Chapter 1060 1160. Million-dollar Bonus
Nie Wei and Wang Zhonglei had already discussed holding an awards ceremony to enhance Huayi's influence in the Asian and even global entertainment circles. It was just an idea before, and even no specific plan had been made.
However, after Nie Wei returned from the Saturn Awards, Wang Zhonglei was more eager to hold the awards ceremony.
First of all, Wang Zhonglei's initial suggestion was to start with "Huayi" and then think about the name afterwards, but this was immediately rejected by Nie Wei.
"Huayi" at the beginning is too small-scale. People who don't know would think it is the year-end celebration held within our company. Since you want to hold an influential awards ceremony, it's best not to name any private company. That would be very unfair and not big-scale." Nie Wei couldn't help but complain about Wang Zhonglei's idea.
Wang Zhonglei, as a person, made a common mistake among film and television people of their time, that is, he had to beat the gongs and drums to do something, and he wanted the whole world to know that this thing was done by them.
This idea is not completely wrong, but it is not appropriate to hold an award for a movie.
If it is really named Huayi, and a Huayi XXX Gold Award, Huayi XXX Film and Television Festival, etc. are held, it sounds very unprofessional, just like a family celebration held by a Korean company at the end of the year, and it sounds like an internal commendation meeting.
"Also in terms of judging, we should find as many judges as possible, so that it will appear fair." Nie Wei made another suggestion.
For example, the Oscars are judged and awarded by the Academy of Motion Picture Arts and Sciences of the United States.
The number of people in this academy has exceeded 6,000. In addition to honorary members, every student in the academy has the right to vote. The preliminary and re-election are determined by the 6,000 academies voting.
Basically, only five films can be shortlisted for one award, and the academy has strict regulations that actors can only vote for actor awards, directors can only vote for director awards, and so on, so as not to let "outsiders" vote for "insiders" as much as possible.
In order to prevent any mishaps, the final vote count was not completed by the Academy, but was handed over to a well-known third-party accounting company. The final results of the selection were also transported to the Oscar venue in a safe by this accounting company as soon as possible, and then opened on the spot.
As for who will win the award, it is rumored that even the chairman of the jury does not know the result.
Of course, this is an exaggeration. In fact, after the final review, due to the large reduction in the number of people with the selection qualifications, the results can be predicted, not to say that they can be manipulated. After all, many people know the preferences of each judge, and there is a certain probability of guessing the results by corresponding to the shortlist.
However, the Oscar system is indeed the most rigorous, scientific and fair among the current film awards.
Nie Wei does not think that a newly established film award can surpass the level of the Oscar, but at least learning the other party's rigorous system is beneficial to the film award that Huayi is ambitious to hold.
Haven't you seen that even the most influential Chinese-language Golden Horse Awards is learning from the Oscar system? However, they are a bit "drawing a tiger but drawing a dog". The Golden Horse Awards have only a dozen or twenty judges every year. After all, how can the film market in Taiwan be comparable to the Oscars that influence the world?
Moreover, there are too many unnecessary factors that affect it. The final result is like a peace prize, always whitewashing the truth, or why speak out...
This is also one of the reasons why Nie Wei has not applied for the Golden Horse Awards in recent years. Of course, the most important thing is that Nie Wei's reputation no longer needs to be set off by the Golden Horse Awards.
"In fact, we can form a jury similar to the film academy as our award ceremony. Of course, we can first establish a loose academy of about 100 people, and then gradually absorb more people. First, we want to make sure that this quota is not too easy to obtain. Second, if we absorb too many members at one time, it will be difficult for us to control the quality. It is better to select elites first, build a large framework, and then supplement the jury members as our award ceremony develops."
"In addition, there is a trophy. I have an idea."
"You say." Wang Zhonglei said with interest. He was looking forward to Nie Wei's creativity.
"For example, our domestic awards usually echo the name of the award. For example, the trophy of the Golden Horse Award is a golden horse, the Golden Bell Award is a golden bell, and the Golden Rooster Award is a golden rooster. For example, the Saturn Award I won before, its logo is also Saturn."
