Chapter 111 Earthy Game Advertisement
So far, no one has realized the special blessing effect of AI chips on "God's Grace Continent".
It’s not everyone’s fault.
How expensive are AI chips? One chip costs tens of thousands of dollars, and this kind of chip usually consists of hundreds or thousands of pieces working together, so ordinary people simply cannot afford it.
the most important is……
Although Tianba Studio officially calls "Shen's Grace Continent" an excellent AI animation production software, this has also been recognized by the animation industry.
But people still regard it as a game in their hearts.
At most, it is a special game. Who would have thought that an ordinary RPG adventure game would be related to the industry's most cutting-edge AI chip?
Please!
Most people feel that the performance is wasted when using the 4090 to play "God's Grace Continent". After all, the fan is not spinning during the game.
Use the more expensive H100 or H200 to play the game "God's Grace Continent"?
Let’s not discuss the price issue first. This kind of professional-grade AI chip is not used for AI training. How can it be used for playing games?
Can I play?
When Chen Ba noticed this through the AI chip presented by Lao Huang, he quickly contacted Huazi, who also made AI chips.
Hua Zi was very interested in it.
After they verified that what Brother Ba said was true, the first thing they thought of was to invest in Tianba Studio and invite Chen Ba to join their "Future Ark" team.
In their words, talents like Brother Ba are simply overqualified to stay in the gaming industry. It is better to work with them on AI and ensure that they will surpass their competitors next year and become number one in the world the year after that...
"No, no!"
Chen Ba wiped the cold sweat from his forehead and declined Hua Zi's warm invitation, saying that he was born as a gamer and died as a gamer, and that playing games was more suitable for him.
Neither joining the company nor buying shares will work.
But cooperation is possible, so Huazi bought a personalized version of "God's Grace Continent".
They only have one request, which is to let the NPCs in "God's Grace Continent" speak and reduce the number of NPCs, preferably to only one.
Let’s call the NPC Xiaoyi!
Everyone knows the meaning of the name Xiaoyi. Chen Ba has also used Huazi's consumer products, so he naturally knows that this is the name of their AI assistant.
"This is because we want to use our "God's Grace Continent" to reincarnate Xiaoyi and rebuild it!"
After seeing off Huazi's representatives, Chen Ba had a sudden thought: "Hey, you said that Xiaoyi has been reincarnated in the Shen'en Continent. Then, can YOYO, Xiaodu, Siri and Xiao Ai be reincarnated in the Shen'en Continent as well? ?”
"Brother Ba...what do you want to do?"
Xiao Lu was a little surprised and said, "We just sent Hua Zi away, and then you ask Hong Xing to go out and hook up with someone else?"
"That's what you said."
"Why am I cheating on Hongxing? Doesn't this provide an idea! If Huazi can buy "God's Grace Continent", why can't other manufacturers buy it?" Chen Ba exclaimed.
He is a game developer. Is it excessive to want to promote his own game?
He is selling to Hua Zi, and selling to others is also selling. You can say that he is a loser, but he is really not a cheater!
Of course, there is no need to rush this matter.
Huazi purchased the personalized customization service of "God's Grace Continent". He will definitely upgrade Xiaoyi when he returns and hold a press conference at that time.
After Huazi has finished the press conference, it will be easier for them to fool other companies in need.
Is Hua Zi's "Xiao Yi Reborn in Another World" great? Do you want the same style?
The methods are all transparent.
As long as you have enough AI chips and computing power and purchase the personalized customization service of "Shen'en Continent", you can also have the same Xiaoyi as Huazi!
By then the Divine Grace Continent will be bustling.
Xiaoyi, Xiaoai, and YOYO from outside the territory are reincarnated and come to Shen'en Continent to start a new life. What kind of fight will they start?
"Help! "I was surrounded by AI assistants in a different world" is currently being serialized, so stay tuned...
In addition to AI assistants, the NPCs in "God's Grace Continent" can speak, which will also have a certain impact on the animation industry.
But having said that, the poor guys in the animation industry are probably reluctant to use chips like H100 or H200. Personalization is enough for them to play with for ten years.
In a short period of time, no animation company will boldly try to produce animations using the same method and scale as training AI.
Therefore, there is no risk of unemployment for the two professions of anime voice actors and editors.
At least not in the short term.
Speaking of Shen'en Animation, especially the commotion caused by the major animation video websites after the release of the professional and customized versions of "Shen'en Continent", Chen Ba was also speechless.
