Chapter 501 501. Continue to upgrade

Chapter 501 501. Continue to upgrade

Once upon a time, it was unimaginable that the box office of Chinese films could exceed 100 million yuan, until the appearance of "Hero", which shocked the entire Chinese film industry with its unrivaled domestic box office myth of 250 million yuan.

At that time, this record was like Mount Everest, which made countless directors look up to it.

The media even asserted that no movie could break this box office record within ten years, and even movies with a box office of more than 200 million yuan were difficult to appear in recent years.

But what these people did not expect was that with the appearance of "Hero", a storm of blockbusters was set off in China. Although it was a false prosperity, it also prompted the continuous increase in the number of domestic screens, which also provided a foundation for high box office for later comers.

Especially in the past two years, there are more and more members of the domestic movie 100 million yuan club, such as "The Promise", "Myth", "A World Without Thieves", "House of Flying Daggers", "Kung Fu", etc., and of course, Nie Wei's two works "Speeding Scandal" and "Back to 20".

As for movies with tens of millions of yuan, there are countless of them. Under such temptation, the development of cinemas has also ushered in a climax.

For all these reasons, the myth that was once considered impossible now seems to have become possible. "Back to 20" at the beginning of the year was the most promising movie to break the 200 million mark, but unfortunately it stopped at 190 million, which was regarded as a pity by many media.

What they didn't expect was that this regret seemed to be made up soon.

"Your Name" had 40 million and 10 million on the first day. When this box office number came out, whether it was opponents, reporters, or friends, as long as they knew a little about the film industry, their hearts were moved.

The number of 40 million can be said to be a hurdle. After crossing it, coupled with the super high reputation of this movie, the first thing they thought of was that the 200 million box office seemed to be waving towards this movie.

As for whether it can be achieved in the end, no one will doubt this. After knowing the box office number on the first day, everyone is either looking forward to it or waiting and watching, just wanting to know how many days it will take for this movie to achieve the achievement of 200 million.

With such a good box office, Nie Wei, as a director, naturally cannot be ignored.

What is worth mentioning in the media is that since Nie Wei debuted as a director, the quality of each of his works has been extremely excellent, and the box office results are even more shocking. If the success of a work is accidental, part of the results can be attributed to luck, but the fact that he has grasped the audience's preferences three times in a row and produced excellent works is a manifestation of Nie Wei's true strength.

"Nie Wei is a true genius with outstanding creativity and imagination. His scripts are always so imaginative and unexpected, but they can firmly grasp the audience's appetite. He will definitely lead the trend of contemporary Chinese-language films. In fact, he is now in the position of a leader." - "Huaxia Literature and Art" reported.

"Nie Wei's films are very imaginative. He is good at breaking conventions and not following the crowd. He is a rebel of this era, but he is also mainstream, because he is creating the mainstream of Chinese-language films. In the future, there will be a position for him as the flag bearer of Chinese-language films." - "Art Film Weekly" reported.

"Nie Wei's movies always combine business and art, and naturally combine the two. When you watch his movies, you will not feel that they are empty, nor difficult to understand. He always has ideas about his movies, which is a place that many young directors should learn from." - "Electric Sound" report.

Nie Wei, who handed in another excellent answer sheet, has been greatly affirmed by the current mainstream film media and even some academic film journals. If someone gave him the title of a great director at the beginning of the year, it was a bit of flattery, then now Nie Wei is one of the recognized great directors in the circle.

After all, the reputation and box office of the work are there. Even if some people who are not optimistic about Nie Wei can only hold back their words in front of this solid achievement. Nie Wei's title of great director can be said to be fought for with his works. Four words describe it, well-deserved!

A huge reputation fell on Nie Wei's head, followed by overwhelming interview requests from the media, and countless brands waving checks to seek cooperation.

Huayi Company has raised the price of Nie Wei to two million for an advertisement, and the starting price for endorsements is ten million. However, even with such a high price, many brands are still flocking to it. Even if they are willing to take out a check and sign a huge amount of money, there are still few endorsements that can impress Nie Wei.

