Chapter 461 Busy Gao Yuan
Hangzhou.
It was already evening when Gao Yuan returned to the group company.
He was not in a hurry to go home, as Wang Sichao was waiting for him at the moment to discuss important matters.
"Mr. Gao, the new version of Yuanfang Auto is about to be released. I think it is better for you to handle this press conference." Wang Sichao said.
Yuanfang Auto's explosion last year attracted many people's attention.
So far, in Wang Sichao's eyes, a considerable part of Yuanfang Auto's success is attributed to the press conference.
This press conference was watched online by more than 10 million people at the same time, breaking the record of Internet live broadcast at that time.
Although Gao Yuan's press conference later reached more than 20 million people watching online at the same time, the data of breaking 10 million people for the first time is still shocking.
And the GG effect brought by that press conference is worth at least 10 billion.
It saved Yuanfang Auto tens of billions of publicity and promotion costs.
In three days, Yuanfang Auto's orders exceeded 2 million vehicles, and the number of locked orders exceeded 500,000 vehicles, breaking the domestic car sales record.
Almost wherever Gao Yuan is, records can definitely be broken.
Therefore, Wang Sichao felt that Gao Yuan was more suitable for the release of the new version.
"A new version, a different experience, this sentence is the core purpose of our press conference." Wang Sichao said, "Except for you, Mr. Gao, I really can't think of anyone else who is suitable for this press conference.
"In fact, there are many suitable people, and you are one of them." Gao Yuan smiled, "Yuanfang Automobile already has a group of loyal fans. After nearly a year of fermentation, its reputation has also been greatly improved."
"In other words, you can hold a complete press conference without my help."
Today, the total sales of Yuanfang Automobile have exceeded two million units.
It still maintains an unbeaten record of tens of thousands of units per month.
You know, the annual sales of many cars are only this number.
If a new version of the car is launched, I believe that sales will increase a lot in a short period of time.
"I'll try it. "
Wang Sichao said with a little bit of uncertainty.
He has no experience in holding large-scale press conferences, and his only advantage is his high national popularity.
He has criticized dozens of celebrities and Internet celebrities over the years, if not hundreds.
However, experience is all accumulated.
Only by trying can you know your own shortcomings.
It is really a trust in Wang Sichao to entrust such an important task to him.
"Another thing is to develop high-end cars for Yuanfang Automobile." Gao Yuan said, "This is very interesting. When I held the founding ceremony of the Chamber of Commerce, I met two security guards who pointed out the shortcomings of Yuanfang Automobile. "
"Our Yuanfang Automobile is already very good, why do those people still prefer to buy luxury cars worth 700,000, 800,000 or even millions? The reason is simple, they want face. "
"Although our Yuanfang Automobile has better performance, it is always a bit unpleasant to let the company's boss drive a car worth 100,000 yuan, the same car as the employees. ”
“There are also those middle-level managers who like to buy cars in the 300,000 or 500,000 yuan range, which is also a huge market.”
“In fact, I had this idea before, and the suggestions they pointed out deepened this idea.”
“Build multiple series of Yuanfang cars, one for 100,000 yuan, one for 300,000 yuan, one for 500,000 yuan, and then one for 800,000 yuan, and one for more than one million yuan…”
“It is feasible to build mid-range and high-end cars. Our current technology is much better than those luxury cars. Instead of letting those cars cut leeks, it is better for us to cut leeks. ”
The 100,000 yuan model of Yuanfang Automobile is basically sold at a loss. If it weren't for the system giving a 100,000 yuan subsidy for each car sold, I'm afraid the entire Yuanfang Automobile would have gone bankrupt long ago.
Building mid-range and high-end cars can solve the problem of losses very well.
The cost of a car priced at 300,000 yuan is 250,000 yuan, and the net profit of each car is 50,000 yuan.
As for the car priced at 500,000 yuan, the cost is about 350,000 yuan, and the net profit of each car can reach about 150,000 yuan.
As for million-level luxury cars, the profit is even more considerable.
It's not that Gao Yuan is cheating people, but the quality of the car made by Yuanfang Automobile at a cost of 350,000 yuan is definitely better than that of BBA on the market, which may be equivalent to their 700,000, 800,000 or even millions of models.
Gao Yuan plans to redefine mid-range and high-end cars, so that people can drive the most cost-effective cars.
