Chapter 187 Like God, Spring Festival Gala Invitation

"Nana, wake up."

During the ending song, Wang Man stretched out his hand and waved it in front of Li Na's eyes. Li Na suddenly asked: "Slowly, there should be reruns of this drama during the day, right?"

"Of course."

"I haven't watched the previous few episodes, so I want to catch up on them. It's so exciting."

"Pfft!"

Wang Man couldn't help but chuckle. Seeing his calm and rational best friend being conquered by Zhou Yutang's charm, as a fan, he felt a sense of pride in his heart.

After the ending song of the TV series.

There is also a little easter egg.

"Baby Bear! Let's eat!"

The dining table was filled with food, and Liu Yifei was preparing to cook alone.

Suddenly the scene changes.

Transformed into black and white.

Liu Yifei hugged a big bear in a very ceremonial manner and sat across from the dining table. She talked to the big bear very childishly, "I want to eat all of these!"

Seeing Liu Yifei singing and dancing at home regardless of her image, and changing clothes to go on the catwalk, Wang Man laughed like a pig.

However, after reading it, she was still a little confused: "Nana, here is the Easter egg at the end. Why is the picture sometimes in color and sometimes in black and white?"

"Camera language."

Li Na was very calm and hit the nail on the head: "This is the perspective of the monitor inside the big bear's eyes. Zhou Yutang used this ingenious way to tell the audience that Qin Hao has actually been monitoring Liu Yifei, so he has the motive to get rid of Liu Yifei. "

"I see."

Wang Man nodded in realization, and immediately complained: "The eldest son of the group played by Qin Hao is really perverted."

……………………

"This Cao Zi'ang is so mean! Who played it?"

"The actor's name seems to be Qin Hao. I suggest you investigate carefully to see if he has really done anything bad."

"It's because of his good acting skills. I heard that he used to make literary films and was discovered by the governor himself."

"Zhou Yutang has such a good eye. He discovered Zhang Songwen last year and directly won the Magnolia and Feitian Awards. Is this Qin Hao the next Zhang Songwen?"

"Star You" is still on the air. In addition to discussions about Zhou Yutang and Liu Yifei on the Internet, discussions about Yang Mi and Qin Hao have also soared.

Since "Legend of Sword and Fairy 3" became a hit, Yang Mi has transformed into a desperate Sanniang, doing various dramas.

But the characters that really make people remember them are the tomboy Zhong Bai in Zhou Yutang's "Classmate" series, and Yang Tianmei in this "Star You".

Yang Tianmei is a tolerant but unconfident girl. She has always been in the shadow of Liu Yifei. She seems to be darkened in the play, but in fact she is not that bad. It is just her inferiority complex that makes the audience feel sorry for her. .

After these episodes aired, many fans of the drama who didn’t know the truth went to Weibo to scold Yang Mi. Yang Mi quickly posted a photo of herself and Liu Yifei pouting cutely together, saying that was her in the drama. Off-screen, we are all good friends and often play together.

in addition.

Qin Hao also attracted the attention of many audiences with his superb acting skills.

He also specially called to express his thanks: "Yu Tang, thank you very much. After starring in "You", I have received several film appointments now."

The entertainment industry is so realistic.

Without exposure, dogs will ignore you.

But as long as there is exposure, it is equivalent to standing at the forefront, and then the exposure can be easily converted into resources and benefits.

Zhou Yutang also smiled and said: "The main thing is that Brother Hao is good at acting."

"Not much else to say."

Qin Hao's tone was extremely firm: "If you need me in the future, just say something and I will come to help."

Before that, he was slightly famous in the circle of literary films, but after starring in "My Love from the Star", even though he was a supporting role, he also attracted a lot of traffic and entered the mainstream film and television circles.

This is the influence of big bang dramas.

Invisibly, the fate of this low-key but powerful actor also changed because of Zhou Yutang.

