Chapter 992 See also the layout
"Mayor Zhang, are you busy?"
In the morning, Wu Renpin came to Fengtian City Government to report to Mayor Zhang Taoyuan.
Zhang Taoyuan looked away from the document in his hand, looked at Wu Renpin, smiled and said, "Renpin, here you come, come and sit."
Wu Renpin came to Zhang Taoyuan's desk and sat down on the reception chair, looked at Zhang Taoyuan, and waited for him to speak.
Zhang Taoyuan signed the instructions on a document, put the document aside, took a sip of tea from his teacup, and said calmly: "Renpin, you had the opportunity to be transferred to other places to be the first and second in command." , I suggested to my superiors to keep you in Gangxi District, do you blame me for putting you on the fire?"
"Mayor Zhang, I came to Fengtian after I left the capital, and I have been working in Gangxi District. It came out of the woods and returned to its former glory sooner rather than later."
"Okay, hometown, as a government official, you should have this kind of consciousness. Wherever the party puts us, that is our hometown. What we have to do is to build a good hometown and let the folks in the village live a good life." day."
Zhang Taoyuan's expression changed from smiling to serious, "Renpin, the enterprises in Gangxi District are in a downturn as a whole, and it is inevitable that the number of laid-off workers will increase again, but I don't want to see this number too big, and I don't want to see it. It is too concentrated until the workers are laid off.
I hope the number is as small as possible, and I also hope that you can arrange for laid-off workers in a planned way and do a good job in the resettlement of laid-off workers, guide and help them re-employment, and don't let our people freeze and starve.
This is my expectation of you, and it is also a task assigned to you. You must complete this task well. "
The weather in Fengtian this year is a bit abnormal. At the end of April just past, there was a lot of spring snow in Fengtian. Now it is almost mid-May, and some pedestrians on the street are still wearing sweaters and woolen sweaters.
"Mayor Zhang, I will do my best." Wu Renpin said loudly.
"Okay, now tell me about your difficulties."
"Mayor Zhang, the biggest difficulty in the district right now is the lack of money. Last year, the district's fiscal revenue was only 89 million yuan. Expenses are very difficult. Many units have not paid salaries for several months.
In addition, I also have an idea to give a little help to high-quality enterprises that are temporarily in difficulty, so that they can get out of the predicament as soon as possible and return to the fast lane to enter a virtuous circle. "
Zhang Taoyuan rubbed his temples, "I am very aware of the financial difficulties in Gangxi District, but the city's finances are not rich. But, I have to give you some support if you are asked to shoulder heavy burdens. I will find a way to help Gangxi District Allot 20 million, there is only so much, you can’t think of more, you can only find a way by yourself.”
"Thank you, Mayor Zhang. With this 20 million, my work will be much easier." Wu Renpin thought to himself, first get the 20 million, and then find a way to get it after a while.
"Renpin, you can't have the idea of waiting for what you want, think of ways from the outside, and attract more investment."
"Mayor Zhang, given the current situation in Gangxi District, it will be very difficult to attract investors if we don't give more preferential policies or tax incentives." Wu Renpin said with a bitter face.
"Preferential must be given, how to give, and to what extent, this is not up to me alone, I plan to hold a discussion meeting on investment promotion, and discuss in the team how to formulate preferential policies, you wait to hear the results Bar."
"Okay, Mayor Zhang."
Northeast Machine Tool Guest House.
Li Yizheng went out early in the morning accompanied by the leader of Northeast Machine Tool. For some reason, he didn't let Zhao Lulu follow him, but gave Nanyi and Zhao Lulu a holiday.
Zhao Lulu is neither from Fengtian, nor has she ever been to Fengtian before. Out of politeness and the responsibility of being a senior, Nanyi naturally wanted to ask the other party if he wanted to go out for fun with him. He originally thought that the other party might not be happy. Unexpectedly, the other party agreed without even stumbling.
No way, Nanyi had no choice but to take Zhao Lulu out. He gave full play to his bad taste, and the first stop was Zhongshan Park.
Zhongshan Park is currently holding a live dinosaur exhibition. Many parents will bring their children here. Today is the weekend, and there are quite a lot of people in the park. One by one, the children are among Mickey Mouse, Zhu Bajie, pandas, and various live dinosaurs. The adults shuttled happily between them, and the adults stood in a corner with their hips akimbo, chatting, or following their babies with their eyes.
"Student Zhao, have you been working hard these past few days?" Nan Yi turned to Zhao Lulu, carefully avoiding the children who were shuttling around.
"Research is not hard, eating is hard, and it is too tiring to deal with it."
