Chapter 637: Reach the top of the world and rule the world

Chapter 637: Reach the top of the world and rule the world

"Zhou Chu Eliminates Three Evils" is amazing, the scale is so large that it is shocking."

"Zhou Yutang + Zhang Yimou = "Zhou Chu Eliminates Three Evils" = the annual crime masterpiece!"

"Zhang Yimou was shocked: This is the old actor."

"."

The New Year has not yet arrived, but the full-channel marketing of "Zhou Chu Eliminates Three Evils" has made movie fans celebrate the New Year in advance.

Since the release of "There Is a Place Only We Know", the main creators have been crazy about roadshows in various places.

It took four days, and the box office has slightly picked up, reaching 158 million.

Although Xu Cainv herself was depressed, she was quite generous. In an interview, she publicly stated: "It's a pity that I bumped into Yu Tang's movie preview, otherwise the box office data might be higher.

Congratulations to Yu Tang, the preview box office is a big hit.

There are many discussions about the scale of this movie on the Internet now. I took the time to watch it during the roadshow. There is no problem at all. This is a great crime drama. I also hope that everyone will support our domestic literary and artistic love film."

It's not the princess of the Beijing circle who is not strong.

It's really that the opponent is too evil.

Zhou Yutang's large-scale previews, which he did through the theaters, did achieve unexpected results.

Since the grand previews were held in major cities across the country on the 15th, "Zhou Chu" has earned 256 million yuan in three days of previews.

What a top-tier fresh meat, a talented female director.

When he met Zhou Yutang, he was taken away with a single attack.

The wind, flowers, snow and moon, were ultimately no match for the governor's shot.

Also a preview, the box office of the three-day preview of "Wolf Totem" by the great French director was only 68.75 million, which obviously failed to capture the hearts of the Chinese audience.

There have always been people in the film and television industry who are keen on studying Zhou Yutang's operations.

Including various marketing methods, as well as this large-scale preview.

To preview a movie, the hard disk copy must first be sent to theaters in major cities across the country, and a preview notice must be issued.

Theaters also have the right to choose. If they want to participate in the preview activities, they can download the screening key in the distribution system by themselves.

This string of keys is only applicable to the preview period, and a new key will be generated for the official release.

As the preview of "Zhou Chu Eliminates Three Evils" was rolled out, the reputation of the movie began to ferment on social media such as Weibo and Douban.

Film critics from all walks of life first ate a wave of traffic.

After many viewers went to the cinema to watch the movie, they also said that the quality of the film was far beyond their expectations, and then they recommended it to their friends and expanded the influence through social circles.

The most intuitive data is that the attendance rate of "Zhou Chu Eliminates Three Evils" has remained high throughout the preview.

Zhou Yutang appeared on several variety interview programs in a row, and he also had fun during the period.

"The Storm Riders 2" and "Zhong Kui Conquers the Demon" openly tore each other apart.

It's a bit funny to say.

Some media have made a list of the most anticipated movies in this year's Spring Festival.

"Zhou Chu Eliminates Three Evils" by Lao Mouzi + Zhou Yutang topped the list without suspense.

Wang Pangzi's "The Storm Riders 2" is called an epic comedy and ranks second.

Then something strange happened. Li Lianhua and Xichanghua's "Zhong Kui Fu Mo" came from behind and gained tens of thousands of votes overnight, surpassing "The Storm Riders 2" and almost catching up with the number of votes of "Zhou Chu Eliminates Three Evils".

Fatty Wang directly started to mock on Weibo, angrily accusing "Zhong Kui Fu Mo" of hiring water army and making trouble behind the scenes. This number of votes is obviously abnormal.

The producers behind "Zhong Kui Fu Mo" are Wanda and Guangguang, as well as Li Lianhua's Hesong Media, and naturally they are unwilling to suffer losses.

The capital battle in the film and television industry that everyone imagines: strategizing and winning thousands of miles away.

The battle in the film and television industry in reality: elementary school students quarreling on the Internet.

"I guarantee it with my family's lives. If I didn't brush it, your family will die! If I hired water army, my whole family will die. If I didn't hire it, your whole family will die!"

The marketing director of "Zhong Kui Fu Mo" directly opened his face.

Fatty Wang: " # % # ￥%%￥ # ￥"

The two sides started a war of words, involving a wide range of people.

Li Lianhua and the flower of the West Factory were the main targets of attack.

Fatty Wang himself was also attacked fiercely.