……………………

"My Love from the Star" continues to be popular, and "Zhou Mingyu, save me!" has become the most popular meme on the Internet.

This winter, there was a craze for chasing "stars", and the kiss in the snow that was broadcast later became a classic scene.

Zhou Yutang felt Liu Yifei's love and actually liked her in his heart. He was just afraid of watching her grow old after they were together, so he chose to tell her against his will that he didn't like her. Liu Yifei had no choice but to leave. Zhou Yutang Using the super power of stopping time, Liu Yifei left a passionate kiss on Liu Yifei's sad face, and Liu Yifei didn't know what happened at this time.

The highest ratings that night soared to 14%, tying the highest ratings record of "Latent", and the ratings share reached 26.3%!

Liu Yifei's line in the play "When it snows for the first time, what can we do without fried chicken and beer?" directly ignited the domestic fried chicken industry.

It just so happened that the weather in Beijing was very favorable, and it snowed for the first time since the beginning of winter this year.

Gao Yuanyuan also joined in the fun, posting on Weibo to show off the snow scene, and borrowing a line from "The Star", "First snow, where are the fried chicken and beer?"

The following netizens responded with various nonsense, quickly making this Weibo top trending search topic.

"Sister Yuanyuan, you are a female star, is it really okay to eat junk food like this?"

Zhou Yutang brought the fried chicken and beer packed by his assistant and looked at Gao Yuanyuan speechlessly.

Da Meiyuan said disapprovingly: "Every once in a while, nothing happens. This is what Liu Yiren eats. We must live a more realistic life."

Well, this sister is completely poisoned by "Star You".

However, other female fans who are obsessed with the drama would at most clench their legs and look at Professor Zhou through the screen, but Da Meiyuan is different. She directly summons the real Zhou Yutang in front of her like a baby.

"It's snowing now. We have to wait in line for a long time to buy fried chicken. My assistant Xiaoyu almost froze to death."

"Xiao Yu is so miserable."

"It's okay, she's very strong and can withstand it."

"Don't bully Xiaoyu."

Da Meiyuan chuckled and rolled her eyes at him. She took a bunch of photos first, and then happily ate fried chicken legs: "It's all the fried chicken craze brought about by "Star You". It feels pretty good." That’s interesting, why didn’t you buy Tsingtao and buy Budweiser beer?”

"Budweiser sponsors TV series, what's wrong with supporting it?"

"."

Da Meiyuan was speechless. She suddenly thought of something. She put down the fried chicken in her hand, sucked her delicate jade finger, and said with great interest: "Yu Tang, look at the QQ chat page on your phone."

"?"

Zhou Yutang opened his phone and saw snowflakes falling all over the screen, and his expression twitched slightly.

Tencent is also one of the sponsors of "Star You". It has been widely rumored that Zhou Yutang has made 80 million yuan in money by relying on product placement. It has been cited as a classic operation in film and television dramas, among which Xiao Ma played a big role.

There is a scene where Chen Xiao is in an Internet cafe. He and his classmates play an online game owned by Tencent. There are many scenes of QQ chat pages in the play. The person in charge of Tencent is also a talented person. With the help of "Star You" Momentum plays a trick, as long as you type "fried chicken and beer" into the conversation, snowflakes will fall from the sky.

It seems that girls like this. Liu Yifei, Liu Shishi, Tang Yan, Yang Mi, etc., without exception, all sent snow news to Zhou Yutang.

"This drama is truly a phenomenon now. I checked the news and saw that more than 50 celebrities are following it."

Gao Yuanyuan leaned on Zhou Yutang's arms and said with emotion: "Qin Hao is now famous. I heard that he has taken on two movies and one TV series, and Liu Yifei's net worth has also skyrocketed."

Qin Hao got part of the traffic of "Star You" and took off directly.

But it was Liu Yifei and Zhou Yutang who really benefited the most.

