Chapter 130: Distinguished Guests
ah?
mistake ?
Manager Liu was stunned for a moment, then asked in a humble manner, "Excuse me, is there anything wrong with this strategy?"
Cheng Ling explained patiently: "This surge in sales is a temporary state. Today's netizens like to follow the trend, and it is difficult to guarantee that they will continue to love something."
“If netizens’ enthusiasm fades, will there still be so many orders?”
"If there are no orders, then investment in equipment, expanded factories, additional employees, and the resulting warehouse storage, transportation chains, sales promotion, and after-sales services will all require a large amount of capital injection."
"Once the order volume shrinks and costs have increased and there is no way to reduce them, can the company still make a profit?"
Every time Cheng Ling said a word, Manager Liu sweated more on his forehead.
He has indeed not considered any of this!
"Equipment will depreciate and personnel will be idle, but wages will continue as usual. The ingredients we purchase for processing require warehouse storage, and storage costs are not low. In addition, these raw materials may deteriorate due to weather or storage conditions, or Expired……"
"Produced and processed food also needs to be stored and has a shelf life... As long as the orders don't come in, this part of the cost will never be replenished."
"If a vicious cycle forms, then the company will face the crisis of bankruptcy."
Manager Liu's back was soaked with cold sweat.
He was so overwhelmed by the large number of orders that fell from the sky that he completely failed to see the problems behind them!
This time he came to the group just to apply for funds and expand the production scale so that he could complete the order tasks on time and in quantity.
Who would have thought that all he saw was the surface!
It is said that Mr. Cheng and his son Mr. Cheng are business wizards.
Unexpectedly, even Mr. Cheng’s daughter who is involved in the entertainment industry is also a good one among people!
"Miss Cheng, please give me some advice for the company!" Manager Liu almost knelt down. "Please tell me, how should I deal with this crisis?"
Cheng Ling looked relaxed and waved his hand: "Orders have surged and we can't supply the goods. It's just a small problem."
Manager Liu was sweating on his forehead and slowly asked a question:?
We are all facing bankruptcy. Is this still a small problem?
So what is a big problem?
"Big problem? Cheng Daheng Gourmet Food Company has collapsed. Huge liquidated damages will be paid. Investors will withdraw their capital. The capital chain will be broken. The Food Safety Bureau will suspend all the company's business and conduct raids. The Commerce Administration will suspend our business and even implicate the Cheng Group." of life and death.”
Cheng Ling said calmly,
"Manager Liu, do you think this is a big problem?"
Manager Liu's lips turned white.
Big problem is no longer enough to describe the seriousness of the matter.
Cheng Ling suddenly smiled and said,
"If you don't know anything about the upcoming crisis and do nothing, you can only sit back and wait for death. But now we have high-level warnings ahead. We just need to find ways to deal with them. We can turn risks into What an opportunity.”
Manager Liu swallowed, "...Miss Cheng...what do you need me to do?"
Cheng Ling held out two fingers: "There's not much you can do, there are only two things."
*
Located in Xicheng Commercial Street in Maple City, the China office building of Singapore Xinglai Catering Group Co., Ltd. is located on the royal road in the middle of the street.
At this moment, the top floor of this modern office building - the office of the Xinglai Group's president in China, with its 270-degree viewing glass, welcomed a noble guest.
Chen Kuntai, the Dahua regional president of Xinglai Group, smiled so hard that he couldn't see his eyes. He diligently handed a women's slender cigarette to the person sitting on the boss's chair, took out a lighter, and carefully lit the cigarette for her.
It was Mu Yindi.
Mu Yindi was wearing a pair of neat jeans, which were tucked into the limited-edition black lambskin boots of the season. She held the cigarette between her index and middle fingers, took a puff, and slowly exhaled the smoke.
Chen Kuntai bowed slightly and stood opposite her. He did not take the initiative to speak, but just kept smiling apologetically.
"I told you..." Mu Yingdi crossed her legs, "Are you all set up?"
"That's natural, that's natural," Chen Kuntai replied.