Chapter 635 635. Two hundred million in ten days

Chapter 635 635. Two hundred million in ten days

The good reputation of "The Last Man" continues to attract curious audiences to the theaters. For the sake of profit, the theaters have adjusted the film schedule of "The Last Man" upwards and upwards. The sad part is the movies released at the same time. I really can't even cry. It's a shame, but it really makes the "Lonely Agent" family fatter.

On the third day, 62% of the film schedule helped Lonely Agent win another 30 million box office figures. The total box office of this movie in three days also exceeded 80 million. The momentum was so strong that many people before the release The 'experts' who had also questioned the box office of Nie Wei's controversial film were all dumbfounded. Even people who were originally optimistic about the box office of Nie Wei's film were also surprised.

When everyone came back from this shocking result, everyone went crazy.

Nie Wei's fans are crazy about posting the latest box office news of "The Lonely Agent" on their blogs, and they take the trouble to popularize with the general public how awesome this achievement is.

Celebrities in the industry also reposted similar good news one after another, either giving likes or giving positive reviews. As soon as blog users opened the blog, they could basically see the news about "The Lonely Agent". It is so popular, The reposting of these celebrities obviously plays a key role. After all, there are many blog users who have never followed celebrities.

Of course, the media is indispensable for such things, and the reaction of this group is the most enthusiastic and exaggerated.

As soon as the box office data of "The Last Man" came out, which exceeded 80 million in three days, some media posted congratulatory articles on the Internet that day, and the title was extremely arrogant - "The old king abdicates, and the new king ascends the throne."

"Hero", currently the number one movie in China's box office, was inevitably compared again. The two parties compared the box office data from the first day to the third day. Then they compared the investment, and finally they did not forget to compare the cast. , the final conclusion is that the movie "The Lonely Agent" has low investment but quick results.

In fact, as a modern action film, the investment of 50 million US dollars in "The Lonely Agent" is already considered a lot in China. Of course, compared with the 30 million US dollars investment in "Heroes", it naturally pales into insignificance.

The huge investment difference between the two is actually related to the lineup. "Hero" is a real blockbuster with countless stars, from Li Lianjie to Chen Daoming, from Tony Leung to Maggie Cheung, and even the supporting cast is extremely strong, including Zhang Ziyi, Donnie Yen, and As for "The Lonely Agent", only Nie Weiwei can be called the real top star, and the next one is the quasi-A-list Huang Xiaoming.

The gap in the lineup increases the gap in investment. After all, big-name artists must receive high salaries, and Nie Wei in "The Lonely Agent" did not actually receive a salary, but added it with the director's remuneration in exchange for a percentage of the film. 10% of the box office dividends.

Excluding the difference in remuneration, the remaining investment difference actually comes from special effects. There are basically no special effects shots in "The Lonely Agent", which saves a lot of money.

But the more it goes like this, the more valuable it is in the eyes of the media, especially since the box office has completely surpassed the figures of "Hero" in the first three days. The media is almost praising Nie Wei as a mythical figure.

It also crowned Nie Weijian as a director with the highest value for money and box office in China.

Nie Wei couldn't laugh or cry when he heard this title again. He always felt that there was something wrong with this seemingly complimentary title, as if he was always stingy when it came to film investment.

Of course, Nie Wei is not stingy at all when it comes to investment, but Nie Wei tends to invest more rationally. He will neither scrimp on filming because of being concerned about money, nor will he go to Spending money lavishly, in the final analysis Nie Wei will not control the cost of filming the film. The budget he gave is really just a budget, and he will not save any money that should be spent during the filming process.

But for Nie Wei, these compliments were not as good as the good news brought by Wang Zhonglei.

Due to three consecutive days of strong sales, the film scheduling rate of "The Alone Agent" continues to rise. The average film scheduling rate across all theaters is as high as 65%. It has already occupied two-thirds of the current market schedule. It can also be seen that this movie How popular it is with the current audience.