The heroine in "Star You" is so amazing, not only helped Liu Yifei completely get out of the trough, but now her celebrity status is still several points higher than when she was at her peak. With "Star You" she became a hit. There is no suspense in suppressing Xiao Hua Dan in the same period, and even the limelight is slightly overwhelming that of Da Hua Dan.

This is specifically reflected in Liu Yifei's skyrocketing endorsement value and the endless stream of business announcements.

Zhou Yutang has benefited more than Liu Yifei.

He was the main promoter of this project, and the filming costs were basically recovered by just relying on product placement.

The first round broke the domestic film and television drama single episode sales record, and will be followed by second and third rounds of broadcast rights, online broadcast rights and overseas broadcast rights.

It doesn't stop there.

The long-tail effect of a phenomenal hit drama is very amazing. The reason why a classic is called a classic is that it can continue to flow and even generate extremely amazing profits a few years later.

In the face of such huge capital-level interests that shocked countless people, Zhou Yutang's status in the industry has once again skyrocketed. Those personal endorsements and business announcements are just the icing on the cake.

Accompanying Da Meiyuan, she rehearsed the scene of Professor Zhou vs. Teacher Gao all night. Until noon the next day, she was too tired to get out of bed, but Zhou Yutang returned to the company for the meeting in high spirits.

"The debut album of Deng Shiying, the winner of The Voice Season 2, is scheduled to be released in March next year. The three songs "Bubble", "In My Singing" and "Flame and Explode" will be completed this month and will be included in The remaining songs in her debut album were produced by top musicians in the industry."

"Okay, I'll make the arrangements."

Sister Shuang said: "Yu Tang, the news from South Korea is that SBS TV station sent someone to talk about "My Love from the Star". They are very sincere."

"oh?"

Zhou Yutang raised his eyebrows slightly: "How do you say that?"

Li Shuang said neatly: "They are here to compete with KBS for ratings. They want to take the lead before KBS reacts. However, the conditions are good. There will be resources to boost your activities in South Korea and let the company Lee Ji-eun, a trainee from South Korea, has appeared in major variety shows on SBS TV station, and Lee Fuzhen’s opinion is more inclined to cooperate with SBS.”

KBS is South Korea's largest state-owned radio station, equivalent to China's CCTV.

SBS is a private TV station, just like the Mango Channel in China, focusing on entertainment programs and variety shows.

Because the national conditions are different, SBS has a background of chaebol management, which is not false to KBS.

The thighs that you KBS can hold, I can also hold with SBS!

Therefore, in the early stage when the TV series was still airing, people from SBS found a connection with Li Fuzhen and expressed goodwill to Jiangdong Entertainment in advance.

"Then cooperate with SBS."

Zhou Yutang tapped his fingers rhythmically on the table and made a decision quickly.

He had no intention of being tied to the people at KBS. He had sticks on his left and right, and those who could provide benefits were eligible to take over.

"The average ratings of "Singer" have reached 3.65%, with a viewing share of 15.8%. The first episode of "If You Are the One" on Suzhou TV Station will be broadcast in the middle of the month."

"'Singer' performed well. As for 'If You Are the One', we will watch it when the time comes."

Zhou Yutang nodded slightly, with a look of satisfaction on his face.

In the floating ratings dividend clause signed with Mango Channel, the baseline is an average ratings of 2%. If it is lower than 2%, Zhou Yutang will lose money.

But judging from the current situation, not only did it not lose money, but after the end of "The Voice", "Singer" successfully took over and became a hit.

In the first season, there was at least more than 100 million in program dividend profits, and Mango Channel also made a lot of money. OPPO’s naming fee alone was 120 million.

Anyway, it’s a win-win situation for everyone.

Zhou Yutang tapped his fingers on the table: "Let's negotiate with SBS TV station as soon as possible. When "My Love from the Star" is broadcast in South Korea, I can relax my endorsement."

