Chapter 256 The wall fell and everyone pushed it

Chapter 256 The wall fell and everyone pushed it

Xiao Xiao knows a lot about several big international skin care product groups.

After all, I have held a large number of their stocks for a long time.

Now, on the other hand, making a bold short sale is also very exciting.

The team has begun to analyze the financial status of these groups. A round of analysis was conducted on market performance and industry trends.

Especially under the premise that Yuanfang Skin Care Products can win this lawsuit.

Xiao Xiao believes that the competitiveness of these skin care product groups in the market will decline rapidly.

If no new products are produced in the future, and if the company has to resist product pressure from distant places, its market share will be suppressed by distant places.

In order to short L'Oréal's stock, Xiao Xiao took a series of actions.

first,

She borrowed L'Oréal shares in the market and did not sell them immediately.

She wants to wait until February 1st to maximize the benefits.

When Gao Yuan starts to fight back, it's time to show her true ability.

This time,

She increased the leverage by 50 times.

If the operation goes smoothly, Gaoyuan will almost have enough money to build a car.

Yes,

Xiao Xiao also has his own plans.

Since Gao Yuan wants to build cars, Wuling's brand ownership is already on the way.

Then do it once.

According to internal sources, new energy vehicles will start a new round of price cuts after the year.

And starting next year, the automobile industry will also undergo a major reshuffle.

There are currently too many domestic fuel vehicle companies and new energy vehicle companies.

There are so many different brands.

If this continues, it will not be able to form a strong combat effectiveness.

If you want to go abroad and have a good development in the international market, it is more difficult.

So,

In the end, so many car companies will be eliminated, and a few relatively large car companies will be formed.

If Gao Yuan enters the automotive field at this stage.

Let’s not mention the technical aspects.

Based on the Wuling brand alone, as they are both assembled vehicles, if they want to win, the only way to win is to be low-priced.

Following the old path of Wuling, we build cars that Chinese people can afford.

Not only must it be affordable, but it must also be of good quality.

Within the same level, the price is directly high.

Didn’t everyone look forward to Xiaomi building a car?

And he also shouted out a price of 90,000 yuan.

Excuse me!

They must be intercepted from afar!

First compensate 10 billion and play with it.

Let’s see if any car companies can keep up. If not, then I’ll be sorry.

Even the distant car has a firm footing.

Xiao Xiao thought that through the crisis of Yuanfang skin care products, he could get a sum of money from the financial market to support Gaoyuan's car manufacturing.

Lin Wanyu and Li Mengqing also walked out.

Watching Xiao Xiao and Gao Yuan sitting by the bed talking about things.

They also knew what happened.

Li Mengqing may not have such deep feelings about this matter, after all, her family does not make skin care products.

But Lin Wanyu felt deeply.

The skin care product industry has developed to this day, and the reason why there is no big brand of its own in China.

There are technical reasons and domestic marketing issues.

But in terms of formula, the problem is actually not that big.

and,

What she knows is that if a domestic company shows signs of development, it will be jointly attacked by foreign big names.

They seem to have turned this land into their own private vegetable garden, which they harvest from time to time.

The key is,

Under their strong marketing, domestic women are still willing to be harvested.

Especially the advertising copy every year, which simply praises women to the sky.

It even makes some brainless women think that they are really good and worthy of something better and more expensive!

but,

She was the first to create Yuanfang skin care products with Gao Yuan.

I am extremely familiar with GY and Rudie.

The formulas of these two products are very different from the current skin care products on the market, and there is no plagiarism involved at all.

Besides, the patent certificate is already there.

The application time is also very early.

"What are you afraid of? Litigation with them!"

Lin Wanyu also said angrily.

Gao Yuan pulled her to sit down, comforted her, and told her his plan.

There will definitely be a lawsuit.

But how to fight and to what extent you fight need to be particular.

Litigation is about seeking benefits.

As long as it is in the interests of Yuanfang Skin Care Products, this lawsuit does not have to be fought.

but,

If it is not in the interests of distant skin care products.

This is a win-win lawsuit, so it must be fought.

It's also because of this,

Gao Yuan originally planned to let the three of them take Xiao Yu to go shopping and buy some things today.

He followed Wang Sixue to gain experience in the sea area.

It can only be canceled now.

go home!

I've been out for a few days and it's time to go back.

The things that needed to be solved were solved, and it was considered a wonderful and unforgettable vacation.

There is no need to play here.

When you come back next time, wouldn’t it be more fun to just buy a cruise ship and do whatever you want?

Gao Yuan and the three of them discussed the arrangements for the return trip.

Xiao Xiao quickly contacted the flight and arranged the trip back to Hangzhou as soon as possible.

Gao Yuan also told Wang Sichao about this matter.

After Wang Sichao learned about what happened to Yuanfang Skin Care Products, he also knew that it was very important to Gao Yuan.

Gao Yuan needs to go back and handle it personally.

Besides, he still has great expectations for Yuanfang skin care products.

Originally, he wanted to go back with Gao Yuan, but Gao Yuan refused.

Gao Yuan had to be busy when he went back. Wang Sichao couldn't help him when he went back, so he might as well let him have fun here.

