Chapter five hundred and forty-four a huge difference in the box office

Chapter five hundred and forty-four a huge difference in the box office

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The night was getting darker, and the lights in the study kept on. The early morning of Saturday was coming to an end. Ridley Scott, who was gray-haired, put out his cigarette butts. In the smoke, he looked east through the left window, and the sky was already full of light. When the fish belly is white, the sun will soon climb to the horizon, and a new day will come.

Looking back, Ridley Scott sighed heavily, frowned tightly, picked up the phone, dialed a number, asked a few questions, and put it down again.

Although the result has not yet come out, the old British man knows very well that he may have a big somersault this time, and this somersault may be even worse than Black Hawk Down.

In fact, seeing the audience exit from the premiere... No, it was Twentieth Century Fox who rejected his cut version, and when the new version was re-edited, Ridley Scott had a premonition of failure.

The midnight box office release yesterday also proved this, and the $1.98 million midnight box office was not a success.

A wrong version, in the wrong schedule, and another wrong opponent, how could Kingdom of Heaven have a good result.

In recent years, Ridley Scott has been on fire. The film industry in North America, Hollywood and even the whole world has attributed the resurgence of epic films to Duke Rosenberg and his On the Lord of the Rings trilogy, the role of him and his Gladiator in it is completely ignored, and even Gladiator is constantly being compared by some media with the Lord of the Rings trilogy, acting as a stepping stone for the opponent's success .

So he really wanted to have a head-to-head contest with Duke Rosenberg. When 20th Century Fox did not change the schedule of Kingdom of Kingdom and collided head-on with Batman: Hour of War, it was not without thought in his heart. However, with this well-prepared work. Take a good fight against the opponent's reboot of a failed series.

Yes, Ridley Scott admits it's not fair, he's directing a well-prepared big production, and Duke Rosenberg is making a movie that Joe Schumacher once discredited .

But he knew very well how powerful that young director was, and I am afraid that only with this kind of opportunity can he defeat the opponent.

It's just that all this came to nothing in front of Twentieth Century Fox. Fox did not pay enough attention to this film, which had raised funds through pre-sale, and invested relatively limited resources for publicity and distribution. Most importantly, it rejected his edited version...

This made Ridley Scott very unwilling, but there was nothing he could do. After all, even James Cameron and Duke Rosenberg together could not compete with the entire Hollywood system.

The sun gradually rose. When the first rays of sunlight entered the study, the phone rang suddenly, Ridley Scott picked up the handset, listened to a few words, and slowly put the handset back on the landline. The old face with heavy bags under his eyes first flashed unwillingness, and then showed a few traces of relief.

The first day of the box office came out, and all the ambitions came to nothing. There is no need to think about it so much, with his reputation and qualifications. It's not hard to find another opportunity.

I'm not a director on the same level as Duke Rosenberg after all.

Ridley Scott stood up slowly, and even if Twentieth Century Fox adopted his cut, how could it beat Duke Rosenberg and Batman: War Hour?

It's not possible at all!

Kingdom of Heaven's North American premiere. In 3216 theaters, it got 5.32 million US dollars.

Batman: War Hour earned $22.21 million on its first day in North America with 3,925 theaters.

The two films are not at the same level of performance.

With the release of the box office on the first day, 20th Century Fox has gradually slowed down the promotion of Kingdom of Heaven. Most of the cost of this film is pre-sale. Even if it loses money, 20th Century Fox itself will not suffer much production costs. The loss of the film, and the expenses invested in the promotion all come from Fox itself. Under the circumstance that the film is bound to fail, it is impossible for them to maintain the promotion of the large investment.

Because Kingdom of Heaven is not like those films that came from behind, it failed not only at the box office on the first day, but also with extremely poor audience reputation.

After the box office on the first day was released, it was not only film companies that made changes, but also major commercial chain theater chains. The theater chain companies headed by Emperor Entertainment and AMG quietly increased the filming rate of Kingdom of Heaven starting from Saturday. It was reduced by five percentage points, and these reductions in the number of screens were naturally added to Batman: Time for War.

By Saturday night, in major commercial theaters in North America, there will be a new Batman: War Hour screening every fifteen to twenty minutes, with enough theaters and high-profile films. The rate guarantees that the audience can enjoy the film at any time, which is also the basic guarantee for the film to obtain a high box office.