Zhao Lulu's eyes followed the children, as if substituting into them, reminiscing about her childhood.
"That's better than me. I only ate two vegetarian dishes with steamed buns in the Friendship Factory. I don't know how much it will cost. The teacher is really serious, digging holes step by step for me to jump down."
Zhao Lulu looked away, and smiled at Nanyi: "Brother, whoever told you to be a rich man, you should bleed a little."
"That's right, if something happens, the disciple will do his best, and the disciple should do something for the master."
Nanyi responded with his mouth spinning, he couldn't see Zhao Lulu clearly in front of him, at first glance there was no depth, but he could see clearly at a glance, but when he thought about it carefully, it was still a fog. A black hole cannot be explored inside.
Reflecting on it, Nanyi felt normal again. He didn't have much contact with Zhao Lulu, and he didn't understand him deeply. Maybe if he had a deep contact, he would be able to understand the other party's temperament.
"Brother, with you here, I'm under a lot of pressure." Zhao Lulu complained.
"Why do you say that?"
"Compared to you, I can do too little for the teacher. The teacher may think I'm useless."
"How come, it can be seen that the teacher is very proud of having you as a female disciple."
"Really?" Zhao Lulu said in surprise.
"Of course." Nan Yi pointed to Mickey Mouse, who is very popular not far away, and the children are willing to take pictures together, "Do you want to learn how the children take pictures together?"
"Okay, brother, let's go together."
"good."
Nanyi and the two walked to Mickey Mouse, quietly waiting for the children to take a group photo one after another. After ten minutes, when there was a gap, the two squeezed in, asked the photographer to take a picture, and left behind the Northeast The room number of the machine tool guest house.
...
Beijing, Great Wall Hotel.
With the document in hand, Nan Ruoqiong knocked on the door of Da Silva, the president of Bada Company.
After Nan Ruoqiong practiced in agricultural capital, she also practiced in many companies under Shennong Nanliang and Scarlett Fund. Now she is also an intern in Bada Company as a contact person of agricultural capital.
"President, President Fang of Master Fan Holdings has just sent an email. Master Fan has already selected plan A. First, we will launch chewing chewing gum, and we will launch Master Fan (xylitol) chewing gum after the market stabilizes."
Bubble gum and chewing gum are Nanyi's obsessions. After he missed the opportunity, he has always been thinking about it.
Fuji Pharmaceutical has been sorting out and verifying ancient prescriptions. During the time when Nanyi brought Nan Ruoqi, he used the fragmented time to check various documents and materials of Nan's companies in detail. When looking at the information of the pharmaceutical industry, I discovered the improved "chewing gum" prescription of Fuji Pharmaceutical.
It is said that in ancient times, people have paid great attention to fresh breath, and they will directly contain spices in their mouths. As early as the Han Dynasty, it was popular in the upper class to have chicken tongue fragrance in their mouths to clear the mouth; in the "Qian Jin Fang" in the early Tang Dynasty, it was recorded that there were artificially synthesized chewing products, and the name was "kouxiang". ", there are different types, one is called Wuxiang Wan, and the other is called Shixiang Wan.
Take Wuxiang pills as an example, Linglingxiang, Qingmuxiang, betel nut and other materials are used in the formula, and they are synthesized into soybean-sized pellets, which can be held in the mouth to make the breath more fragrant. Wuxiang pills have continued all the way, and they were also produced in the Song Dynasty. They are called Touji Wuxiangyuan. That is to say, taking this pill in your mouth can make your whole body emit fragrance.
In addition to fresh breath, another characteristic of Huaguo traditional mouthwash is its health care effect.
For example, the five-spice pills of the Tang Dynasty have the effect of relieving restlessness and dispelling qi, while the fragrant tea cakes of the Yuan, Ming and Qing dynasties can relieve cough, promote body fluid, and refresh qi.
One of the earliest prescriptions for the ancients to freshen their breath was to hold chicken tongue incense in their mouths. As a pure natural plant, the earliest social function of chicken tongue incense was a traditional Chinese medicinal material, because it has the characteristics of exhausting the spleen and sterilizing bacteria, and is beneficial to human body. Physical fitness can play a huge role.
The reason why Ji Tong Xiang is called Ji Tong Xiang is of course inseparable from its appearance. The flower stalks of this plant are thin and long, just like the tongue of a chicken; but arty ancient literati wanted to describe it more literary Some, and gave it an alias "lilac".
In addition, chewing mint leaves was very popular in the Tang Dynasty. As long as you don’t chew for a day, you will feel uncomfortable. In the Tang Dynasty, mint was not only used as a snack in leisure time, but the ancients also put it in food as a condiment to increase the aroma. , At the same time, it can gradually improve people's bad breath in a subtle way.