This also makes many male stars jealous. After all, it's all money. I'm afraid only rich people like Nie Wei can remain calm in the face of huge interests.

In addition to Nie Wei, Shu Chang, as the heroine, naturally benefited a lot from this movie.

Shu Chang is originally a high-quality star in the circle. She has no scandals, no negative reports, and is usually low-key. Her acting skills are also online. Needless to say, her appearance is also top-notch among the many beauties in the circle. This kind of blue chip stock will burst into huge popularity as long as she is given a certain performance.

Like last year's "Speeding Scandal" and now "Your Name"

What Shu Chang lacks now is international fame, so she has not yet reached the level of Zhang Ziyi and Gong Li, but among the first-line actresses of the same level, she is already the top.

This can be seen from her endorsement categories and prices.

5 million for L'Oreal's essence for two years, 3 million for Clover for one year, and 3 million plus a set of 500,000 jewelry for Chow Tai Fook Jewelry. Each of the endorsements is for a first-tier brand, and the value of the contract is self-evident. It is difficult for many first-tier male stars to get such a high endorsement fee.

Among the four young actresses originally selected by the media, she and Lin Yifei were also "removed" from the new selection. Of course, this is not because they did anything wrong, but because their popularity is too much higher than the other two young actresses. They are no longer on the same level. With the current achievements of these two actresses, it is difficult to find female stars who can match them among girls of the same age.

If Zhang Ziyi was Gong Li's successor at the beginning, then now Lin Yifei and Shu Chang are the female artists most likely to catch up with Zhang Ziyi in the future. They are not far from the top.

Of course, the comparison between the two is also talked about by the media. In the eyes of the media, Shu Chang's development is indeed going to surpass Lin Yifei's now, and the reason is naturally the Golden Horse Award. Until now, Lin Yifei has not won a significant award to prove herself. In comparison, Shu Chang has already achieved this achievement in advance.

After the report of this comparison came out, it is said that Lin Yifei was very angry. Then Huayi reported that Lin Yifei was going to choose the script of an art film, which excited a group of directors who wanted to make art films. After all, Lin Yifei's acting skills have improved a lot in recent years, and she is very popular. Art film directors are also human beings and need to eat. They naturally want to invite this popular female star who has good acting skills and can pull box office to their own movies.

As a result, Huayi received hundreds of art films at once, which exhausted the staff. After all, they had to help screen the movie scripts. Some movies with nudity, violence and other contents had to be PASSed. Although Lin Yifei was angry, she did not lose her mind. In addition, Nie Wei also secretly ordered it, so the movies that would eventually be presented to Lin Yifei would definitely be some positive works.

Lin Yifei took action, and Shu Chang would not stop there. Recently, Nie Wei found that this girl also began to receive some scripts that were more literary. These two girls were competing, and Nie Wei could naturally see it, but there was no need to care. Healthy competition is desirable, and having an opponent will give you more motivation to improve.

Of course, there is another aspect, that is, Nie Wei has been very busy recently.

First of all, there are media interviews. Even if a lot of them are deleted, they still appear in his daily schedule, especially some academic film magazines. They often raise some very exploratory questions, and Nie Wei must be fully prepared for this, which undoubtedly takes up a lot of his time.

In addition, Nie Wei also has to take care of another very important task, which is to upgrade the blog film review platform again.

Most of the previous actions were actually to resist some people with ulterior motives, but this time, Nie Wei paid more attention to the authority of the website itself.

When the box office of "Your Name" exceeded 100 million in the first week, Nie Wei also found more than 50 professional film critics with good reputation in the circle to come to the Star Blog Company, naturally for the new functions involved in the upgrade of blog film reviews.

It's simple to say, this new function is inspired by those game websites in the future, similar to Youminxingkong, Youxia.com and other websites. In addition to the netizens' scoring function, they also have an official scoring. This score comes from many authoritative game magazines and is also one of the important criteria for judging a good game.