Four p.m.

The five of them boarded the plane to the Magic City at the same time.

This time it was divided into three luxury boxes.

Lin Wanyu and Li Mengqing were in the same box, Xiao Xiao and Xiao Yu were in the same box, and Gao Yuan occupied a box by himself.

Gao Yuan also fell asleep directly after getting on the plane.

There might be something to arrange after he goes back. After last night, he is very honest now.

Saint mode is on.

At the same time, in a high-rise building in France.

The presidents of several major international skin care product groups are holding a video conference.

The content of the meeting was to discuss the suppression and acquisition plan for Yuanfang Company.

These companies all purchased the products of Yuanfang Skin Care Products after they became prominent.

Whether it is GY or Rudie series products, they have conducted multiple laboratory analyses.

From a product perspective, there is no problem at all.

The products are indeed better than their skin care products.

But the good ones are limited.

If they take out their treasured products, they can also compete with the GY series products.

On time but unable to compete with Rudie's products.

They also don’t understand why the product analysis results of GY and Rudie are the same, but the effects after use are completely different.

This was simply beyond their imagination.

In the end, these can only be attributed to the products of the mysterious East.

but,

What these big guys are talking about now is no longer about products.

They can't win in terms of products, and there's nothing they can do about it.

Do we want to lower our prices and compete with the top brands of the current group and the popular brands of Yuanfang Skin Care Products?

So what if I beat him?

The brand is completely ruined and will never be able to compete with the high-end market in the future.

That is the process of self-destruction!

Moreover, if you want to win over Yuanfang skin care products company, you need more than just products.

Just like now, just say that the distant place stole their formula.

With their status as the big brother in the skin care industry, what they say is still convincing.

Just suppress the distance first.

When the time comes, if they pay a high price to buy Yuanfang, then the things in Yuanfang will no longer belong to them.

At that time, several of them will release a higher-end product and continue to make money.

As for the distance,

Will anyone remember it?

This is one of the reasons why domestic products have never been able to get up and make their mark.

Mature large foreign groups already have a set of playing methods.

They are not afraid of your innovation, they have plenty of money.

Suppress them first, and then give them money, and it’s money that can’t be spent in a lifetime.

I'm afraid not many people can bear it.

If Gao Yuan didn't have a cash-capacity system, he might not be able to withstand such suppression and acquisition.

but,

Unfortunately.

Gao Yuan is a systematic man.

If you want to compete with someone far away, even if you are an industry giant, you must be careful about your wrist being broken.

So before the plane took off, Gao Yuan logged into Weibo and posted this content.

[Plagiarism of distant skin care products? Is there any better skin care product in the world than Rudie! 】

A simple sentence.

After Gao Yuan fell asleep, it caused an uproar.

At this time, many people on the Internet are already talking about Yuanfang skin care products involving plagiarism and being sued.

Many people are siding with big-name international skin care product groups.

Because the other party has built up its reputation over the years and is a benchmark in the industry.

If you say it out loud, it will be very convincing.

Plus,

The efficiency of the other party's recharge is very high!

As long as it's Heiyuanfang skin care products, you can spend money happily.

As for ordinary people, they are always guided by public opinion.

Only some people who have used Yuanfang skin care products, especially those who have used Rudie skin care products, will say something fair after seeing it.

"I'm a big fan of Rudie, YYDS!"

"GY is better than those international big names."

After all, people still speak lightly, and a small number of users are no match for the huge troll army and Chinese people who are brainwashed by big-name skin care products.

These people have been educated.

Now the existence in the distance seemed to question their once correct choice.

No one is willing to accept that they are wrong.

so,

Under Gao Yuan's Weibo, many people have appeared to be slandering Yuan Fang, and even slandering him personally.

At this time, Gao Yuan was already fast asleep.

The reason why he posted this Weibo was, on the one hand, to stimulate those international big names.

On the other hand, I also want to tell those skin care product users that only those who have used it are qualified to comment on Yuanfang skin care products.

at this time,

Big foreign skin care brands also saw Gao Yuan's Weibo posts.

They didn't care at all about such a sentence.

Instead, he laughed at Gao Yuan in his heart. This was his last struggle.

They really want to tell Gao Yuan, children, this is not about the product, it is about the capital?

Do you understand capital?

Only children are serious about making products, while adults are playing capital games.

but,

These major international skin care product groups soon issued another statement.

statement:

They are Yuanfang's GY and Rudie series products. They have not been released yet and are plagiarized and have stolen our company's core research and development results.

PS: This achievement has not yet completed safety testing, so it has not yet been put on the market.

A simple statement, that is killing people and killing people.

Why are skin care products from Yuanfang so effective?

Why are the effects of Rudie skin care products so obvious and why do they take effect so quickly?

That was all developed by them, but before it was completed, the research results were stolen without going through safety testing.

This also shows that the research results are not safe.

There may be some ingredients that are harmful to humans.

This statement elicited a much stronger response than the previous two statements.

All of a sudden.

The stores and live broadcast rooms of Yuanfang Skin Care Products’ various platforms were directly occupied.