After learning about historical allusions, Nanyi took Fuji Pharmaceutical’s chewing gum formula to Wenchang Food and Beverage Research Institute. After a second food improvement, the formula went to Fan Shifu’s holding company and became chewing gum.
"OK, this is good news for us, we have more time to arrange unfinished work." Da Silva said, picked up a document from the table and handed it to Nan Ruoqiong, "Pa Futian Science and Technology in Qindao, Lu Province, Baozhou No. 2 Chemical Industry in Hebei Province, and Huakang Pharmaceutical Industry in Zhejiang Province. These three companies are all producing xylitol, and we need to contact them.
In addition, we need to establish our own xylitol production enterprises in Guangxi Province and Liao Province respectively. Passi, I will give you a task now. You will lead a team to Liao Province for investigation and select three candidate factory sites. "
In 1963, the U.S. FDA regarded xylitol as a generally recognized safe substance, allowing its use in food, beverages, cosmetics and other products. After that, the Food Science Committee of the European Economic Union believed that xylitol could be used for a long time; in the 1970s, The Expert Committee on Food Additive Regulations of the International Food and Agriculture and Health Organization approved xylitol as a class A food additive, and identified its ADI value as a safe food without regulations.
Although xylitol has a long history in medical, chemical, food and other fields, it took xylitol as a product selling point and a gimmick until the 1980s, and its typical representative is "Extra", that is, Yida.
In the past ten years, the proportion of patients with diabetes has been increasing, and more and more tend to be younger. The US Centers for Disease Control and Prevention found that the spread of diabetes does not distinguish between age, race and cultural upbringing. However, in Spanish speakers had the highest rates of diabetes at 38 percent.
Because Spanish-speaking people tend to have a high intake of sugar in their diet.
Faced with the development of diabetes in the direction of flooding, the technology of xylitol is mature, and the sugar substitute widely used by diabetic patients is recommended by many experts in the medical field, and more and more consumers accept it.
Especially in the field of snacks and beverages, since childhood obesity and tooth decay have become a major health issue in Western society, sugar-free has become the subject of category innovation and brand upgrading.
Xylitol has several advantages. First, it is based on plant extraction, and its raw materials are naturally stable and safe. In the market for children, such as candy, safety is very important. Second, solid xylitol will produce a cooling sensation in the mouth when eaten. , natural and chewing gum match; the third is the technology is mature and widely used.
Now that European and American confectionery companies are already deploying the xylitol market, how could Nan's, which regards food as a pillar industry, not join in the fun.
Moreover, in China, the application of xylitol in the food field can be said to be still blank. Moreover, domestic children are transitioning from a wide range of malnutrition to overnutrition, and soon children's obesity and tooth decay will become a problem for domestic children's health. big issue.
At this time, it is a good time to deploy the sugar substitute industry in China. Master Fan (xylitol) chewing gum is an extension of Nanshi’s xylitol plan, and it is also to satisfy Nanyi’s inner obsession.
...
"Xu Hui, let me introduce you. This is Sun Jiayao, a reserve cadre assigned by the group for an internship. She will serve as my secretary during the internship at Wangbei Media."
As soon as Gong Xue finished introducing, Sun Jiayao stretched out her right hand to Xu Hui, "Director Xu, hello, please take care of me in the future."
"Hello."
Xu Hui didn't dare to neglect, and immediately reached out to shake Sun Jiayao's hand.
She has been in Wangbei Media for a while, and has a certain understanding of the company's situation. She knows that Wangbei Media is a subsidiary of Tangqianyan Group. Sun Jiayao in front of her looks like a little girl, but she is already a reserve cadre of the group. And was sent to the subsidiary company below as an intern, and served as Gong Xue's secretary as soon as she came, one can imagine that Sun Jiayao's identity is not simple.
After the two exchanged pleasantries, Gong Xue said again: "I went to the group meeting this time, and President Yuan gave me the latest instructions. Wangbei Media Company will be reorganized into Wangbei Media Group within this year, and Wangbei Advertising Company, Wangbei outdoor advertising company, Wangbei culture company, Wangbei film and television company.
President Yuan meant that the candidates for the general managers of the four subsidiaries to be established are mainly promoted within the company, and they will be recruited from outside if there are no suitable candidates.
Xu Hui, although you have been in the company for a relatively short time, I have seen all your performance. I have already listed you as a candidate for the general manager of Wangbei Advertising Company and Wangbei Outdoor Advertising Company. I hope that in the future you will Can perform well. "
Hearing this, Xu Hui had a joyful expression on his face, and quickly expressed his determination, "Mr. Gong, I will definitely perform well."