Taking advantage of the momentum of "The Lonely Agent", the program crews of "Happy Camp" and Hunan Channel's new program "Tian Tian Shang Shang" also cut out a trailer overnight and put it on the Internet and TV.

Especially "Tian Tian Shang Shang" has updated ten statuses on the official blog, and uploaded all photos of Nie Wei and Huang Xiaoming in ancient costumes to the Internet, hoping that these photos can attract more people to pay attention to this show.

The photos of Nie Wei and Huang Xiaoming did not disappoint the "Tian Tian Shang Shang" program team. These photos were discovered by fans of Nie Wei and Huang Xiaoming less than half an hour after they were uploaded. They were then sent back to the fan club, and soon caused two more incidents. The enthusiastic pursuit of Nie Wei's fan club, especially the variety of styles and the large number of photos of Nie Wei in ancient costumes, instantly caused a wave of ancient style craze among Nie Wei's fans.

"Wow, it turns out that our ancient clothes are so beautiful. I like the moon-white crew-neck shirt from the Tang Dynasty that my uncle is wearing the most. It's so handsome."

"I think the wedding dress from the Ming Dynasty looks better. I really want to be the girl wearing a phoenix crown and harem next to Uncle Nie Wei."

"The No. 1 Scholar uniform is also very suitable. As expected, a handsome man looks good in anything he wears."

"I agree with you upstairs, our uncle is the most handsome."

Three days after the release of "The Man from Nowhere", its influence on the public has gradually emerged. For example, Nie Wei's fans used to call him brother, but since the release of "The Man from Nowhere", Nie Wei's generation has risen and he has become an uncle.

It's not that they "dislike" Nie Wei's age, but they think this way of calling him is very special and intimate, and a handsome uncle like Nie Wei is probably unique in the world, at least in the eyes of fans.

In other words, a wave of Chinese traditional clothing has been unexpectedly ignited because of these photos and a one-minute promotional video.

For a while, traditional handmade tailor shops suddenly became popular from being deserted. Traditional handmade tailor shops that were originally only visited by some elderly customers suddenly came to many young people, and they all ordered some ancient costumes, especially the wedding dresses of the Ming Dynasty, which were the most popular. A master named Cai even received 20 orders a day.

For this kind of handmade tailor shop, this is already a large order, enough for the master to work for two months.

The number of orders for traditional weddings received by wedding companies has suddenly increased. It seems that newlyweds have become enthusiastic about traditional weddings.

But anyone who has been online and watched the promotional video knows that all this is because Nie Wei said in the program "Day Day Up" that he will definitely hold a traditional Chinese wedding when he gets married in the future. Because in the eyes of many people, the choice of superstar Nie Wei is the most fashionable and quality choice.

And this craze for traditional costumes also made Li Can, a traditional costume designer who participated in the program with Nie Wei, very excited. His studio even received a very generous financing, which played a key role in his future plans.

For this, Li Can specially sent a text message to Nie Wei to express his sincere gratitude.

The craze for ancient style witnessed Nie Wei's current popularity, and the support for Nie Wei's current high popularity is naturally the "Lone Agent" that is currently being screened.

After Nie Wei and others finished their surprise road show in Luzhou, the box office of "The Man from Nowhere" on the fourth day was also released. Although the box office data of 22 million has shrunk a little, it still helped the film break through the 100 million yuan mark in four days. Wang Zhonglei, who was in Kyoto that day, directly held a grand celebration banquet. Although the protagonists were not there, with the participation of hundreds of media, the celebration banquet was still particularly eye-catching.

And the "The Man from Nowhere" directed by Nie Wei also created a record of the fastest box office of Chinese films to break through 100 million yuan, which was also the headline of the media on the second day.

Just when everyone thought that the decline in the box office of this movie would slow down its soaring box office, the "The Man from Nowhere" that did not decline but increased on the fifth day told those who had these ideas that it was the most popular movie in today's Lunar New Year file.

The box office revenue on the fifth day was 25 million, plus the box office data on the sixth day, "The Man from Nowhere" took only six days to break through its total box office to 150 million.

