Chapter 1212 Lucky Husband
Because of the butterfly effect, sports stars have been sought after by the market since the 1980s and have become the darlings of the advertising endorsement and commercial performance market.
As long as you make achievements, you will not lack advertising endorsements and commercial performances. The more honors you win in international competitions, the more advertising endorsements and commercial performances you can get.
Guo Jingjing is the most beautiful member of the national diving team. She has fair skin and beautiful looks. Now she is the leader of the national diving team. Naturally, she is also the darling of advertising endorsements and commercial performances.
As long as she can make a comeback in the Beijing Olympic cycle, she will be the lifelong spokesperson for many brands.
The one who finally won the lifelong endorsement was the gymnastics prince ‘Li Ning’. Li Ning created the sports brand ‘Li Ning’ with the income from advertising endorsements and the funds from the lifelong endorsement contract. It is now one of the top three sports brands in China.
Those who can achieve great results are likely to get a lifelong spokesperson.
Now Guo Jingjing has received endorsements from Panshan Group's companies, including Huaxia Automobile Group, Huaxia Motorcycle Group, Huaxia Mobile Group, Huaxia Gree Home Appliances Group, Huaxia Jinlong Computer Technology Group, Huaxia Petroleum Group, Huaxia Communications Group, Huaxia Southwest Airlines Group, and Xiangjiang Bank Group. All of them are S-level endorsements, and each endorsement advertisement is 3 million RMB per year, which means 27 million RMB per year.
If it is higher, it is SS-level endorsement, which is a lifetime endorsement.
Among the active athletes who currently have SS-level endorsements, there are only four, Liu Jingming, Liu Yingqing, Liu Qing'an, and Liu Manhua. The others who have received them are all retired.
Among these people, there are "gymnastics prince" Li Ning, the first "diving queen" Gao Min, the second "diving queen" Fu Mingxia, and the creator and inheritor of the spirit of the Chinese women's volleyball team, "iron hammer head" Lang Ping.
Some are lifetime endorsements of a certain group, and some are multiple.
Those with good image and good performance have more lifetime endorsements, while those with poor image and poor performance have fewer lifetime endorsements.
This also makes a group of sports stars gain both fame and fortune, and their income is much higher than that of entertainment stars.
Huo Qigang was glared at by his grandfather Huo Yingdong, and was startled, and hurriedly said: "Grandpa, please rest assured, I really like Jingjing, and I will not marry anyone else in this life."
To be honest, Huo Qigang is quite satisfied with Guo Jingjing, whose appearance and figure are impeccable.
She may not be as beautiful as the top beauties among entertainment female stars, but Huo Qigang has understood for many years that his wife cannot be an entertainment female star, and his marriage cannot be truly independent.
There is no freedom in a wealthy marriage!
They all have to serve the interests of the wealthy.
It is already very good that Huo Yingdong chose it for him and let him work hard on his own.
Huo Qigang knows that some wealthy sons and daughters are only arranged to meet at cocktail parties and parties, and they are arranged to get married soon.
Huo Yingdong asked him to pursue Guo Jingjing and gave him five years.
After Huo Qigang met Guo Jingjing, he found that Guo Jingjing was different from other women in Hong Kong.
In Hong Kong, if a woman saw Huo Qigang's interesting eyes, she would want to throw herself on him, but Guo Jingjing was different.
The independent, strong and autonomous characteristics are rare in Hong Kong.
Afternoon tea, leisurely.
Liu Tao came to Hong Kong only two or three times a year. Every time he came to Hong Kong, he would meet an old friend.
His friendship with Huo Yingdong has been for more than 20 years.
Both sides are allies and win-win cooperation.
The Huo family has become the first wealthy family in Hong Kong by virtue of cooperation and position. It not only has a huge influence in Hong Kong, but also has a very large influence in the whole of China. Huo Yingdong has a very large influence and a very high status among overseas Chinese.
In the past 20 years, the Huo family has been very firm in its stance, investing heavily in sports and education, making great contributions to promoting exchanges between Chinese and overseas Chinese at home and abroad, and is also the leader in Hong Kong in terms of domestic investment.
As the first wealthy family in Hong Kong, the Huo family has its base in Hong Kong and is most concerned about the development of Hong Kong.
Huo Yingdong proposed a new round of land reclamation plan.
Hong Kong has also tasted the sweetness of land reclamation.
Through land reclamation, Hong Kong now has a total land area of 1,250 square kilometers, and it is precisely because of this that it can support Hong Kong's tens of millions of people.
Hong Kong is now one of the most densely populated regions in the world and the region with the highest life expectancy in the world.
In addition to some industries moving north to free up land, for Hong Kong, the best way to obtain more land is land reclamation.
Over the years, after continuous development, the real estate development in Hong Kong has reached its limit. If it is to be developed further, it will be the development of those old houses. However, the interests are complicated and the demolition and resettlement fees are frighteningly high. No real estate developer is willing to do such a thankless task.
Land reclamation is targeted. Hong Kong real estate developers hope to start a new round of large-scale land reclamation, and then obtain 100 square kilometers of land, that is, 150,000 acres of land through land reclamation.
100 square kilometers of land, according to the current land price in Hong Kong, is worth at least 3 trillion yuan. If it is developed into residential and commercial properties, it will be worth at least 8 trillion yuan or even 10 trillion yuan.
Liu Tao said: "Mr. Huo, the times are different now. It is impossible to reclaim land on a large scale like before. The country pays more and more attention to the environment, and the impact is not good!"
The land reclamation plan has been a very hot topic in Hong Kong in recent years, and it is driven by real estate developers and related interest groups.
But for Liu Tao, Hong Kong has reached a certain ceiling. If Hong Kong wants to develop, it needs to upgrade itself and improve itself in all aspects.
With the current labor costs in Hong Kong, low-end manufacturing is losing money, and mid-end manufacturing is not profitable. The only manufacturing industry that still has profits is high-end manufacturing.
To a certain extent, Hong Kong needs to actively integrate into the Guangdong-Hong Kong-Macao Greater Bay Area, and it has been fully prepared in public opinion, but there are still many local forces in Hong Kong that resist.
This requires forcing Hong Kong from the overall environment, forcing Hong Kong to upgrade itself and integrate into the Guangdong-Hong Kong-Macao Greater Bay Area.
The Guangdong-Hong Kong-Macao Greater Bay Area is a national-level urban agglomeration, which involves the interests of the entire region, as well as national interests, and is a national strategy.
The country is prepared to give Hong Kong eight more years to prepare at most. After eight years, the Guangdong-Hong Kong-Macao Greater Bay Area will be accelerated anyway.
In order to promote the Guangdong-Hong Kong-Macao Greater Bay Area, the country is not only making long-term preparations in academia and public opinion, but also in infrastructure. The Hong Kong-Zhuhai-Macao Bridge, which has already started preliminary work, is a major infrastructure project. (End of this chapter)