Gong Xue nodded, "I'll wait and see."
In any case, Gong Xue has been the boss for ten years, and some methods of controlling people are still within her grasp, such as the basic skills of drawing big cakes, not to mention that she can do it at her fingertips, but also with her hands.
"Okay, now let's talk about the specific work. Our major customer Fan Shifu Holdings has a new product that will be launched soon. Before the launch, we need to give them a comprehensive publicity, put TV advertisements on TV, and sell them in major cities. Place street sign advertisements in lively areas.
TV advertising is our company's strong point, and it is also a business I am very familiar with. I am responsible for this part; billboard advertising has always been our company's weak point, and there are not many channels established before. Xu Hui, taking this opportunity, I hope you Take Jiayao to other cities to establish channels. "
As soon as Gong Xue finished speaking, Xu Hui asked, "President Gong, what product is it?"
"Chew it to clear your mouth, it is a kind of candy that can freshen your breath by chewing it in your mouth. It is said to be improved from a famous ancient Chinese medicine prescription, so we must highlight this point in advertising."
Over the past period of time, many national brands have been acquired by foreign companies, and several brands have been frozen or abandoned. Under the environment where foreign goods and imported products are highly regarded, national sentiments are also being accumulated, and sooner or later they will gushing out.
Chew the sweet and unimproved formula, and the few formulas selected by Fuji Pharmaceutical from the ancient prescriptions, which can be directly put into production, have been registered by a Japanese company, waiting for the right time to fight National Chinese medicine prescription war.
"Mr. Gong, is it up to us to arrange the channel from which city?"
"No, I hope you start from the northeast, the Pearl River Delta, the Yangtze River Delta and the surrounding areas radiating from the capital. Our company has established a good relationship before, and it is relatively easy to establish a road sign advertising channel.
On the contrary, the relationship between the Northeast and the Northwest is relatively weak, and the economy of the Northwest is worse than that of the Northeast, so the focus should be on taking the Northeast first. The three cities with the strongest spending power, Bingcheng, Bincheng, and Fengtian, are the top priorities. Take it down. "
Sun Jiayao: "President Gong, what should we pay attention to when we go to the Northeast this time?"
"Street sign advertisements cannot be operated by ordinary advertising companies. They must have strong connections in the local area. During the contact process, you must pay attention to screening, and don't be fooled by advertising companies that have no strength."
Gong Xue looked at Xu Hui, and said pointedly: "In some places, interpersonal relationships are more complicated, you must pay attention to the scale of communication, it's best to only talk about business, and don't easily go beyond personal communication.
What you want to talk about is a mutually beneficial business. We pay the money and they provide the service. "
...
Yangcheng, Adam Coffee.
A man and a woman who looked like business elites shook hands and sat opposite each other.
Among them, the man is Niu Yong, the general manager of the Cowherd and Weaver Girl Flower Company. The company was jointly established by Ge Cuizhu and Nan's. It has no affiliation with the reclamation group, but it is managed by the reclamation group.
To put it bluntly, the reclamation group is too big, and the new business of Nanyi and Ge Cuizhu will no longer be listed under the name of the reclamation group, but will be independent.
The woman's name is Du Jiaxin, and she is probably from Xiangxi by looking at her name. She is the vice president of Good Heart Company in Brussels, Belgium.
The Aboriginal Brothers Farm acquired a century-old chocolate shop in Brussels, based on which it registered Goodwill Company in Brussels and established the Couples chocolate brand.
With such an operation, the depth of the brand has been established. When fabricating brand stories, it will not be like the online brands of later generations who do not do a little homework. They will only let promotion specialists with a monthly salary of three to four thousand or directly graphic designers take pictures. Make up your mind.
"Boss Niu, our good-hearted company has registered the Chinese brand 'One Couple'. The chocolate factory in the mainland will be completed within three months. I wonder how your company is progressing?"
"President Du, before October, our company will establish chain flower shops in several major cities in China, and we will definitely not delay the implementation of the 214 plan."
"Very good. Taking advantage of the fact that Western chocolate brands have not gained a firm foothold in the Mainland, we want to seize the market first, so that all Chinese people can eat chocolate from our own country."
Du Jiaxin's words made Niu Yong feel a little funny. Brazilian companies and Belgian brands told him that they were made in China and fake foreign devils, and his conscience was greatly damaged.
"President Du, I don't know why you are free. Let's go to Beijing to meet President Yang of Yaqing Company and discuss the 214 plan."
"I can do it anytime."
Also in Yangcheng, New Era Records, Jiang Yingshui's manager approached Jiang Yingshui with a score.
