1784 [Side Story] confinement play (10) door-to-door service
There were three kinds of pets in Zhang Zian's shop. One was from sun Xiaomeng's family's breeding base, the second was from the Ragdoll cats from the blue peak cattery Los Angeles, and the third was the Abyssinian cats he inherited. The first two had been vaccinated before coming to the Pet Shop, but the Abyssinian cats he bred had not been vaccinated yet.
Many pet shops, catteries, and kennels, as long as they were breeding their own pets, would basically have a cooperative relationship with pet hospitals or clinics. They would invite doctors to visit them for vaccination, instead of bringing a large number of kittens to the hospital for vaccination, which was troublesome and dangerous. So when the abyssal reached the age to get the vaccination, he chose to invite sun Xiaomeng to visit the next day of the live broadcast.
Usually, sun Xiaomeng's clinic was very busy. After all, there were few people in the clinic. But now, it was a special time. The nurse she hired had gone back to her hometown for the new year, so she couldn't come back for the time being.
This situation was very troublesome. If he hired a new nurse, what would happen if the original nurse came back? The clinic couldn't afford the salary of the two nurses, and they couldn't just fire them even if they had signed the contract. After all, this was an emergency, and even professional nurses couldn't accept a temporary contract of two or three months.
In addition, the clinic's business was very quiet now. The customers were unable and unwilling to go out. Whether it was vaccination or sterilization, they wanted to wait until this special period was over.
Sun Xiaomeng thought about it and decided not to hire new nurses. At the same time, the clinic was temporarily closed. Regular customers had to make an appointment in advance to see a doctor in the clinic. In the remaining free time, she planned to visit the clinic herself.
In addition to promoting in her own customer group, she had already discussed with Zhang Zian in advance to cooperate with his live broadcast today. She would use the live broadcast as an opportunity to promote in front of more people, so that she would have more business. Of course, the main focus was on door-to-door vaccination. Other treatment methods were still relatively difficult in the absence of equipment.
The netizens were indeed very surprised. They didn't expect the guest to be a veterinarian.
"Many of you in the livestream may know Dr. Sun Xiaomeng is a licensed veterinarian, the qualified kind. Today, I invited her to come here to give my pet a vaccination, and to tell you a piece of good news. During this special period, if your pets are sick or need a vaccination, you can make an appointment with her door-to-door service. Of course, it will be slightly more expensive than if you go to her shop to get a vaccination. After all, she will cost extra time and travel expenses. However, the vaccine was only given once a year, so it was not a big deal to spend money to buy peace of mind. What's more, some cats were afraid of going out, so they could just stay at home and get the vaccine. How convenient was that? When the vaccine is done and the Special Period is over, we won't have to worry about going to the hospital for sterilization. "
Since sun Xiaomeng came to help him, he also helped her promote. What he said was the truth. Except for the fact that it was more expensive to get a vaccine at home, it was beneficial to the pet in all other aspects. It was safe and convenient, and it could also avoid the pet's stress response when it went out.
Sure enough, many netizens were tempted and sent bullet comments to ask about the price.
Sun Xiaomeng's price was fair. A home vaccine was more expensive than a hospital vaccine, which cost more than 100 yuan. No one would get up early if there was no profit. They used money to save time and effort. Besides, this kind of special period might not happen more than a few times in their lives. Compared with spending more than 100 yuan, if the pet really fell sick because of not getting a vaccine, it would cost more than 100 yuan to go to the hospital.
[June's snow]: my snowball is one year old. It seems like it wants to get a triple vaccine? I want to place an order, How do I contact them?
[Time is like a poem and a song]: my Xiao La seems to be getting rabies soon, can you give me his contact information? By the way, I'll ask Qi Qi's lan lan if she wants to fight. Can the two of us be considered a group purchase?
[June's snow]:"um, I still have a Husky here that I want to fight too. Just fight whatever needs to be fought ... Uncle Jin, if you're watching the live broadcast, can you say something?"
To sun Xiaomeng's surprise, the netizens responded very enthusiastically. In the blink of an eye, more than a dozen people wanted to vaccinate their pets, and there were dozens of people who were interested. Many people were hesitating to wait and see, because they were hoping that this special confinement play period would suddenly end. But when they saw so many people, and thought of the grim situation abroad and the repeat of the situation in China, they gritted their teeth and decided to fight immediately.
The netizens from other places who were watching the live broadcast expressed their regret. Those who had pets at home who needed vaccines were envious of the fact that Binhai city could provide them with vaccines.
It was not that there was no door-to-door vaccination service in other cities, but it was only limited to the first-tier big cities of North, Shang, Guang, and Shen. Other cities basically did not have similar services.
In fact, many young people who owned pets in second-and third-tier cities were becoming more and more otakus. They were unwilling to go out or cook when they had nothing to do. They would rather spend more money on takeaway and save time to play games ... If they could get a vaccine at home, it was acceptable to spend more than 100 yuan. It was just the delivery fee. It was not like they needed to get the vaccine every day, it was only once a year. Young people were more willing to spend money in exchange for time than middle-aged and elderly people.
This market was quite big. To put it bluntly, the pet industry China still needed to be further expanded.
Sun Xiaomeng was overjoyed. This business was even better than sitting in the clinic and waiting for customers to come. She estimated that she could only go to six places at most every day, because she couldn't just leave after getting the vaccine. Money was not that easy to make. She had to observe for at least half an hour after the vaccine was taken and see if there were any abnormal reactions before she could leave.
Some customers asked about the intention of a group purchase. They asked if a few customers who lived close to each other, such as those who lived in the same neighborhood, could place an order together and offer a discount.
She happily agreed to a 20% discount for two people, 30% for three people, 40% for four people, and a maximum of 50% for more than four people ... To make it convenient for herself.
Of course, the price of the vaccine itself could not be discounted. What could be discounted was the door-to-door fee.
This stimulated the demand even more. Many people began to ask in the industry owners 'group chat in their own communities if there were any pets that needed to be vaccinated. Everyone paid one Yuan for group purchases. If there were more than four people, each person would only spend a few dozen Yuan more, so why not?
There were too many people who wanted to add sun Xiaomeng as a friend on WeChat. Some decided to fight, and some wanted to ask for further advice. In the end, she simply created a vaccine group, and the result was that there were 200 people in an instant!
If they continued to dawdle now, it would really take forever to line up. Many people were fighting to pay the deposit and occupy the seats first.
Happiness came too suddenly. While sun Xiaomeng was busy dealing with everyone's questions, she quickly contacted the vaccine manufacturer and asked for a batch of vaccines to be delivered by air as soon as possible, because it seemed that the vaccine inventory in her clinic could not handle it at all!
To put it bluntly, this sudden and longer confinement play period than anyone had expected had triggered the special need for pet vaccines to be injected at home.