Yuanfang has rich experience in car manufacturing this year, and it's time to impact the mid- and high-end markets.
"Do you have any good ideas? "
Gao Yuan looked at Wang Sichao.
"The impression of Yuanfang Automobile being good quality and cheap has been deeply rooted in people's minds. If we want to impact the mid-range and high-end markets, we must change the inherent impression in people's minds." Wang Sichao said, "I suggest splitting out sub-brands, for example, the 300,000 yuan model is renamed Yuanhanger, the 500,000 yuan model is renamed Traveler, and the million yuan model is renamed Space Explorer..."
"Of course, I'm just suggesting it. The specific name change is still under discussion. But the name change is imperative!"
Wang Sichao looked at Gao Yuan, "The profits of high-end products in the automotive market are extremely considerable. I think we must take over this market. At the same time, it is also a bundled sale with Yuanfang mobile phones. "
The compatibility of Yuanfang mobile phones and Yuanfang cars is very high, and they have truly achieved a perfect level of car-machine interconnection technology.
The more Yuanfang cars are sold, the more Yuanfang mobile phones are sold.
Car owners who can afford to buy cars worth 300,000, 500,000 or even millions of yuan will surely consider the Yuanfang mobile phone pro version and luxury version when buying a mobile phone.
By then, Yuanfang mobile phone's high-end models will also be more popular.
"Let's set a goal. Before the end of this year, we will first impact the mid-range car market, produce two models of 300,000 and 500,000 yuan, and increase the annual sales of these two models to 1 million and 500,000 respectively."
The 300,000 yuan model sells one million units a year, with sales of about 300 billion yuan.
The 500,000 yuan model has sales of 250 billion yuan.
In addition to the basic 100,000 yuan model, the annual sales have stabilized, about 2 million units, or 200 billion yuan.
According to this statistics, the cumulative sales should be around 750 billion yuan.
When the million-level luxury cars are put on the market next year, based on the annual sales of 100,000 units, there will be more than 100 billion yuan.
The cumulative sales can reach 850 billion yuan.
On this basis, gradually expanding the market can increase sales to the trillion level.
If we add the big income of vehicle maintenance, the annual net profit will reach more than 400 billion.
For every Yuanfang car sold, the system will give a subsidy of 100,000 yuan, and Gao Yuan can also obtain 280 billion yuan in funds.
Yuanfang cars alone can bring Gao Yuan about 700 billion yuan in net income every year.
Only by cutting leeks honestly can you make big money.
"How is the cultural infiltration in Australia going?" Gao Yuan asked.
"About 80% of the original plan this year has been completed, and the implementation is much smoother than we imagined."
Even Wang Sichao didn't expect this.
It was only when he talked with several experts afterwards that he discovered the principle.
Australia is an immigrant culture. Their local culture is very weak, and the entertainment industry is relatively backward.
In short, Australia does not have a long history to support it, and it is not like the United States, which can attract high-end talents from all over the world and export culture vigorously every year.
They can only passively accept the cultural input of those Western countries and cannot form their own characteristics.
Now the culture of China has subtly penetrated into them, and has also affected many Australians.
Of course, this is also related to the support of Princess Mia and His Majesty Bailey.
Although the Australian royal family has no real power, with their silent support, the Governor-General is embarrassed to turn his face.
"This year's Australian Chinese Year must be taken seriously." Gao Yuan said, "At least more than half of the Australians must participate in this action. By the end of the year, I will approve a sum of money for you to invest in Chinese Year activities."
Gao Yuan's current income is largely from Australia.
Several high-tech projects are also deployed in Australia, and Gao Yuan even plans to use Tesla's shell to take Yuanfang Auto to the international market.
Yuanfang Mobile Phone is operated in this way, and now it has made a lot of money.
If Yuanfang Auto is also sold in this way, I am afraid that the net profit will at least triple.
"Mr. Gao, don't worry, I will definitely get it done."
Wang Sichao promised.
After explaining these things, Wang Sichao left the office.
And Gao Yuan also returned to his villa.
In the room.
Li Mengqing and Xiao Xiao couldn't help it. They hadn't seen Gao Yuan for almost a month. God knows how much they missed him.
"How did you feel about this trip to the remote mountainous area?"
Li Mengqing asked.
"The situation is more serious than we thought." Gao Yuan sighed, "Rural education has a long way to go, and the most critical problem is that there are fewer and fewer students."