"Yingshui, try this song. It's a commercial song sent by Jingcheng Wangbei Media."
Jiang Yingshui, who was sitting in front of the makeup mirror, frowned, "Sister Gang Gang, I've never sung a commercial song before, let me tell you first, if it doesn't sound good, I won't sing it."
"Grandma, don't be petty, who doesn't know that Wangbei Media is generous, try it quickly." Sister Ganggang stuffed the score into Jiang Yingshui's hands.
Jiang Yingshui was a little displeased, but still took the sheet music away, without looking at the sheet music, and read aloud directly to the lyrics, ""A Couple", go back again, in front of the classroom seat, touch the half that belongs to you, the part you drew The face of a pig's head is clearly visible, and I can still feel your body temperature; the 38th line in the middle, the pencil sharpener slashed across my fingertips, and the stubborn scolding couldn't hide your distressed eyes...
Stars in the sky, in pairs, Cowherd and Weaver Girl are hard to meet; people on the ground, in pairs, I am not holding you; I really want to go back to that day and tell myself to say I love you loudly, say I love you...
A pair of chocolates, give you courage, don't miss it! "
Jiang Yingshui nodded slightly after reading it, and said to himself; "The words are good words, but they seem to be written by laymen. I don't know if they can be sung well."
As she spoke, she set her sights on the score...
Nan Yi and Zhao Lulu stayed in Zhongshan Park for more than an hour, and then went to the west side of Middle Street, opposite the Rose Hotel.
Nanyi squeezed into the crowd, came to the stall selling fried skewers, dumped 20 yuan, pulled all kinds of meat skewers, made up twelve skewers, gave the stall owner a glance, and dipped them in chili noodles Once dipped, squeeze out the crowd with the meat skewers and give everyone a point.
The meat skewers are very long, and the pieces of meat on them are both large and numerous. The amount of meat in one skewer is equivalent to six or seven skewers to eleven or twelve skewers in later generations. According to Nanyi's appetite, about six skewers can be enough to eat .
Standing on the spot and taking a bite, several people walked out with one foot and one pop.
The fried skewers are naturally deep-fried, and the business of the stall is very good. Around the front of the stall, oily flowers, chili noodles, and bamboo sticks are all over the floor, and the soles of the feet are sticky.
"Brother, the meat skewers here are delicious, how do you know they are sold here?" After walking out of the sticky ground, Zhao Lulu raised her foot and rubbed her shoes on the ground, and when they were clean, she and Nan Yibai came back to life.
"The last time I came to Fengtian, I stayed at the Rose Hotel. I found this place when I was hungry at night looking for food. At that time, there was only one store without a stall. I didn't expect it to have a large scale. There is a new one on Qingnian Street. The big northern book city, do you want to go and have a look?"
"Okay." Zhao Lulu happily agreed.
A few people took a taxi and came to the gate of Northern Book City. When they got out of the car, Zhao Lulu asked, "Brother, do you usually have several people around you?"
Nan Yi was a little surprised that Zhao Lulu would ask this question. On the second morning when he came to Fengtian, when he gave the bullet to Li Yizheng, he had already introduced it vaguely.
"Yes, the secretary, the secretary's assistant, the driver, and a bodyguard are usually accompanied by four people."
"There are always people around, don't you feel inconvenient?"
"No way, I often have to work with foreign countries. There is jet lag. The secretary and secretary assistants sometimes have to work in shifts. When I am outside, I have to deal with work at any time. I can't do without a driver. Speaking of which, only bodyguards can be brought or not, so I The bodyguards are often given vacations." Nanyi pointed to Gangneed, "It's him, he usually works more easily."
Zhao Lulu was surprised: "Does business need to be so busy?"
"Not necessarily. It depends on how the business is done. If I want to make more money while I am young and operate at full capacity, I will naturally be busy. If it is a normal practice, I will be busier than ordinary office workers. Classmate Zhao, wait for you After graduating with a Ph.D., which direction do you want to develop? Start a business or become an economic expert?"
"I haven't made up my mind yet. I want to start a business and become a successful businessman like you, brother, but also want to develop academically and become an economic master like a teacher. It's so tangled."
Nan Yi smiled lightly, "There's no need to be entangled, you are still young, and there is still a long time before graduation, you can think slowly and make decisions slowly."
Zhao Lulu smiled, "That's right, even if everything goes well, it will take four years to graduate. If it doesn't go well, who knows when I will be able to graduate."
"Don't think about it yet. Let's go in and see how big the ocean of this book city is. I don't like reading books, but I like buying books. When I buy them, I put them on the bookshelf. Outsiders will think I am elegant."