Chapter 164 Assistant and PR
After parking the car, the brown-haired girl sitting in the driver's seat first looked through the car window at the three-story building on the side of the road, then looked down at the card with the address in her hand, made sure that she was in the wrong place, and pushed the door to get out of the car. , walked towards the small building.
This is a small building mixed with many companies or studios. Through some hanging nameplates, she can see that most of the companies staying here are engaged in film and television business, which is very popular in Burbank and even the whole university. It is very common in the Los Angeles area, and many companies like this are established every day, and many companies go bankrupt at the same time.
There are not only actors in Hollywood, but also dream-seekers from other occupations who come to the City of Angels. Countless talents in screenwriting, photography, clothing, makeup and other fields have gathered here from all over the world to pursue the dream of success and the desire brought by fame and fortune. It brings together the world's top film talents.
The brunette is sure of this, and she's come to Los Angeles from Chicago in pursuit of her movie dreams.
However, with several years of relevant experience, she understands that in the reality of Hollywood, if you want to realize your dreams, you often have to start from the very basics.
Walking down the stairs to the second floor, I came to the door of an office, looked at the house number, and knocked gently on the door.
The door was pulled open from the inside, it was a middle-aged Latin woman, the brown-haired girl's eyes crossed her, and looked at the back office. There should be a large suite in the office. of small film studios is no different.
Who are you looking for? the middle-aged woman asked.
I'm here for an interview, and I've made an appointment with Miss Coppola.
After saying this, the middle-aged woman let her into the room, then knocked on the door of the suite, walked in not long after entering, and said to her, What's your name?
Elizabeth Tina Fey. She answered seriously.
Please come in. The middle-aged woman pointed to the door over there. Miss Coppola and Mr. Rosenberg are waiting for you inside.
Nodding, taking two deep breaths, and holding the document bag containing her resume, Tina Fei walked over and knocked lightly on the door. After hearing a monotonous, nasal voice coming in, she pushed the door and walked in.
The suite inside is as simple as the outside, except for a few filing cabinets, two desks and a small sofa for guests, there are three mirror frames hanging on the wall, inlaid among them is a bus jumping out of the flames. , an island shrouded in exploding flames and a spaceship hovering above the White House.
You don't need to watch it a second time, Tina Fei also knows that this is a masterpiece that has been released by the owner of the studio. The first two are regarded as classics by countless action fans, and the latter has produced a world-class influence. The global box office just passed the $900 million mark in a few days!
And it is the young director who is the same age as her sitting behind the desk who has created such a brilliant achievement, which is also the biggest reason that attracts her to apply for this studio.
Everyone wants to follow in the footsteps of successful people and speed up their progress by the way!
Sitting on the small sofa and whispering a few words to Sofia Coppola, who had interviewed her for the first time, Tina Fey's eyes turned to the other side subconsciously, and Duke Rosenberg seemed to be watching What, doesn't seem to be in a hurry.
She waited patiently, every opportunity in Hollywood is rare, although this is only an assistant position, but it is the assistant of Duke Rosenberg, a top Hollywood commercial director! As far as she knows, there are hundreds of people who come to interview these days!
Just like Katherine Kennedy was to Steven Spielberg, the assistant position beside a big director is often a shortcut to success. Tina Fey wanted this position so much that she gave up applying for Saturday Night Live The opportunity for screenwriting, after all, it is only a very common position in a huge screenwriting team, and this is the only assistant position around top directors!
What's more, the person sitting in this position was Sofia Coppola!
Before applying for the job, Tina Fey inquired carefully. After serving as a personal assistant for Duke Rosenberg for three years, Miss Coppola has become the deputy of his new film Saving Private Ryan. The director and executive producer must be able to launch their own works as long as the time is right.
Tina Fey's ambitions are not that big, she just wants to be an excellent writer and producer in the future.
But these all have to start from the basics and move forward step by step. If you want to speed up, the best way is to borrow the strength of others.
After closing the financial statement, Duke raised his head and looked towards the sofa. This was a woman with short and medium hair, with a typical Western woman's tough face, who seemed to be similar to her age.
This is the sixth and last assistant candidate he has interviewed since returning from France.
Duke didn't say anything, but nodded to Sophia. These were the candidates she selected from the first round of interviews. Sophia said a few words, and the woman named Tina Fei introduced herself.