The amount of divine grace animation is huge.
This is a good thing, after all, who doesn’t like to eat a lot? When reading serialized novels, do you find it distasteful to the author for updating them too quickly?
impossible!
But because the amount was so huge, it was beyond imagination, so this weird scene really happened.
A single animation has a large amount of content, but the other animations are still updated in a constipation manner. Then everyone will watch the animation with a large amount of content. After all, it is fun to watch!
But what if all animations are overproduced?
I can’t even look at it!
The audience, who were overjoyed at first, now all entered sage mode. There are so many movies I want to watch, and I can’t finish them all. I really can’t finish them all...
Your favorite author has updated a hundred chapters today, and each chapter starts with 10,000 words.
Wow! So happy!
But when you refresh your bookshelf, you find that this is not an exception. Each of the dozen novels you have read has been updated with one hundred chapters and one million words.
This is excessive happiness, and I no longer know what to do.
You tell me to watch it, you can’t finish it!
I haven't finished reading today's update yet. Just after twelve o'clock in the morning, the author updated another hundred chapters. It was really a feeling of happiness to despair.
Audiences who like to watch animations feel this way now.
Already completely numb!
There are hundreds of new shows, some domestically produced and some neon, but not surprisingly, all of them are high-volume, full-fledged. What do you think? Who should I go see?
Audiences have limited energy.
When updates were slow in the past, a viewer might watch dozens or twenty new shows at the same time. After all, updates were slow.
However, since the emergence of Shen’en Animation, the animation industry, especially the category of online animation, has generally seen its broadcast volume halved.
The energy of the audience remains unchanged, and the amount of updates is too large. As a result, viewers who could have watched more than a dozen new shows at the same time can now only watch one or two of their favorite animations.
“The audience is so dedicated right now.”
"Viewers of animation A basically only watch animation A. Even if they are interested in animation B, they don't have time to watch it."
Chen Ba explained: "As a result, the average number of animations played has almost halved. Regardless of the quality, the results are not as impressive as before."
This is a change in the general environment.
The impact of Shen'en animation is so strong that it has changed the original ecology and gameplay of the animation industry.
If you want to restore it to the original state, just increase the average number of animation views and reduce the number of updates.
But here comes the problem...
If you reduce updates but others don’t, the audience will naturally be lost. Who would do such a thankless thing?
"Vicious cycle!"
Yang Dong made a fair comment: "If this continues, it may be rare for a single episode of online animation to have more than one million views."
"That's right! So the previous video charging model has also changed in line with the times."
VIP first look?
Who still opens VIP? If I can’t watch your animation, then I’ll watch something else! There are so many animations to watch, who would be stupid enough to ask for a VIP membership?
What is popular now is free broadcasting, with advertisements inserted into the animated feature films.
Want to skip ads?
Yes, if you watch a 30-second commercial, you can watch 5/10 episodes of the animation for free.
Of course there are members too!
It's just that the current members are not members of the whole site, but exclusive members of the animation area.
This membership benefit can only be used in the animation area. Outside the animation area, any TV series, variety shows or movies require additional full-site membership.
It's getting more and more perverted.
In the long run, no one can say what the animation industry will eventually become. Maybe in a few years, animation will really decline and no one will even watch it.
…
The beginning of winter is approaching.
Tianba Studio collectively took two days off, mainly to attend the engagement party between Wang Kun and Zhang Xiaojuan and discuss the issue of the best man and bridesmaid.
That’s right!
After Akun and Xiaojuan talked for a while, they really got along very well, so with the help of relatives and friends, they decided to get a marriage certificate at the end of the year.
The engagement process has to go through.
The man and woman also need to sit down and have a good chat about bride price, three gold items, clothes and wedding-related matters.
Everyone at Tianba Studio is basically the "matchmaker" between the two of them. According to tradition, a matchmaker must be invited when getting engaged.
Although there are a lot of matchmakers...
Chen Ba, Yang Dong and two others were the best man candidates, while the bridesmaids were Zhang Xiaojuan's best friends and classmates.
"When is the wedding?"
"My parents are choosing the date!"
Wang Kun raised his glass and clinked it with everyone, and then said apologetically: "I'm sorry, Brother Ba, I didn't want to disturb you, but my mother has to invite you."
"fine!"
Chen Ba waved his hand and said, "You came to invite me when you got engaged. It was to give me face. How could you not come?"