If the results of the broadcast in South Korea are within expectations, then there will be success both inside and outside the wall, and the endorsement prices will naturally be different.

"OK!"

Li Shuang wrote it down and wondered: "Yu Tang, you keep looking at your watch. Is there anything urgent later?"

"I made an appointment with Liu Tianxian to watch "Avatar"."

"."

Sister Shuang was speechless, but she was used to it: "Go ahead and pay attention to safety."

"My Love from the Star" is a hit, and there are a lot more paparazzi following Zhou Yutang and Liu Yifei.

But Zhou Yutang still took the opportunity and took Liu Yifei and Shu Chang to watch "Avatar".

At that time, it was precisely in order to avoid the sharp edge of this 3D blockbuster that the schedule of "To Youth" was moved to December.

The result was not what Zhou Yutang expected.

After this film was released in the mainland, it was a dimensionality-reducing blow to domestic films of the same period.

The box office on the first day was close to 40 million, and the box office on the second day directly exceeded 40 million, and it was still increasing on the third day. It actually maintained an average two-day box office growth of more than 100 million!

Simply appalling!

The arrival of such a terrifying box office monster seems to have wiped out all the movies in the same period.

Wang Zhongjun called, with a hint of luck in his voice, "Yu Tang, fortunately I listened to you and put "To Youth" on file."

By the time this box office monster was released, "To Youth" had been released for more than a month, and the final box office revenue was 308 million. It can be said that all the money that should be earned has been earned, and the impact is not too big.

However, Lao Mouzi's "Three Guns" and "October Siege" were released in late December, and they were inevitably affected.

According to statistics from authoritative organizations, the box office of these two domestic Lunar New Year blockbusters should still have some potential to be tapped, but they were directly cut off by this box office monster.

"Three Guns" did not complete its one-month release period, with a final box office of 218 million.

"October Siege" also ended bleakly, with the final box office figure fixed at 244 million.

But the storm of "Avatar" has just begun, and the next step will be to sweep the global film market.

Han Sanping has been very busy recently. He was called to various meetings by the film bureau. The superiors were also shocked. This year's "Lonely Agent" has already shocked them once. They didn't expect that there would be a more brave one at the end of the year.

The leaders of the Film Bureau convened senior executives from China Film and Shanghai Film Group to gather in the capital to prepare for a meeting to discuss a countermeasure.

However, all this has nothing to do with Zhou Yutang.

"My Love from the Star" has come to an end, but the next two and three rounds are about to start, and it has been agreed to be broadcast on South Korea's SBS TV station.

He also received an invitation to this year’s Spring Festival Gala.

This time, Zhang Guoli came to invite him personally with the task of going up to the peak, and Zhou Yutang nodded in agreement.

Generally speaking.

The Spring Festival Gala requires several rounds of rehearsals and layers of review.

Zhou Yutang became a big hit because of "My Love from the Star". He was in the limelight and was noticed by the boss. It was considered a special move through the back door.

But the process still needs to be followed, and Zhou Yutang will soon start preparing for his first round of rehearsals.

He chose the song "Where Has the Time Gone" and found a professional music team. He spent a week recording the accompaniment and demo of the song and submitted it to the Spring Festival Gala program team for review and confirmation that there was no problem with the song content. , and soon a message of approval came from there.

This year's Spring Festival Gala director is Jin Yue, who once participated in the founding of "Variety Show" and is also a director with great ideas and abilities.

The 9-meter-high and 33-meter-wide water curtain in the 2003 Spring Festival Gala was created by him. The waterfall hung from the outermost circular arch, which shocked the audience at the time.

The 2007 Spring Festival Gala tried to use the big screen as the "background" for the program for the first time. "Small Town Rain Alley" and "Tai Chi" were also well received by the audience.

