xiaoping.
Li Xiaoping is now a general under Guangguang King Changtian. She is the chief producer of Guangwang's signature programs "Celestial Entertainment Report" and "Music Chart". She was the one who gave Zhou Yutang the nod to appear on these two programs at that time. In total, there is still so much A little fate.
Li Xiaoping was looking through Zhou Yutang's script several times.
Zhou Yutang was not in a hurry, ordered cakes and snacks for Xie Nan, and sat down to chat.
"Brother Nan, you still look good with short hair."
Xie Nan has a cheerful and outgoing personality, a bit boyish. Zhou Yutang has become familiar with her and sometimes calls her Brother Nan.
"Huh? What you said, doesn't it look good if I have long hair?"
Xie Nan dug into the cake with a small spoon and glared at Zhou Yutang.
"No, no, the main thing is that short hair makes you look heroic. If you were in ancient times, you would be a chivalrous woman who would not be outdone by men. In the future, your husband will definitely be a hero with strong martial arts skills."
Zhou Yutang smiled and joked, Xie Nan was also helpless, this younger brother's thinking was too fast, why did he talk about the person he was talking about.
Why, do you despise her for being single?
However, as the head host of the TV show, Xie Nan is also very sharp with his words. He immediately fired back: "Then who is your girlfriend? Is it true that you were with Liu Yifei last year? Tell me."
Women are born to gossip, even Li Xiaoping glanced over.
Zhou Yutang shook his head and explained: "Brother Nan, you are my biological sister. Don't talk nonsense. She really came to visit her classmate Wang Jia. I just happened to be sitting next to her, eating melon seeds. I didn't know that she was being Whoever took the photo is really unlucky."
"You got the advantage but you behaved well. You made entertainment headlines before you even debuted."
Xie Nan didn't think it was a big deal to eat the melon, he chuckled and said: "I said, if it doesn't work, let's work harder and take down that fairy sister. I take good care of you."
Balabala gossiped for a while, and Li Xiaoping had almost finished reading. She closed the script and smoothed out the wrinkles on the paper. Then she looked at Zhou Yutang with a surprised look in her eyes:
"Your script is very well written. It turns out that youth stories can also be told in this way. It should be a good movie."
"What about this project?"
Zhou Yutang asked tentatively.
"This project can project light. What is the approximate investment budget?"
"10 million, half of which will be invested by my personal studio."
"The rest of the light will come out, and I will be the producer."
Li Xiaoping tapped her fingers lightly on the table.
Producers are the stewards of film and television projects, responsible for coordinating project management and preliminary preparations, including post-production and distribution promotion.
"Sister Li, let me ask one more question."
Zhou Yutang couldn't help but asked: "Don't you do music programs? Why?"
"Mr. Wang will take charge of Enlight Pictures next, and I'm going to try out a few projects."
Li Xiaoping smoothed her short hair and said in an imposing manner. At this time, her cell phone rang. She nodded and said "wait a moment" and went out to answer the phone.
Xie Nan leaned into Zhou Yutang's ear and quickly explained.
It turns out that the person in charge of the Enlight Film Department is Zhang Zhao. This person is senior brother Wang Changtian. He studied in the United States in his early years and studied film production. He also won an Oscar in the student category.
Such a resume can be said to be very impressive. After returning to China, Zhang Zhao and Wang Changtian hit it off and worked together to make the company bigger and stronger and create brilliance.
The key now is that Zhang Zhao is too capable, and his reputation in Enlight Pictures is growing. Even Mr. Wang can't get involved, so Li Xiaoping has entered the game.
Zhou Yutang understood as soon as he heard that all the old ministers who had always started the dynasty and had great achievements must be checked and balanced.
When he was checking information at the film school, he also knew that some domestic giant entertainment companies wanted to go public, and Enlight Media was no exception. Then Mr. Wang had to get Enlight Pictures in his hands.
These have nothing to do with him.
In fact, Zhou Yutang could have chosen to cooperate with Huayi through Huang Xiaoming's relationship, but in the end he chose Enlight Media.