During the recent Hong Kong riots, Fatty Wang firmly stood on the side of the mainland, but now he was accused of being ungrateful and begging for mercy from the mainland.

"Let's judge by deeds, not by heart, haha."

No one dared to offend Zhou Yutang, so he just watched for fun.

But putting aside other things, Fatty Wang at least made his attitude and position clear.

Unlike some Hong Kong artists, their butts are very crooked.

Zhou Yutang had already recorded these people in his little notebook.

Liu Tianxian returned to Zhuohan yesterday to celebrate the New Year, and today's photos of her shopping with Yao Beina were on the hot search again.

Miss Liu wore sunglasses and a black hat, casual wide-leg jeans, and her long hair was extremely eye-catching.

This year, Wang Fengqin and Comrade Lao Zhou went north to celebrate the New Year again.

The originally deserted villa has become more lively.

As soon as Queen Mother Wang arrived, she started cleaning. Zhou Yutang advised that in fact, a housekeeping company would come to clean the villa every week.

Not to mention clean and tidy, it can be said to be spotless.

But it was useless.

Queen Mother Wang is a person who can't sit still. While busying herself, she didn't forget to talk about Dong Ge's gossip with her son who had just returned home.

It was said that Liu Lingdong brought his wife back to his hometown to celebrate the New Year two days ago.

By the way, he used his money ability, and all the elders in his hometown received red envelopes, and they also came to visit Queen Mother Wang and Comrade Lao Zhou.

No matter how the outside world blackened Dong Ge, he was the pride of the elders and villagers after all.

In this land of Jiangsu Province, who wouldn’t give a thumbs up when mentioning Dongzi?

The Queen Mother couldn't help but praise her son's business partner.

Being able to make a special trip of more than 5 hours from his hometown to come here to pay New Year greetings is really a thoughtful arrangement with all the humanities and sophistication.

Of course, family reunions also have a repertoire: urging marriage.

Including Wang Junhui, a primary school classmate from Zhou Yutang's hometown, who had just given birth to his second child. They were all mentioned by the Queen Mother to encourage her son.

Her career is getting bigger and bigger, but the Queen Mother is still like any old mother in the world, her thoughts are still simple and simple.

Audiences complain online that the Spring Festival Gala is getting worse every year.

Compared with previous years, the Spring Festival Gala in the Year of the Sheep seemed to have a somewhat sluggish ratings performance.

On the first day of the Lunar New Year, the ratings data were released. This year’s CCTV Spring Festival Gala live TV ratings were 28.37%, a record low.

The highest one is the Year of the Tiger Spring Festival Gala in 2010, with a viewership rating of 38.26%!

Especially when Zhou Yutang took the stage to sing "Where Has the Time Gone" solo, the ratings reached its highest peak.

Afterwards, the audience voted and it was selected as the most touching program of that year's Spring Festival Gala with an absolute lead.

This song was even recommended in the "Xinwen Lianbo" broadcast later, and its influence was unprecedented.

This year's anti-corruption skits by Shen Teng, Ma Li and others from the Happy Twist Team caused quite a bit of controversy.

Some viewers reported that it was not funny, but with such a sensitive subject matter, it would be a miracle for it to be included in the Spring Festival Gala.

As far as Zhou Yutang knows, the final version that the audience saw was the result of several major revisions to the content and lines.

On the first day of the Lunar New Year, Liverpool Football Club released a video to celebrate the Chinese New Year.

Waiguoren, headed by Gerald, occasionally uttered a few lame and weird Chinese words, which was really funny.

The club officials also released a series of products for the Chinese Year of the Sheep, including special edition jerseys, peripherals, etc.

This is obviously a change brought about by Zhou Yutang after taking charge of Liverpool.

If you want to export Chinese culture abroad, you still have a long way to go.

Zhou Yutang took a break from his busy schedule and spent a day with his parents at home.

In addition to replying to messages from Tianxian, Yijie and other beauties, the phone calls also kept coming in.

The Spring Festival season is getting more intense, with the exception of "The Three Evils" which was a huge hit at the time of screening.

Eight movies including "Wolf Totem", "Zhong Kui Conquers the Demons", "Heavenly Generals", and "The Storm 2" were released together, and the media called it the most brutal Spring Festival movie in history.

The first to be happily sent away were the still-living imported blockbusters "The Hobbit 3" and "The Hunger Games 3". The former reported a box office of 761 million, and the latter also recorded a box office of 235 million.