Batman: War Hour has a good audience reputation as a guarantee. At the same time, its competitors have little competitiveness at all. The one-day box office on Saturday naturally jumped up a bit, and got 24.26 million US dollars.

On the same day, the box office of Kingdom of Heaven showed a downward trend, only getting 4.67 million US dollars.

As the competition between the two films is completely separated, and there is a huge gap between the winner and the loser, many offensive remarks around Batman: Time for War have been reduced a lot in an instant, especially Anne Hathaway's fraud scandal.

Before and after the film's release, the media of 20th Century Fox and Walt Disney had been clinging to the incident with Anne Hathaway and her Italian ex-boyfriend. Now that it was unprofitable, 20th Century Fox naturally withdrew from the attack. This also made Anne Hathaway, who was under pressure from public opinion, relieved a lot in an instant.

Although her role as Rachel Dawes is not very large, her performance is not bad. She has left a deep influence on many viewers who have watched Batman: War Hour. This former Disney idol of youth , has also won a lot of praise from the media, and the road of transformation has started smoothly.

Duke, I really don't know how to thank you.

In the office of the Duke's studio, Anne Hathaway looked gratefully at Duke sitting behind the desk, Without you, I wouldn't get through this.

She stared straight at Duke, as if he could do anything as long as he spoke.

But Duke has gone through so much, and he is no longer who he was. He just shook his head slowly and said lightly, Don't do stupid things again before the second film is completed.

Anne Hathaway couldn't help but stunned slightly. She didn't expect Duke, who bears the name of a playboy, to say such a thing. She didn't think about getting rid of the Italian completely and looking for a more prominent man. The director opposite is undoubtedly the most suitable candidate. She has enough wealth to support her gorgeous and luxurious life, and at the same time, it can also bring a huge boost to her career...

Duke didn't bother to care what Anne Hathaway was thinking, so he gave Tina Fey a wink, and the female assistant walked over without hesitation and said a few words in a low voice, Anne Hathaway was quite Reluctantly, he left his office.

How could Duke not hear what Anne Hathaway meant, but the reason why he and Warner Bros. helped her and got her out of the FBI was just for the sake of Batman: War Hour Considering the market outlook, it has nothing to do with personal likes and dislikes.

The other party and him are only a business cooperation relationship, and the starting point of everything is business benefits.

However, this actress really worked hard, and her performance in the film was many times better than the former Tommy. Duke has decided to continue to use Anne Heather in the second Dark Knight Wei, of course, the premise is that she doesn't make any mess like a scam, otherwise she will definitely be replaced.

In Duke's eyes, even a sequel to a superhero movie is not indispensable for any actor.

Although Batman: War Hour has performed strongly for two consecutive days, Duke and Warner Bros. will not relax because of this, and various publicity efforts are going according to plan.

On Sunday night, NBC's show featured George Lucas, the superstar who, in addition to promoting his Star Wars: Revenge of the Sith, also highly praised Batman: War Hour. .

Of course, this was all negotiated in advance, and Duke has also done a lot of publicity for the Star Wars prequel series.

George, as we all know, Duke was brought into Hollywood by you. What do you think of his new work Batman: War Hour?

Faced with the host's question, George? Lucas answered this.

Before this Batman, there were four Batman works. At the beginning, Tim Burton created a fantasy Gotham City, and then Batman punished evil and evil in this city, but the more he went on, the more Batman fell into the cliché more and more, and began to rely too much on big stars and big special effects, while ignoring the story itself, which led to the Batman movie entering a dead end and never coming out again. The failure in box office and word of mouth is natural. , the whole series feels like there are more and more characters, and the quality is getting worse and worse.

After many years of silence, Duke decided to take over Batman, and to be honest it was a huge challenge because it was a mess, like an unfinished building that was built very high and didn't fit the trend of the times. There are only two ways to deal with the unfinished building. The first way is to repair the original foundation, so that the original foundation will not be damaged, and a lot of money can be saved, but the consequences of this treatment are You don't know the quality of the original foundation and whether it can continue to support the building; the second method is also very simple, which is to demolish and rebuild, so that the whole building can be completely executed in its own context from foundation to style, but its The cost is too high, and there will be pressure from all sides.”

The Batman that Duke took over obviously adopted the second method. He wanted to completely subvert the image that Batman had, so the pressure on him can be imagined, but he succeeded, and Batman was resurrected... (To be continued^)