I'm from Pennsylvania, and I graduated from Virginia University with a major in theater. Before coming to Los Angeles, I had been working in the Second City Theater, and had worked as a screenwriter, actor, theater manager, and production assistant...
An hour later, when the interview was over, Tina Fey walked out of the Duke's studio with a smile. Although she didn't get a definite answer, she could see that Sofia Coppola and Duke Rosenberg were very fond of herself. Satisfied, she must not have to wait long before she can get the job.
It's a job that will officially set sail for her Hollywood dreams!
Tina Fei has never doubted this. Standing beside Hollywood's top directors, what she can see and come into contact with is definitely not what the ordinary staff of the film company can imagine.
Just her?
In the Duke's studio, Sofia Coppola asked Duke, Elizabeth Tina Fey?
Do you have a better candidate to recommend? Duke asked, looking at her.
Those who can accept assistant positions are generally newcomers who have recently entered the industry. There are not many people with relatively rich experience like Tina Fei.
I have been in contact twice. Sophia shook her head, I have a good impression of her, and I feel that she is the most suitable one of all the people I interviewed.
Remember to notify her. Duke stood up and put on his coat. And, don't forget to sign a nondisclosure agreement. You take her with you first, and stay if it suits you.
Understood. Sophia responded, packed her bags, and walked outside with Duke, The appointment is at 6 o'clock in the evening, you two meet and talk in person, if you are satisfied with each other, sign a PR contract, no Satisfied...
She rolled her eyes and said helplessly, Anyway, this is what I think is the most suitable. My father, mother, and Nicholas all use this PR team.
In Hollywood, news related to films, directors or actors breaks out almost every day, especially before and after the film is released, there are often interviews with various magazines, red carpet walks, the release of the latest behind-the-scenes footage of a certain film, and even some key events. Always reveal the relationship status of a starring actor, etc., in order to gain attention, and all kinds of media exposure are actually planned and controlled by a behind-the-scenes team, and they are often overlooked but essential public relations (Publicity) team.
The six major Hollywood production companies have their own public relations departments, which are responsible for the public relations work of the films they produce or distribute. Two of the more important positions are Unit .Publicist and Unit .Photographer, which are often referred to as PT and PR.
The main job of the former is to record the shooting process during the production of the film, collect any information that may be used as promotional materials, and prepare the personal introduction of the main crew members, the plot introduction of the film, and other public relations documents. Duke's past film promotions, many plans are based on the source. to them.
The latter do not have a fixed working time. The average working time for a play is 7 to 16 weeks. They are mainly responsible for still shooting, and the purpose is to provide high-quality photos for the promotion of the film. In other words, a certain When a film is shot, the so-called street shots or live pictures of the director and starring actors published in the media are often produced by these people.
In addition to the studio PR department, Hollywood also has many large and small PR companies and independent PRs, who help actors, directors, films, programs, brands, etc. implement PR strategic plans in the form of outsourcing.
In fact, the work of these people can be summed up in very simple words, that is, dealing with the media, including managing the image of the employer, designing speeches, arranging interviews, and so on.
The one Duke met at dinner time was an independent publicist. Although she said she was independent, she actually had a team working for her.
It was a white woman in her fifties, and Duke talked to her for a while, and they were both satisfied with each other.
The other party is satisfied because Duke is obviously a very high-quality customer resource. Being able to serve him means that he can get a large commission every year.
And Duke is satisfied, one is the recommendation of the Coppola family, and the other is that he knows who Penny Kelly is, including the past and the past!
In the past, Panney Kelly has not only served the Coppola family, but also served as a publicist for Clint Eastwood, Jane Fonda, Al Pacino and others, and it was during her During the PR period, these people gradually stepped into the position of Hollywood superstars, and their ability is evident.
And Duke has little memory of the former Hollywood PR, and still has a little bit of content related to Panney Kelly. In another era he experienced, Panney Kelly would soon become Tom Crew. Sri Lanka's public relations, together with CAA, shaped the most brilliant stage of Liangtang.
After ending the cooperation with Liangtang, Panney Kelly signed a PR contract with Angelina Jolie. It was under her operation that Angelina Jolie was able to take off the title of bad woman. Step to the top of Hollywood.
Because of the relatively recent relationship, Duke still vaguely remembers one of the most classic PR battles of Panney Kelly, her employer is Robert Pattinson, and the opponent is Kristen Stewart and the team behind the scenes.