With all the Beijing princess traps trying to get a start on Valentine's Day, "There's a Place Only We Know" obviously has no room to survive in the Spring Festival season when all the heroes are competing.

The rows of films were chopped off, and the paintings were about to fall.

The winner of the first round of Chadan Xiaosheng has been decided.

Except for the fan circle, no one in the industry is paying attention to this. Everyone is staring at the few movies released during the Spring Festival.

The bustle of New Year's Day is over.

All kinds of comparisons and press releases are flying all over the place. For the media, there is endless material to write about.

Many people in the industry have also predicted that this year’s Spring Festival box office may experience a crazy blowout.

The fact is as expected. When the box office data came out on the first day, almost everyone was stunned:

"Produced by Huayi and starring Jackie Chan, the movie "Army of Heaven" has had a good start, with a box office of 128 million on the first day!"

""The Storm 2" received 61.69 million on its first day of release, and will enjoy the Spring Festival with you!"

"The blockbuster "Wolf Totem," co-produced by a major French director, grossed 33.3 million at the box office on its first day!"

"Li Binbin and Chen Kun star in the fantasy love masterpiece "Zhong Kui Conquers the Demon", which grossed 64.03 million on the first day!"

"."

Looking at the box office figures, everyone in the industry was shocked.

When I saw the box office data of "Zhou Chu", I was so shocked that I couldn't even speak.

"The single-day box office of "Zhou Chu Destroy Three Evils" was 135 million. The return of the national master king and the great governor's box office appeal are unrivaled. Including the previous screenings, the total box office grossed 447 million, easily leading the Spring Festival!"

The large-scale early screenings did not overdraw the box office potential of the movie "Zhou Chu".

On the contrary, due to the good reputation accumulated and the marketing of banned films, further feedback stimulated the audience's desire to watch movies.

Zhou Yutang received a call from Pei Kang on the way to the movie road show.

Before him, the company's film data department had already made a report in the early morning.

The Maoyan app has also compiled box office data for the Spring Festival, including movie schedules, attendance rates, and word-of-mouth.

The entire film industry was shocked.

At this time, Zhou Yutang has entered the two billion era with Tianchao Film.

However, on the first day of the Lunar New Year, it directly set a new historical high record of the overall market exceeding 500 million yuan, which still shocked everyone's attention.

"The Chinese film market has really taken off."

"I had nothing to do at home during the Chinese New Year holiday. I watched three movies in a row in one day, and 'Zhou Chu' was the best/movie ticket*3."

"Don't look at Zhong Kui, I fell asleep directly."

"Looking at the ticket-buying queue here, they are all looking for Zhou Chu. It's really scary 'photo'."

"Fortunately, I took advantage of the Maoyan pre-sale. The 39.9 two-person ticket is a great value and the movie is also very good!"

"The national teacher has found the answer to the version. Zhou Yutang is worthy of being the chosen king of domestic entertainment. I am optimistic that he can break the box office record of "The Lost Tomb." "

In addition to complaining about the Spring Festival Gala, the focus of public opinion is on several movies in the Spring Festival period, among which "Zhou Chu Eliminates Three Evils" is naturally the most popular.

The media reported one after another, and celebrities in the circle also followed suit and posted pictures of booking a theater on Weibo.

Huang Xiaoming, who just finished filming and joined the crew, Hu Ge, who is still in the crew of "Nirvana in Fire", and Deng Chao also booked a theater on Weibo...

This little money is nothing for celebrities. It can not only show favors, but also give back to fans, killing two birds with one stone.

There are also many celebrities who posted their movie ticket stubs, and in addition to taking advantage of the popularity, they also flattered the Grand Commander.

"The acting of the Grand Commander is divine!"

"The best movie of the year, bar none."

"Another classic is born."

"..."

On the roadshow, Zhou Yutang casually flipped through the online reviews. He knew the quality of this movie.

It's definitely not a classic, as there are small flaws in many details.

But Zhang Yimou can tell a complete story, and with his superb skills, this is definitely an excellent commercial movie with connotation.

The movies that are released in the Spring Festival are hard to tell apart, "The Great Wall" and "Zhou Chu Eliminates the Three Evils".

The first day box office is released, and the rest of the movies that are ranked lower will inevitably be diverted.

This is the cruel Spring Festival.

On the second day of its release, except for the golden reputation accumulated by "Zhou Chu" through previews, it is as stable as Mount Tai.

The ratings of the other movies have also been released one after another.