"There is another type that has little to do with the name of the award, but has local characteristics, such as Cannes, whose trophy is the branches and leaves of the Golden Palm, because the biggest feature of the local area is the large palm trees planted on the beach."
"And the trophy of the Mingzhu Film Festival is called the Magnolia Award, because the city flower of Mingzhu City is the magnolia."
"And I have an idea, which is different from the above two situations. I hope to give this trophy a more special meaning, so I chose two elements as a combination." Nie Wei asked Wang Zhonglei for paper and pen, and then started to draw. Wang Zhonglei curiously came over and watched Nie Wei quickly draw a simple and elegant trophy on the manuscript paper.
"What flower is this?" Wang Zhonglei asked immediately after watching Nie Wei finish drawing and put down his pen.
"Forget-me-not." Nie Wei replied with a smile.
"Actually, what people in our industry fear most is being forgotten, because forgetting means being eliminated by the industry. I hope that this trophy represents the meaning of 'Don't forget each other'. I hope that every artist who wins this trophy and staff will not be forgotten and will always be remembered by everyone.”
"You're right, this is good, really good." Wang Zhonglei agreed very much, nodding his head.
"What about the other element you mentioned?" Wang Zhonglei sighed for a while, then asked curiously.
"Another element is the main body of this trophy. I hope to use white crystal to make it. White crystal represents purity. Because of the characteristics of the material, it can also represent firmness. The meaning is that every person who wins the award is pure enthusiasm. And he firmly loves his position.”
"Very good, this is really good. White crystal is used as the main body to represent pure and firm love, and forget-me-not flowers are used as embellishments to send the best wishes of 'forget-me-not' to every winner. This is it. I want this trophy, Nie Wei, your design is great.”
Wang Zhonglei took the sketch drawn by Nie Wei. The more he looked at it, the more he liked it. The more he thought about Nie Wei's words, the more he agreed with it. He immediately decided to get the trophy drawn by Nie Wei.
"Don't worry, the details still need to be repaired. This is a temporary painting by me. Some of the forget-me-not patterns are not ideal yet, and these still need to be professionally designed."
"How about leaving it to you? You designed it anyway."
Nie Wei firmly rejected Wang Zhonglei's behavior. He didn't have time to fine-tune the design, and because the creative theme and the general style of the trophy had already been determined, it was better to leave this kind of problem of digging out the last details to professionals. Let the designer do it.
Seeing Nie Wei's refusal without hesitation, Wang Zhonglei was somewhat disappointed, but he understood.
Then the two discussed some materials. For example, the base could be made of Taishan stone, the theme could be made of white crystal, and Nie Wei suggested that the forget-me-not pattern should be made of pure material.
As for the overall cost of the trophy, we have to wait until the design company completes the design drawings before asking the factories.
"The last thing is the bonus. As an award that has no influence yet, we must set up a bonus system for the winners to ensure that each winner has actual benefits in addition to reputation." Nie Wei proposed today The final point of the meeting is the bonus.
Maybe for many popular actors and directors, bonuses are not very important, but in fact, for many behind-the-scenes workers, or directors and actors of some literary and artistic films, winning bonuses are a very important income.
For example, take the Golden Horse Awards, which have a bonus system.
The prize money for the Golden Horse Awards, the highest for Best Feature Film, is 500,000 Baodao coins, while other awards in major categories such as Best Documentary and Best Animation also have prizes ranging from 100,000 to 200,000. , and the best actor and actress are also worth nearly 100,000, and the least popular awards such as best editing, best costume, etc. are also worth 50,000 Baodao coins.
Huayi is not short of money, so Nie Wei feels that when he holds an awards ceremony here, it is naturally impossible to give out bonuses in different grades like the Golden Horse Awards, but there is a unified standard.
This is also a manifestation of fairness and justice, and it is easy to win the favor of the workers behind the scenes.
"How much do you think is good?" Wang Zhonglei asked.