At the same time, this is also the total box office data of "The Man from Nowhere" that week. It is the undisputed weekly champion and the highest single-week box office record in the Chinese film industry.

"Alas, it's a pity. If I had known that I could break the record, I should have released this movie one day earlier. If it is full seven weeks, the results will definitely be better." This is what Wang Zhonglei said with regret at a gathering of domestic film and television bosses after "The Man from Nowhere" broke the single-week box office of 150 million.

Although Wang Zhonglei looked regretful, no one comforted him. Even the entertainment bosses around him were jealous and wanted to beat him up after hearing what Wang Zhonglei said.

Then it took another four days for the box office data of "The Man from Nowhere" to officially break the 200 million mark. Breaking 200 million in ten days is simply a miracle in the film industry of this era.

Everyone seemed to have returned to the time when "Hero" came out a few years ago. The performance of this "The Man from Nowhere" is so similar to that of "Hero" at that time, or even better.

"The Lone Agent is only 50 million away from the domestic box office performance of Hero. How many days do you think it will take to break this record?" Now the private chats of media reporters are all about the box office competition between the two movies. However, from the beginning, it may be broken, to there is a great hope to break it, and now it is certain to break it, everyone's thoughts are constantly changing.

"A conservative estimate is one week." Someone gave the answer.

"I think maybe four or five days will be enough." Some people are more confident about this movie.

Of course, many people's focus is no longer on this, but on a higher level.

"It is certain that Lone Agent will break the domestic box office record of Hero. Now the most important thing is whether this movie can break the record of 300 million box office. If it can exceed 300 million, it will be really amazing."

"The chance is still quite good. It has already made 200 million in just ten days. The movie will be released for another month at least. There is plenty of time."

"I think it can."

When the box office of Lone Agent reached 200 million, Nie Wei and his group's road show also came to an end, with only the last stop in Pengcheng left.

However, for this last stop, Nie Wei did not lead everyone to play the activities of raiding the cinema like the previous stops, but wanted to do a more special activity at the end.

"Gathering 10,000 people?" Huang Xiaoming looked at Nie Wei in surprise. He didn't expect Nie Wei to come up with such an idea.

"Yes, it's a gathering of 10,000 people. We first prepare a venue, then set a goal, and don't do any advance publicity. On the day of the event, we will promote it on the street for a limited time, and then see how many people will come in the end. If it succeeds, we will perform some programs for the audience after the outdoor screening. If it fails, we will only show the movie and leave after the end. How about it?"

This was completely Nie Wei's sudden idea, because he felt that it would be too boring if the surprise movie theater ended like this. In the end, he still had to do something special, so he thought of this 10,000-person gathering event.

"Then we have to find a bigger venue." Huang Xiaoming said with a smile after listening.

"So confident." Nie Wei couldn't help but say happily.

"I'm not confident in myself, but in you." Huang Xiaoming answered seriously. He felt Nie Wei's popularity thoroughly and practically along the way. It was really too high.

As the leader of the team and the boss of the company, no one dared to disobey Nie Wei. Moreover, Nie Wei's suggestions were not the kind of willful bad ideas. Instead, they were very interesting. At least when the whole team voted democratically, they were always approved.

The staff took the overtime pay promised by Nie Wei and enthusiastically devoted themselves to the preparation work, including the venue and projection equipment, etc., while Nie Wei and Huang Xiaoming took Song Zuer to hide in the hotel room, planning the process of the event and the means of publicity.

Of course, the most important thing is that such a major event must be reported to the local police station.

If it were in another unfamiliar city, this might still make Nie Wei a little embarrassed, but where is this? This is Pengcheng, the headquarters of iFlytek. As the company's major shareholder, Nie Wei borrowed the company's public relations power a little and quickly passed this level.

It took two days for everything to be ready. Just when the total box office of "The Man from Nowhere" had reached 235 million, the 10,000-person rally planned by Nie Wei was finally about to officially begin.

Thanks to the half-demon god for his 1,000 reward support!