"Under this situation, it seems uneconomical to spend a lot of money to support these schools."
To support a hundred or so students, investing hundreds of thousands is too little and almost useless.
But investing millions or tens of millions is obviously a waste of resources.
Integrating those students is also a temporary solution.
But there is no way. The distance between towns in the mountainous area seems to be close, but in fact it is very far, and the transportation is extremely inconvenient.
Even if Gao Yuan adopted a special car pick-up model, it is estimated that many parents would not be willing.
It is not an easy task to merge these middle schools.
"We can only wait until there are fewer and fewer students, and then some towns will naturally become fewer. Then those township middle schools will be gradually withdrawn, and the population will be concentrated again in the end."
Li Mengqing sighed.
"Let's not talk about this anymore. Let's go home. Let's talk about something that's not allowed."
Xiao Xiao looked at Gao Yuan with a sly smile, "So, how do you plan to compensate us tonight?"
"How do you want to compensate us?"
Gao Yuan asked back.
"Well... you'll know in a minute."
Xiao Xiao smirked and went to take a shower.
Her meaning was self-evident. There might be a fierce battle tonight.
But for Gao Yuan, no matter how fierce the battle was, it was just that. He had been through hundreds of battles and had never met an opponent.
The next day.
The three women lay in bed and didn't plan to go to work in the morning. They asked for leave from the chairman Gao Yuan.
In the battle last night, the three of them were quickly defeated, and then they were chased by Gao Yuan.
In the end, even if they begged for mercy, Gao Yuan didn't show mercy.
Today, even if the three of them got up, they had to walk against the wall.
I just decided to give up and not go to the company this morning. I'll go when I'm back to full strength.
Nine o'clock in the morning.
Gao Yuan appeared in the office on time.
Yesterday, Gao Yuan and Wang Sichao had a long and detailed chat, and they had a rough plan for the layout of Yuanfang Automobile.
After Wang Sichao went back last night, he began to gather people, held a meeting overnight, and came up with a plan.
When Gao Yuan went to work today, this email appeared on Gao Yuan's desk on time.
This plan detailed the development layout of Yuanfang Automobile.
Before October, two models of 300,000 and 500,000 will be launched at the same time.
By May next year, the million-level luxury car models will be withdrawn to impact the high-end market and raise the influence of Yuanfang Automobile.
At that time, no one will say that Yuanfang Automobile is low-end.
Driving Yuanfang Automobile out will definitely not lose face or price.
Anyway, it's all about making money. It doesn't matter who makes money. Instead of letting other car companies cut leeks, it's better for Gao Yuan to cut leeks himself.
There is no big problem with this plan.
After reviewing it, Gao Yuan approved it and asked him to proceed according to the plan.
I haven't been back to the company for a few days, and there are a lot of documents piled up. Basically, the half-year reports and reading reports of major companies take up a lot of time to deal with.
It was not until noon that Gao Yuan finished reviewing all the documents.
Lying on the chair, Gao Yuan called his secretary in and asked about the work situation in the next few days.
"Mr. Gao, you need to attend the groundbreaking ceremony of the EMBA Business School of the Entrepreneur Club tomorrow afternoon. Mr. Lei, Mr. Wang and others will attend."
"The day after tomorrow, there will be an entrepreneur seminar in Hangzhou, and many leaders will be present at that time."
"On Thursday, the first phase of employee housing is being planned in Yuanfang City, Xudu City. Li Wei asked me if you will attend?"
"On Saturday, the Samsung Group of South Korea will visit Yuanfang Group and you need to attend."
"By the way, there is a cross-border business meeting on Sunday night, and you need to attend."
"..."
Gao Yuan's schedule is already full.
"Let the vice president go to the event on Thursday. I won't attend." Gao Yuan said, "As for the event in Yuanfang City on Thursday, you can make arrangements at that time. I will attend."
There are usually not many important things in the seminar, and it would be a waste of time to go.
Let a vice president go there to support the scene and represent Yuanfang Group.
As for the groundbreaking ceremony of the first phase of Yuanfang City's employee dormitory, Gao Yuan still has to go.
Gao Yuan has always been concerned about the employee dormitory. It is not only reflected in the employee welfare, but also reflects Gao Yuan's attention to employees.
In short, it can win people's hearts. (End of this chapter)