The reason is also very simple. Huayi mainly promotes large-scale productions. In the past, it was based on Huang Xiaoming's face. Zhou Yutang is not one of his own, so it is impossible to ask for as much resources as he wants.
Instead of owing this big favor to Brother Xiao Ming, it is better to cooperate with Guang Guang.
Ray's positioning is very clear: it also makes small-budget films and relies on distribution and marketing to win.
Enlight has a ground-based distribution and marketing system. It has distribution personnel in dozens of key box office cities across the country. It has even established local marketing and distribution offices to carry out ground promotion and publicity, film scheduling in theaters, and integration with local advertising.
In other words, it’s down to earth.
Enlight Media owns the largest terrestrial film distribution network in the country, which is what Zhou Yutang likes.
It is no exaggeration to say that at this stage, such a distribution system can at least help a movie increase its box office by 30%-40%.
After chatting with Xie Nan for a few minutes, Li Xiaoping came in furiously, put down her phone, and reached out to Zhou Yutang:
"The distribution of this film is handled by Lighting. In terms of resources, you don't have to worry. I will be the producer and I will definitely make it to your satisfaction."
"However, the preliminary preparation for this project will take a little longer, about three or four months, because I still have a very important big project in hand and I can't spare time for the time being."
An investment of several million is really a small project for a big company like Guangguang.
It’s okay to have a longer preparation period. Anyway, you need to scout the location, form a photography team, select actors, and polish the script by the way.
Zhou Yutang could also understand, but he still pretended to ponder for a while, and finally made his request: "I want to have the right to decide the movie's release schedule."
Li Xiaoping is easy to talk to and said with a smile: "This is easy to talk about. We will decide together when the time comes. I am optimistic about this project and definitely hope it will succeed. As for other issues, we can discuss it slowly."
“A pleasure to work with.”
Zhou Yutang shook hands with Li Xiaoping without hesitation.
After discussing the cooperation, it was almost time for dinner. Li Xiaoping asked to have dinner together, and Zhou Yutang readily agreed.
Living in a circle, eating and socializing is unavoidable. Besides, he also wanted to deepen his relationship with Sister Ping. As soon as he went out, he saw Li Xiaoping pointing at the Lanzhou Ramen diagonally across the cafe:
"Eat whatever you want, this is the place."
"?"
Zhou Yutang's expression twitched.
Sister Ping, you are the vice president of Guangguang after all. Why don’t you treat me to dinner here?
Not to mention arranging a socialite PR, then at least we have to book a high-standard hotel, right?
The result is a national chain of Lanzhou cuisine.
Xie Nan saw something strange in his expression, smiled, and patted Zhou Yutang on the shoulder: "Why, Sister Li's treat, you still don't like it?"
"That's not true. I like both Lanzhou cuisine and Shaxian Hotel. I eat them often in school."
Zhou Yutang shook his head and laughed.
"Lanzhou cuisine? What the hell is Shaxian Hotel?"
Xie Nan's face was full of questions, and Li Xiaoping also glanced at the sign over there. It was Lanzhou Ramen.
"This is a meme on the Internet"
Zhou Yutang explained briefly, which made Xie Nan amused, and said with emotion: "I have dealt with people from Huayi, and I went to a high-end wine shop, and then there were all kinds of celebrities."
Li Xiaoping glanced at him: "We don't do this mess."
"Haha, there is no female celebrity accompanying you for drinks, Yu Tang, are you disappointed?"
Xie Nan also teased.
"Sister Nan, aren't you a female star?"
Zhou Yutang laughed happily and said: "The hostess of Guangguang is eating ramen with me. It's very honorable to go out."
"You stop."
Xie Nan went crazy, but Zhou Yutang ran so fast that she was able to reach a safe distance of more than 10 meters in an instant, and her Nine Yin White Bone Claws couldn't even catch anyone.
Li Xiaoping also shook her head and smiled.
After all, he is still a young man in his 20s.
Well, it’s nice to be young.
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