Yuanfang skin care products stores and live broadcast studios suddenly faced a group of customers' requests for returns and refunds, which made them confused.

Of course, not everyone is asking for returns and refunds.

Many people are still in a wait-and-see state, hoping that someone from afar can give an explanation.

Tell us whether there are any quality issues with the product.

Faced with such a situation, Yuanfang executives contacted Gao Yuan but found that they could not be reached.

then,

Everyone held an emergency meeting.

The meeting mainly asked about the current funding situation of Yuanfang Skin Care Products, after Si Xue confirmed that the funds were sufficient.

They confirmed that users who applied for refunds will be refunded.

According to the platform rules, they are basically customers with the latest sales within 21 days.

Yuanfang also presented skin care product safety testing and other reports.

These documents contain a number of trace element tests and provide an introduction to the effects of long-term use.

As these documents were displayed, fewer people returned goods for refunds.

But thinking about it, this amount is still insignificant.

In just this moment, the amount of returns and refunds has reached more than 30 million.

The refund amount alone is already 10 million.

These were recently sold, and some were still in transit, so users directly applied for refunds.

This is another additional loss for the distance.

And once this matter is not resolved properly, the problems we will face next will be even more serious.

Not only does it involve returns and refunds, but it also includes the risk that the store will be liquidated by the platform.

Not long after the incident broke out, the store managers of various Yuanfang skin care products platforms received calls from waiters.

These waiters are very direct. I hope Yuanfang Skin Care Products will solve this problem as soon as possible.

If the problem is not resolved within 24 hours, the platform will close the store.

at the same time,

This news was also leaked to the media.

Suddenly, the Internet was almost full of hot searches from far away places.

Yuanfang is suspected of plagiarism.

Yuanfang was sued by an international big name.

Yuanfang products involve safety issues.

Stores far away are about to close.

The storm is about to come and the wind is filling the building!

At this moment, there is almost no news beneficial to the distant place on the Internet.

In particular, the news that three platforms said they were about to close distant stores was simply the straw that broke the camel's back.

Since the release of the information, the number of return and refund orders from various stores in the distance has increased dramatically.

According to this situation, not only the funds in Yuanfang Store are not enough.

Even adding the funds in the company account is not enough.

Due to suspected security issues, the three platforms directly opened return and refund channels for all users.

In other words, whenever you purchase a product from a distant place, you can apply for a return and refund.

Given this situation.

Ma Yilong and other senior executives met again.

Everyone has a unified voice.

All users who purchase products that have already received the goods and do not want to return the product but only receive a refund will be rejected.

Any purchase that has not been shipped or received will be refunded directly and returned by express delivery.

For users who can return the product and have used part of the product, the returned part of the price will be refunded.

As for those users asking for compensation, they will be ignored for the time being.

This will have to wait until Gao Yuan is contacted before a solution can be given.

At this time, all employees in Building 1 of Xiaoshan Science and Technology City have become customer service personnel.

Try to solve user problems as much as possible.

But these are still not enough to solve the current situation.

The number of fans of Yuanfang’s three major platform stores has plummeted.

Countless customers from fan groups and private domain groups have withdrawn.

Not only that,

All the experts who have cooperated with Yuanfang skin care products on the Internet are frantically deleting their videos, and then re-posting to explain that they have no relationship with Yuanfang.

Suddenly, Yuanfang Skin Care seemed to be the one fighting against the whole world.

"Mr. Ma, there is good news."

Suddenly a female employee ran up to Ma Yiming and said.

There was a hint of surprise and excitement in her tone.

"good news?"

"Has Mr. Gao come out to speak out?"

Ma Yiming doesn't know what good news there is now.

Unless Gao Yuan can be contacted.

"no."

"It's our VIP group!"

The female employee immediately shook her head and said.

Ma Yiming also remembered at this time that this female employee was the supervisor in charge of the VIP group.

The so-called VIP group refers to users who have purchased Rudie’s Chinese-style suits. These people basically spend more than 20,000 yuan.

Some users even spent more than 100,000 yuan.

So Yuanfang created a VIP group to specifically serve these users.

"Tell me what's going on!"

Ma Yiming asked eagerly.

He previously included users in the VIP group when calculating refunds.

There is 400 million in funds here.

The money currently on the company's account is barely enough to handle refunds for ordinary users. If it handles refunds for VIP users, it will really collapse.

"There are no customers in the VIP group who want a refund!"

"On the contrary, some customers are speaking out in support of the company."

The female employee finally broke the good news.

Ma Yiming immediately followed her to check on this special situation.

When he saw the chat content of the VIP group, Ma Yiming burst out laughing.

This burst of laughter made all the busy employees stop what they were doing and look at him with confusion.

"good news!"

“All customers in Rudie VIP group have no returns or refunds!”

This news is indeed a big surprise for everyone!

400 million, more than 400 million to be precise.

There are a total of 15 VIP groups, which means there are nearly 17,000 high-end customers.

Each of these people consumes 400 million yuan.

Coupled with the 200 million yuan invested in Rudie's first bag, this accounts for 400 million yuan.

This is not the most important thing.

But the support of these people lets all employees know that it is not that no one recognizes Yuanfang’s skin care products.