Chapter 1057 The Internet Is a Pretending Field

When Nan Ruofing flew to Mountain View, on the way to Netscape, Ke Linghan from Nantianmen was giving a lecture at Columbia University.

In the past, due to the fact that the Internet has not been popularized, Nantianmen adopted a self-promoting publicity model in a small circle, without launching press conferences or advertising, and just spreading word of mouth in the WEB circle.

This model is not bad. In the WEB technology circle, almost everyone recognizes the South Family Bucket. It can be said that Nantianmen has accurately captured the end users.

In the past, this model was very suitable and sufficient, but with the increase in the number of people surfing the Internet and the episode of the South browser, the previous model was a bit insufficient. Once South Browser was sold to Netscape, Nantianmen's initiative was gone.

Both CSS and SouthScript are relatively forward-looking products. CSS enhances user experience and makes users more pleasant in the process of using WEB applications.

Just like a fat woman weighing more than three hundred catties and a curvaceous and graceful beauty, it is said that both of them can reproduce offspring, but as long as there is a choice, I believe most men are willing to combine with the latter. The role of CSS is Make the web page the latter.

The function that SouthScript can play is to make the page move. This movement is not only the visual effect, but also the detailed user experience. The number of Internet users is increasing explosively. It is a bit outdated to provide users with static business browsing. The webpage needs to have More powerful functions, and "functions" cannot be realized by HTML static pages, and must be accessed by programs.

Program access means that the client's data must be transmitted to the server, and vice versa, data must be read from the server. This is a disaster for today's snail-like Internet speed. There must be a language that can The client's browser side performs some simple operations.

For example, if the user is required to register, if the user misses an item, it will not be discovered until it is submitted to the server, and then the page will be refreshed to tell the user, and the time will be delayed, and the user will also collapse.

For the current Internet, SouthScript's core value is to solve problems like registration verification. The function of beautifying pages is still slightly ahead of schedule, and it is not just needed.

The functions of SouthScript and CSS can be said to be very powerful, but compared to the C language and Java just released this year, the development difficulty is like the difference between single-digit addition, subtraction, multiplication, and division, and calculus. After working together for half a month, other languages ​​​​that can replace the functions of the two can be developed.

In other words, Netscape (Netscape) also has this ability, it can develop ScapeScript, ScapeCSS and SouthScript, SouthCSS to compete. Moreover, Netscape and Sun have begun to flirt, and it is very likely that history will be corrected, and JavaScript based on Java syntax will still be on the stage.

From Netscape's point of view, the acquisition of the South browser and the domination of the world are very beneficial to Netscape, and SouthScript and SouthCSS, which assist the South browser, continue to assist the Netscape browser that absorbs the South browser. If you don't need to spend money to support yourself, but also serve yourself, why not do it.

But from the perspective of Nantianmen, it can serve Netscape, but at the same time, it must also serve the browsers that will appear in the future. No matter which company it belongs to, no matter what its name is, as long as it is a browser, Nantianmen is willing to contribute own ideas and source code, and do not ask for direct benefits in return.

What Nantianmen is looking for is to increase the brand awareness of "South", and the popularization of South grammar, so that more programmers can use South thinking to write code.

South thinking will run through all Nantianmen's future product lines, commercial databases, server environments, mobile systems, etc. Programmers who use South's family bucket can get started with the new language that Nantianmen will launch in the future as long as they study for two or three days. It is equivalent to a new product with its own user group.

In the future, whether it is a business engaged in server hosting services, or a business that produces PDAs and mobile phones, it will naturally prefer to choose Nantianmen products among many products, and will not choose a product that everyone has to learn from scratch.

This is called the ecological environment, and it can also be called habit domestication.

Netscape naturally wants to enjoy the services of Nantianmen exclusively. South Family Bucket can be its selling point. What Nantianmen wants is to serve the people of the whole world, regardless of nationality, race, and without asking for rewards. Therefore, in Netscape, I am the only one. During the period, Nantianmen would take the initiative to post it, and Netscape would take care of everything, and the little brother listened to the big brother.

But when other competitive browsers appear, Nantianmen will rush over to beg for sworn brothers, not to be born in the same year and the same month, but to die in the same year and the same month.

In short, Nantianmen wants and needs to become a standard of the WEB. South browser is not sold, and Nantianmen can still pretend to be a hermit. Maliou went out to appear on the stage, letting Internet users know about Nantianmen.