When Zhou Yutang came over for the first rehearsal, Director Jin expressed his approval with satisfaction: "Xiao Zhou, I have communicated this song with the music director and the directing team. It is very good. Young people have great ideas. "

"Director Jin was so complimentary"

In front of this person, Zhou Yutang's attitude was quite upright.

According to information from Zhang Guoli, this person has a background in CCTV.

Think about it too.

With no background at all, how could he be successful at CCTV and direct several Spring Festival Galas?

After the rehearsal, Director Jin took the initiative to find Zhou Yutang and chatted for a long time.

Only then did Zhou Yutang realize that he wanted to ask for advice on how to place advertisements in the Spring Festival Gala.

Everyone in the industry knows that Zhou Yutang is a genius. The movie "My Love from the Star" made a huge profit of 80 million from advertising alone.

This Jin Dao is a bit wild.

Do you want to generate income from the Spring Festival Gala program?

While busy with Spring Festival rehearsals, the filming of "Sword Rain" has almost come to an end.

The filming of "People on the Road" has started a few days ago.

Although Bald Xu is very social and likes to work hard, he is still very capable of doing things. According to the news from the production team there, the film can be completed in about two months.

Zhou Yutang also took time to visit the set of "Let the Bullets Fly".

The filming of this film has been going on for a while, and a lot of things went wrong in the middle.

This is a large investment of 100 million, and Zhou Yutang also took a large share, and was also named as the producer, so naturally he had to go and take a look.

When we came to the set of "Let the Bullets Fly", another group of people called "Professor Zhou" and came up to ask for autographs and photos.

Zhou Yutang was used to it. After satisfying everything, he met Jiang Wen and was shocked: "Brother Wen, why have you lost so much weight?"

When we met in the capital two months ago, Jiang Wen was more than what he is now.

"Hello Yutang."

Zhou Yun stepped forward to greet him enthusiastically: "Old Jiang, the crew has completed preparations. For this role, I have long started to exercise and lose weight. I usually control my diet. Now I have lost almost 20 pounds."

"No, 18 pounds."

Jiang Wen laughed and said.

"Hello, sister-in-law."

Zhou Yutang said hello politely.

This Sister Zhou is Jiang Wen's wife and the Hua Sister in "Let the Bullets Fly".

After being introduced to each other by Yu Feihong, he and Jiang Wen had several dinner dates in the capital. They also exchanged scripts and got along very well. Therefore, it was no surprise to see each other again at this time. Jiang Wen and Zhou Yutang hugged each other familiarly and took photos. Patted him on the shoulder and joked:

"Professor Zhou, you are really popular now. What do you think, do you want to play a guest role in this drama?"

"Forget it, Brother Wen, I'll just come over and take a look. I have to rush back to attend the Spring Festival Gala rehearsal."

Zhou Yutang shook his head.

Don't doubt, this brother can really do this.

According to insider information from the crew, Jiang Wen often adjusted the script during the filming process. Such changes did not have a big impact on mainland actors such as Ge You and Jiang Kui, but they made Fa Ge very uncomfortable.

After all, Fa Ge is from Xiangjiang, and he doesn't speak Mandarin fluently. He had a hard time memorizing his lines, but when the crew started filming, Jiang Wen slapped his head and had to change his words. It was a complete meltdown.

Speaking of Fa Ge, Fa Ge took the initiative to shake hands with Zhou Yutang and hug him, showing his iconic charming smile: "A Tang, you are here."

When they met in Xiangjiang at that time, even with Boss Yang's favor, Zhou Yutang would not let Zhou Runfa get to know each other like this.

But at this time, Zhou Yutang's status was different from before.

The leading actor with a box office of 500 million, the investor of "Let the Bullets Fly", and a well-known gold medal screenwriter in the industry. Recently, "My Love from the Star" has become so popular that it has no friends.

The combination of these identities created an extremely dazzling halo for Zhou Yutang.

This is not a miracle.

This is a god-like existence.

Even if he is as high as Zhou Runfa, he still takes the initiative to make friends.