After all, although the netizens' scoring is very intuitive, it lacks persuasiveness, which is also the weakness of folk selection.

What Nie Wei wanted was to make up for this weakness, so he specially found so many professional film critics, hoping to hire them to form a professional selection group, and then set up a professional selection function in addition to the folk selection on the film review website. The comparison of the two scores will undoubtedly more directly reflect the quality of the film.

"Mr. Nie, your idea is very good, I support it." As Nie Wei's "old fan girl", Li Lu immediately stood up to express her support after listening to Nie Wei's narration.

"I have a question." A middle-aged man with a big back hair raised his hand and asked: "If we are the jury, will you Fanxing interfere with our comments, such as privately adjusting the scores for certain movies."

As soon as the voice fell, all the film critics present looked at Nie Wei.

In this industry that depends on the film and television industry, there are naturally many secret activities, but there are also some film critics who stick to their own moral bottom line, just like those sitting in front of Nie Wei. They have a good reputation in the circle and a relatively high reputation, so they naturally cherish their reputation more.

So even though they have expectations for this platform, they also don't want to become a tool in the hands of Huayi or Nie Wei to help him whitewash some movies that don't meet the quality standards. At least most of the film critics present are indeed resistant to this in their hearts.

Nie Wei looked at the middle-aged man with a slicked-back hair, and after a little thought, a name emerged in his mind.

"Mr. Wang Yan, right? You asked a very good question." Nie Wei organized his words a little, and then answered: "I hope to form this jury, hoping to bring a fair and prestigious film review website to the public. Mr. Wang Yan just said, I can guarantee here that I will not make any comments on the jury. No one will shake your will. I am willing to write this into the contract and use the law to prove my determination."

Nie Wei's guarantee drew applause from the film critics present, but Nie Wei stretched out his hand to suppress it. When the conference room was quiet again, Nie Wei supported the table with both hands and swept his sharp eyes to all the film critics present.

"I also hope that everyone here will also stick to their professional ethics and not be deceived by some people with ulterior motives and shake their original inner persistence. I hope that the jury you form will become the most authoritative film review team in the country in the future."

Nie Wei's words were powerful and coupled with his sharp eyes, a small number of film critics who were thinking carefully at the scene suddenly felt guilty. They knew that Nie Wei was not looking at them, but they did not dare to look up at Nie Wei again, as if they were afraid that they would be exposed immediately if they met Nie Wei's eyes.

However, for those film critics who were persistent in their hearts, Nie Wei's words really made them feel excited. Film critics like Li Lu and Wang Yan clapped their hands red with excitement. After all, the adjective of "most authoritative" is simply their highest pursuit.

Two hours later, 46 of the 53 film critics present signed contracts with Fanxing Blog Group, and they will all become members of the specially invited film review group of Fanxing Blog Film Review Platform.

As for those who didn't sign the contract, Nie Wei would not retain them. Although they had many excuses, Nie Wei had already seen through their true nature. Otherwise, he would not have left those clauses in the contract specifically to scare away some people with ulterior motives.

Of course, there may be some termites among the 46 film critics who stayed. This requires time to test. In Nie Wei's opinion, the team members of this film review group must be changed at any time, and for the development of the website in his mind, the scale must continue to expand. As long as most of the film critics stick to their professional ethics, those termites will not cause any trouble.

This is also the reason why Nie Wei will give these film critics more favorable treatment than usual. He doesn't need these people to say good things about his own movies. He only asks them to speak the truth and try not to be affected by money and interests.

After the formation of this film review team, the first movie they will evaluate is naturally "Your Name".

Thanks to Xuanmin for the generous reward of 1,000, thanks to Jiaran for the generous reward of 500, thanks to Qiuyeliangyue, 0773, and the book friends Tianxiadiyi Never Give Up for their generous rewards, thank you all for your support.