"Besides, I haven't been busy lately. I have nothing to do when I'm free. It's good to have a meal and learn more."
"are not you busy?"
Wang Kun was a little surprised: "But I heard from Xiaojuan, aren't you developing a new game?"
"A little game."
"The development work has ended a long time ago. Recently, I am just testing bugs and looking for channel partners." Chen Ba explained.
The development work of "Garbage Mixer" did not last long, and it took even less time than the early "Hanchuang Kudu Simulator".
The only trouble is that for this kind of mobile games, especially online mobile games, you need to have a good discussion with the channel provider about charging issues.
On the PC side, there are platforms such as Steam Platform, Ebao and Wegame, and on the console side there are platforms such as Sony, Microsoft and Nintendo.
Naturally, the mobile terminal also has channels.
It's not IOS and Android that everyone often talks about. This has nothing to do with the mobile phone system. The main reason is that major mobile phone manufacturers charge channel fees.
Trivia, cross-platform development technology is very mature, and data exchange between IOS and Android is not difficult at all, as long as you have the skills. It's just that Guozi wanted to collect tolls, so he created things like IOS servers and Android servers.
certainly!
The Android side is not a good person either.
The channel fees charged by major mobile phone manufacturers in their respective application markets are also not low, and some are even worse than Guozi.
One of the better things about Android is that players do not go to the app store to download, but go to the official game website to download, and the channel fee is waived.
If the fruit is not good, putting it on the shelves is equivalent to being charged a toll. Want to evade the toll? nonexistent!
At present, Chen Ba has obtained the channels of Huazi application market by virtue of his cooperative relationship with Huazi, and the channel fee ratio is very low.
As for other channels, if the charges are too shady, we won’t use them. If the charges are reasonable, we will list them.
The main thing is to rely on Huazi's application market. After all, Huazi has a cooperative relationship and can provide some recommendation positions and notification bar advertisements.
certainly!
Chen Ba also prepared a method, which is to place advertisements about "Junk Xiaoxiaole" on various short video platforms.
Clicking on the advertisement will jump to the game download page of Tianba official website.
Don't say this is a crude trick...
So what about XX Speedy Edition,
Moreover, those rubbish games that make a poor kid become a millionaire instantly and give away a beautiful secretary and a Lamborghini at the beginning are also advertising like this, and the number of downloads is really high.
"The poor boy starts with ten draws in a row. I've also seen the advertisement for the beautiful secretary and the luxury sports car..."
Yang Dong took a sip of beer and said, "I just don't understand. Someone is really interested in this kind of advertisement, and then clicks to download it?"
"have!"
Chen Ba nodded and said: "If there is no conversion rate, why would people invest in ads for so long? Are you a fool to think that this game developer is a fool?"
These days, who doesn’t?
A poor boy becomes rich and handsome in seconds, he builds a castle and digs ditches with just a few swipes of his finger, he moves left and right to become bigger and stronger, a pig demon chops down trees and explodes equipment...
It seems that no one clicks on these short video ads to download and play, but in fact the conversion rate is not low.
The publicity effect is still good.
"This is just like the Crooked Dragon King in online novels. You have passed that stage, so you are not interested. But there will always be readers at that stage, so there will always be people who like to read this kind of novel."
Chen Ba grinned and said: "A poor boy turned into a tall, rich and handsome man in an instant, and he gave him a beautiful secretary at the beginning... Don't you think it's very attractive?"
As for who is attractive, it depends on the score.
What is certain is that this seemingly crude game has a clear market positioning and target audience just like Tanwan Blue Moon.
The same goes for "Garbage Killer".
As long as you find the target audience and shoot a few short video ads that are equally embarrassing and shameful, you can actually attract a large number of players.
He has thought up the script.
"XXX has received 1,000 yuan!"
"Wow! Xiaofang, what are you playing at? How did you make so much money at once? Please teach me!"
"I'm playing "Garbage Eliminator"! You can clean up the junk on your phone by playing the game. Not only does it make your phone smoother, Brother Ba also spends money wildly. Come and try it too..."
OK OK!
It's a bit vulgar, and anyone with a discerning eye knows that this is a word game. Chen Ba can't "throw away money" like this.
But China has too many people, so there are always people who will be interested, and then they can't help but download "Garbage Eliminator".
As long as someone downloads and plays it, doesn’t the purpose of advertising have been achieved? What does it matter if it is a little vulgar or a little earthy?