Nantianmen wants to force Netscape not to start a new one, but to spread the reputation of Family Bucket to the ears of ordinary Internet users. They may not know SouthScript and SouthCSS, but they must form a vague concept, using South Family Bucket technology is a good website.

A small stone thrown by Nan Ruofing can be said to have changed the way of doing things of the entire Great Nantianmen system. If it continues to follow Nanyi's style, all products will easily become overwhelmed and become a place where there are not many users. A niche product.

The Internet is not a place to pretend to be low-key, what is needed is high-profile, and what is needed is long-term exposure to the spotlight. It is best for entrepreneurs to become business stars and idols of young people.

Nanyi has Internet thinking, but lacks the most basic quality of a successful Internet entrepreneur - high-profile, he is not suitable for leading Internet companies, only suitable for being a strategic consultant.

This problem, when Nanyi read the information of American Railways, he also thought about it. He could recognize his own defects and was willing to correct them, but his way of correction was not to change his personality, but to change his management model.

At 1:00 p.m. Japanese time, Nanyi sent an email to Nantianmen, Clay Figure, Real Online, TTM, Adam, and Ghost Axe. A company is fully controlled by the CEO, who only plays the role of a strategic advisor.

And he also suggested that all CEOs should be high-profile, go to various forums and salons, give more speeches on stage, and hold more press conferences. If you are interested, you can make a little gossip with Hollywood actresses.

Then he sent an email to Tim Berners-Lee through the network, recommending Collinghan to join the World Wide Web Consortium (W3C) to replace Adam, who is only known by name, and become a representative of Nantianmen to promote the formulation of standards.

Nanyi believes that the other party will definitely agree, because the other party knows that he is a shareholder of several Internet-related companies. Standards are not legal provisions. If you understand them, you must abide by them, and if you don’t understand them, you must also abide by them. Standards need the approval of mainstream companies. Once no one approves, the standard is A blank sheet of paper.

...

Nan Ruofing's initial negotiations with Andreessen and Clark went quite smoothly. Lang has a concubine interested, but what Nan Ruofing wants is money plus shares. The price was quickly locked at 200 million U.S. dollars, a figure beyond Nanyi's bottom line. , What is still wrangling is the share of the stock.

Both parties knew that once the deal was concluded, Netscape's stock price would soar. In terms of the number of shares, it could be said that every cent would count. It is the conclusion of the transaction, so there will be a situation where the price tag is finalized before the stock number is determined.

Now the competition between the two sides is who has the thicker skin, and whoever can't hold on to each other's fatigue bombing first needs to suppress the momentum of one side. It was decided.

This process is extremely boring, no more clever than street vendors bargaining, and no more glamorous than a scolding battle of "you're an idiot" and "you're an idiot".

Naturally, Nan Ruofing would not personally participate in this kind of scolding battle. There is a profession called a negotiator, and that's what they eat. Professional things should naturally be handed over to professional people.

Mountain View is included in Silicon Valley, since she came to Silicon Valley, she naturally wants to go around.

First, I visited NASA's James Research Center, and then went to Symantec and McAfee, both of which are engaged in the development of security software, and McAfee is the company that launched the world's first anti-virus software.

After going around in a circle, Nan Ruofeng has a certain understanding of the development of anti-virus software, knows which companies have the core technology of anti-virus engines, and also comprehends the true meaning of "putting left and killing right" and extortion. It's a pity that this is an area where only giants can survive, and Symantec and McAfee are already quite big, and they missed the golden period of investing in shares.

Nan Ruofing's little head is going around very quickly. The United States missed it. You can consider other countries. Anyway, the engines of the Russian big spider and Kaspersky are public. Add a shell, simple OEM, and a new anti-virus software will be born. Yes, poisoning and advertising bombing, it will be promoted soon.

"The kitten is fishing, the fox is smiling, and the red beans are clanging..."

The names of viruses have already popped up in Nan Ruofing's mind, and she also thought of the idea of ​​"special killing tool" for extra charges.

Putting Xiaosi in his stomach first, Nan Ruofing ran to the University of California, Berkeley, the holy land of Silicon Valley.

In terms of computer science, Berkeley is not ranked first in the world, but in terms of open technical culture, Berkeley is definitely the first. The famous BSD and BSD license were born here. BSD is the greatest product in open source software. One of them is also one of the driving forces for the development of the Internet industry. Any operating system in the world has benefited a lot from BSD.