Unfortunately, apart from "Zhou Chu", only "Wolf Totem" has a Douban score higher than 7 points. The first to be criticized is Jackie Chan's "Dragon Blade".

"Unlucky, it's that guy with the flying saucer hat again, ruining such a good theme!"

"Boring and uninteresting story, making people sleepy."

"The plot is old-fashioned, the lines are boring, Jackie Chan is really old, and his mouth is better than his kung fu."

"Duangduang bad movie."

Li Rengang once again proved with facts that he is completely incapable of controlling such a historical blockbuster.

It is estimated that Huayi and Jackie Chan himself did not expect it.

The situation on the first day was very good, whether it was the scheduling or the first day box office, it was hard to tell Zhou Yutang's "Zhou Chu".

On the second day, the gap widened further, and the box office of "Dragon Blade" plummeted to 85.36 million on the same day.

With a large investment of 400 million yuan and the correct label of the main theme, Li Rengang failed to tell a good story to the audience after all.

"Zhong Kui Conquers the Demons" was also ridiculed by the crowd. The fantasy love blockbuster that was vigorously promoted and marketed turned out to look like an online game promotional video. It only closed at 42.63 million on the second day.

"Wolf Totem" had a stable reputation and attendance, and closed at 33.28 million on the same day.

Although "The Storm Riders 2" was criticized a lot, it took advantage of the comedy family theme label and the box office still closed at 68.56 million on the second day.

On the other hand, "Zhou Chu Eliminates the Three Evils" had a two-percentage-point increase in the second day's screening, and the box office also maintained a stable growth.

The box office on the second day was still stable over 100 million, closing at 145 million.

On the second day of the Chinese New Year, the popularity of the first day continued. On the third day of the Chinese New Year, the market still closed at over 400 million.

Such a hot Chinese film market was beyond the expectations of everyone in the industry.

This is the highest box office in the Spring Festival period over the years.

It is also the first time that the Chinese film market has broken the absolute dominance of the North American film market.

Even the famous North American movie box office website has made an accurate prediction - this week's global movie box office total list, America will give up the championship throne.

And the position of the global movie box office weekly champion has already been won by "Zhou Chu Eliminates Three Evils".

The Chinese movie market has achieved the first place in the global box office.

Although the counterattack was completed during the Spring Festival, which is a big day for Chinese people, this is not a hot period for North American box office.

But everyone was shocked.

This is not just a shock in China.

There has been a major earthquake in the film and television circles of Japan and South Korea.

Even Hollywood is also looking at it sideways.

"Amazing!"

Thomas, the CEO of Legendary Pictures, was surprised, happy and hateful.

The shock was naturally because the box office of Chinese movies took off. As expected, as the company's research said, the future potential is unlimited.

He was sincerely happy about this.

- After all, this also means that the big project "The Great Wall", which has bet on the fortune of Legendary Pictures, may reap more box office in the future.

Two billion?

Three billion?

Maybe... it may be higher!

Thomas wiped the saliva from the corner of his mouth.

The only regret is that Zhou Yutang was not allowed to take over the project, and the ball was passed to poet Chen.

This international director, who has deep connections in China, brought his own PPT presentation to the meeting. The plan was refreshing, and the poetry he recited on the spot was quite romantic.

He has never proven himself in the field of commercial films, and it is still doubtful whether he has the box office appeal like Zhou Yutang.

However, these don’t matter.

The final editing power is in the hands of Legendary and Universal.

After the new year, the Chinese entertainment industry has been thrown into another blockbuster.

"The Great Wall, a fantasy action epic jointly produced by China Film Group, LeTV Pictures, Legendary Pictures, and Universal Pictures, and directed by Chen Kaige, has confirmed the important actors.

The famous Chinese actress Jing Tian will be the female lead, and Matt Damon will be the male lead. There will be heavyweight actors joining the cast in the future, so stay tuned! "

This time, Da Tiantian defeated countless big stars in the industry and successfully caught this fairy pie. She partnered with Hollywood first-line actor Matt Damon, which can be regarded as raising her status.

But the female artists in the circle are not envious.

This sweet princess has never followed an ordinary path since she entered this circle.

Others borrowed haute couture, and she spent money to buy it directly.

Since Zhou Yutang’s debut, he has been the only male lead in a MV for Jing Tian, ​​and his shirt and suspenders are a classic that has been passed down.

She was photographed by Ning Hao, the great director of the current 1.5 billion box office club.