"How about one million tentatively? We can also set up a fund to invest the additional income from the annual awards ceremony, such as sponsors, live broadcast fees, etc., and then use part of it every year as bonuses for the winners. Done." Nie Wei suggested.
Increasing the level of prizes can attract more people and works to participate in the competition. One million may seem like a lot, but in fact, when a prize is broken down into more than ten categories, it will not reach 20 million even if it lasts. But if it is spent, If 20 million can attract many outstanding artists and works to participate, then the rewards will definitely be something that this little money cannot buy.
As for the million dollar bonus, I believe that even those popular actors with high incomes will not be indifferent. For those behind the scenes workers or directors and screenwriters who are literary and artistic, or documentaries, it is an important income.
Wang Zhonglei felt a little hurt when he heard Nie Weiwei's talk about the million-dollar bonus. After all, for a prize as big as the Golden Horse, the richest bonus was only 500,000 Baodao coins, which was equivalent to less than 100,000 Chinese coins.
The only thing Nie said was that the bonus would be ten times the highest standard of the Golden Horse, and a special foundation would be set up. The bonus might even increase by then.
"You can't bear to let go of the child but can't trap the wolf. Okay, this description may not be correct, but the meaning is similar. Mr. Wang, you should know the story of buying horse bones for a thousand gold, right? How can we open up the situation quickly without spending a lot of money? After all, face is just On the one hand, the key is to let the winners see the actual benefits.”
"And our first awards ceremony is not like the Oscars, which can directly affect the actor's net worth and the box office of the film, so it must provide practical benefits, and it is also a good publicity point. Instead of giving the money to It would be better for advertising companies to give it to outstanding people in the industry.”
"Okay, okay, anyway, you have more shares in the company, and you don't feel bad about spending money, so what else can I say." Wang Zhonglei smiled bitterly, and although he was still a little worried about it, he already agreed with Nie Wei in his heart. Rhetoric.
The two sorted it out, and then directly called all the company's executives for a meeting.
This time, because Wang Zhonglei and Nie Wei had highly consistent opinions, the implementation was very fast. In the afternoon, a staff member took Nie Wei's sketch and design concept to find a design company to design the trophy.
Huayi's public relations department also began to spread the news online. By the evening, Huayi headquarters had received more than a dozen calls from newspapers. However, because of Nie Wei's instructions, the answers of these customer service were very ambiguous. The more so, the more the curiosity of these media was stimulated.
They did not care whether the news was accurate or not, and began to publish the news that Huayi was going to organize a film award online.
When this news came out, the public response was mediocre. After all, there are too many major awards at home and abroad, and it is not uncommon for Huayi to organize one. However, it caused a lot of heated discussion in the industry.
Huayi's artists suddenly received calls from many friends in the circle, asking them whether Huayi was going to organize a film award. Even Nie Wei received calls from several good friends asking him about the film award.
Nie Wei did not give a positive answer to these artists in the circle, but he also released some news, suggesting that Huayi had such an idea, but had not yet implemented it.
Until a week later, a group of pictures suddenly appeared on the Internet. The pictures showed several trophies, with a square seat base made of Taishan stone cut, and a golden forget-me-not plant embedded in a rhombus-shaped white crystal. The trophy looked simple and elegant, very beautiful.
However, what everyone cared about was not its appearance, but the text added by the big V who exposed this group of pictures.
"The news that Huayi is going to hold a film award is not false. The picture on Weibo is the trophy of the film award that Huayi is going to hold. I heard that Huayi has already applied for the qualification from the state."
"Rumor has it that Huayi is very ambitious this time. It is not a film award that is divided into cakes or played by its own artists, but a big award based on the Oscar model. I heard that many friends in the circle have received invitations from Huayi, hoping that they can serve as the jury of Huayi's new film award. There are many people, and it is not convenient to disclose the details."
"The most important thing is that according to rumors, Huayi has set a prize of one million for the film award it is going to hold. It is one million for each award, and it is treated equally!"
Whether in the circle or outside the circle, the revelation of the one million prize caused a sensation.
Thanks to Qiang Love Rong for the generous reward of 1,000.