Apparently, Nan Ruofing didn't care about this. She came here to see if there were any speeches to listen to, or small activities to participate in. Perhaps from participating in these activities, she could discover the gems of the sea that are about to start a business.

Silicon Valley is a sacred place for investment, and capitals will comb through the top pearls. Every capital wants to invest in a good company, and every capital only wants to invest in a good company. As a result, a good company is surrounded by N capitals. The pearl that caused the dust was going to N Capital to recommend itself.

Nan Ruofing wants to compete with other capital, but also wants to take the grate and re-grate it again. If you pick it up, you will earn it.

In addition to this purpose, she also wants to see if she can find two foreign students majoring in computer science from Huaguo. If she finds the right ones, she wants to encourage them to return to China to develop anti-virus software. Accumulate the direction of user development.

She once heard Nanyi say that if the Internet is to be popularized quickly, she can only implement free thinking, which is likely to become the basic thinking of the Internet. It is best not to think about charging for basic functions of an Internet product, but to treat each user as a tool, basic data, and a bargaining chip for asking prices from business users.

Nan Ruobing has no doubts about her father's gaze and thinking, and her own judgment on the Internet also coincides with Nan Yi's, but her thinking is a little immature, not as mature as Nan Yi's.

Fortunately, Nan Ruofing happened to meet Michael Mauldin from Carnegie Mellon University to give a speech here.

Michael Mauldin is not only the founder of the search engine Lycos, but also an expert in the field of artificial intelligence. The virtual person Julia he created has been trained at the beginning, has good character recognition ability, and can already perform original speech recognition application.

Regardless of Adam, Lycos is currently the most advanced search engine, and the spider program is used in it, and the fake search engine added by Yahoo's manual entries can only stand aside.

On the podium, Mauldin did not talk about search engines, but artificial intelligence, mainly talking about the conversion of speech into text in speech applications.

"With improved recognition, computers linked to speech synthesizers can be run over networks to perform many functions previously performed by humans, such as telephone operator, secretary, traveler, clerk, administrative assistant, chess champion, claims handler, bond Traders, even the street smarts who can answer the LoveStory call."

[LoveStory, an emotional call in some telephone booths on the streets of the United States, don’t ask me what to talk about. ]

Maulding's words made Nan Ruofing smile knowingly, most of the functions he said, Yi Zai can already realize, but Dad has no idea of ​​transforming into commercial applications for the time being.

According to my father, artificial intelligence is a double-edged sword, and it may also be a Pandora's box. The popularization of artificial intelligence will have a big impact on employment, and it is likely to cause social unrest and shorten the outbreak cycle of the economic crisis; Or the fuse and driving force of regime change, don’t rush to think about commercialization, think about some issues more, and take a look at the direction of the wind before making a decision.

"Develop high-end industries in the future, and sink to low-end industries to create employment. Dad, what do you want to do? Let Nanshi run through today, tomorrow and the future?"

Her ears continued to listen, but Nan Ruofing's thoughts had already traveled more than 800 miles.

While Nan Ruofing was running, Nanyi was also running. He ran from Iwate to Kyoto Nintendo's mail order department, and picked up a Satellaview game console that only supports mail order.

Taking the game console, I went back to the Kawaguchiko Japanese-style garden in Tokyo, studied the manual for a while, and fumbled to set up the game console that can connect to satellites, turned on the game console, loaded the bundled BSX service operation card, A pixelated Street View image appeared on the TV.

Nanyi manipulated the handle to control the villain in the screen to walk into a building similar to a radio station. The screen flashed, and a broadcast from a satellite transmission sounded from the TV speaker.

After listening for a while, Nanyi exited the radio, and controlled the villain to enter several other buildings - game download, patch download, music listening.

After playing with it for a while, Nan Yi couldn't help feeling that the Japanese really dared to think and do it. Unfortunately, Satellaview was born at an untimely time. It was born on the eve of the Internet explosion, and it was destined to be a failed project.

Seeing the advertisement of Satellaview in the newspaper yesterday, Nan Yi paid attention to it, and this is how he came to mention it today.

Satellaview was not born at the right time, and the Superman computer will also face obsolescence in a few years. It is necessary to plan in advance and make preliminary preparations after setting the direction. Nan Yi thought about it for a while, and came up with a few thoughts in his mind. He planned to take a detour to Shenzhen when he went back, and have a good chat with Chen Yuxiu.

After worrying about business, Nanyi went to the backyard to soak in the hot spring. After feeling refreshed, he changed his clothes and went out.