The song "Hello Tomorrow" written by Zhou Yutang for her was once a classic song played during recess on countless campuses, accompanying many people born in 1995 and 2000 through their youth.

Not to mention that Zhou Yutang's "Introduction to Architecture" later helped her win the title of "National First Love".

In fact, Da Tiantian sent a message to Zhou Yutang as soon as she signed the contract.

It could be heard that Princess Tian was a little regretful for not being able to cooperate with Zhou Yutang, but Lu Zheng had already spent a lot of resources on the operation.

She, the heroine, even had to be finalized before the director.

Zhou Yutang could only say a few words of relief.

It is said that the crew of "The Great Wall" will undergo devil training in America for half a year. I don't know if Sweet Princess can withstand it.

"Climb to the top of the world and become the king overnight!"

"The great era of Chinese cinema is coming!"

The media likes to use exaggerated headlines like this to attract attention.

Domestic entertainment, which was almost suppressed by imported Hollywood blockbusters in the past few years, is really proud now.

"Fat Wang's speculation is so high that it has such a high box office. This is unscientific!"

"Brother, this is the charm of the Spring Festival stalls, the ticket warehouse is too big."

"That's not necessarily the case. It's better to watch the filming. If you watch Xu Talented Girl, there will be no one left."

"I only want to say one thing, the Commander-in-Chief, Niubi, together with the Imperial Master, is invincible!"

"Grand Governor: All of you here are all happy, and none of you can fight."

"Please can you put some thought into the quality of the movie? It's really a bunch of crappy movies, and Zhou Yutang needs to come out to save it."

In the early stage, the publicity of various companies was in full swing, and cows were flying in the sky. However, when the movie was released, the true colors were immediately revealed.

The audience's eyes are sharp, and many of the comments are quite objective.

Several movies have suffered from the backlash of marketing word-of-mouth to varying degrees.

Only "Zhou Chu" had a firm foothold.

Again, it all depends on peers.

"The master of the country is back, aiming at a box office of 1 billion!"

"Zhang Yimou and Zhou Yutang are sitting high in the clouds, coming to the Spring Festival!"

La Pei Kang's mood was a little complicated at this time.

China Film Group has bet on the Sino-French co-production blockbuster "Wolf Totem", and he personally endorsed it.

A lot of promotional resources have been invested before and after, including movie schedules, and everything is taken care of.

However, according to the current box office trend, it is somewhat difficult to recover the investment cost of 300 million through domestic box office.

Fortunately, he has a guarantee.

China Film Group is also one of the producers of "Zhou Chu Destroyed Three Evils", and the good news there has been frequent, which has saved him some face.

After reading the box office data report of "Zhou Chu", La Pei Kang called Zhou Yutang and was talking about the box office in Asia.

"In South Korea, the movie received over 1 million viewers in three days of release."

"Higher than expected."

Zhou Yutang nodded slightly.

The Great Cold Underworld can now be said to be full of evil cults.

The scene where Chen Guilin finally drew his gun and started killing people in the church has made countless people happy.

The film schedule provided by CJ and Showbox is also good. Coupled with online marketing and Zhou Yutang's terrifying box office appeal in South Korea, the film has such a box office.

It has topped South Korea's single-day box office charts for three consecutive days.

However, with this data, it is basically unrealistic to try to break the box office record of "The Battle of Myeongryang", which is supported by the official ending. However, there is hope that it can reach 10 million moviegoers.

Calculated, it would be about 400 million more box office.

For Zhou Yutang, it was a bit unexpected and a bit pleasant.

Although he is very popular, he has not gone to South Korea to promote. This is like opening the mouth of a sack and letting money fall from the sky.

La Pei Kang was even more enthusiastic about this and asked proactively: "Yu Tang, do you want to go to South Korea to do some publicity and continue to expand your influence?"

As long as a project invested by China Film Group achieves success abroad, it has special significance.

"Let's wait until I get back from North America."

Zhou Yutang said in a leisurely manner.

Harvesting the entire Asian film market and further pushing up the box office.

What to do next.

It means reaching out to the Western film market.

In addition to several blockbuster movies last year, "50 Shades of Grey", which was released on Valentine's Day, performed well.

Besides attending the Oscars this time, I also have to discuss another important matter with Warner.

The first part of "Now You See Me" tested the waters in North America, and its box office performance and reputation were quite good.

"Now You See Me 2", which is still in post-production, has specially introduced Western starring actors, and what they want is to have both inside and outside the walls.