Chapter 1461 1563. Fear before the battle

Chapter 1461 1563. Fear before the battle

"One hundred million, you are insulting our idol!" Jing Han puffed up her face in anger, poked her husband's head with her finger, and accused loudly.

"One hundred million is not a small amount." Gu Yu explained with a wry smile: "Wife, although Nie Wei is a top director, he is shooting a plane crash theme this time, and it is an air crash theme adapted from domestic events. To be honest, the market is still waiting and watching for this type of genre, so one hundred million is really not a small amount."

Gu Yu tried to explain to his wife why he said "one hundred million", and then found that it was impossible to explain to his wife.

Jing Han listened to him patiently, but after Gu Yu finished speaking, Jing Han continued to poke Gu Yu's head with his finger.

"Okay, you not only have no confidence in Brother Nie Wei, but also in Chinese films..."

"No, no, listen to my explanation, my basis is based on facts. Domestic air crashes, not only all disaster themes, more than 90% of them fail."

"Ha, you still curse Brother Nie Wei's movie to fail?" Jing Han laughed angrily, and poked faster.

Gu Yu felt a little dizzy, but at the same time he suddenly felt very sober. Why should he reason with a woman?

"Five hundred million! It must be five hundred million!" Gu Yu shouted. As soon as he finished speaking, he felt that the shaking world finally stopped.

Jing Han smiled with satisfaction: "That's about right."

Although he said so, Gu Yu's analysis still made Jing Han a little worried. Will the pre-sale box office of "Captain China" really be very bad?

Her concerns are actually the concerns of the cinema managers.

As a top director, Nie Wei's personal influence must be no problem, otherwise it would be impossible to win the first place in the Lunar New Year schedule this time, and he can still occupy nearly 40% of the schedule among a group of powerful opponents. This is the market's recognition of the name Nie Wei.

But at the same time, everyone does not approve of the subject matter chosen by Nie Wei.

So far, no Chinese reality-themed disaster film has been regarded as a classic or achieved brilliant results. This theme has always been a niche theme for Chinese films, partly because of the high investment and partly because of the low return.

So few companies will choose this theme, and the movies that choose this theme have all failed, and even few have been released in theaters.

Another issue is the schedule.

This is the Lunar New Year holiday, and everyone is celebrating the New Year happily. You made a movie about an air crash, which is really as bright as a sun among all the comedies, and is particularly conspicuous.

Of course, even if everyone is pessimistic about the theme of the movie shot by Nie Wei, based on the fact that this is a movie shot by Nie Wei, a pre-sale forecast of 100 million is still given.

When Boss Wang heard the news, he really wanted to flip the table.

You gave Nie Wei a pre-sale box office of 100 million for his new movie, and you said this is the worst plan, so what is my 20 million?

That's right, the pre-sale of the new movie "Crazy Alien" of Boss Wang's company is only 400,000 yuan in the new day. So far, the total pre-sale of the box office has barely exceeded 20 million yuan.

Although this data has ranked second in the current pre-sale list, second only to Xu Guangtou's "Lost in Russia", this does not make Boss Wang happy.

Thinking that Nie Wei's new movie may be able to complete the pre-sale of their seven days in one day, Boss Wang really feels heartbroken and can't breathe.

He is not afraid of losing, and in fact, he has never thought about winning, but to lose so embarrassingly, Boss Wang feels very embarrassed.

However, the public does not care about Boss Wang's face. After midnight, I don't know how many people clicked on the ticket booking APP of Fanxing to start placing orders. With the carrying capacity of Fanxing's super server, it is inevitable that the network will be congested for a few seconds at midnight.

Every time the background pre-sale figures are refreshed, they will increase by millions of dollars.

After an hour, the box office pre-sale of "Captain China" has reached 50 million! ! !

When other cinema managers heard the news, they all opened their mouths in surprise, but after recovering from the initial shock, they all grinned.

They really admired Nie Wei's influence. Even with such a theme, he could get 50 million pre-sale box office in just one hour. According to this development trend, breaking 100 million on the first day is not a problem at all. As for whether he can get 300 million or 500 million after seven days, it doesn't matter to the cinema managers.

Because this wave alone is enough to make them have full confidence in the box office after the release of this movie.

And the fact is just as they expected. The pre-sale of "Captain China" exceeded 200 million on the first day, which directly made Nie Wei and Shu Chang dumbfounded.

"Is my new movie so popular?" Nie Wei couldn't help but mutter to himself when he saw this result.

Of course, the doubt was only for a moment. After all, the facts were in front of him. Nie Wei easily accepted the fact that he was so powerful and so popular.

Shu Chang was not very happy. She had originally guessed that the pre-sale box office would be 200 million yuan, but she didn't expect it to be reached in one day. But there were still six days left before the pre-sale. What would the final pre-sale result be?

Shu Chang couldn't guess, but she knew it would definitely be far more than 200 million yuan. In this way, Nie Wei's original guess was obviously closer.

Shu Chang had already begun to prepare for "defaulting on the debt".

If Shu Chang was only slightly disappointed, then Boss Wang was really upset. Nie Wei's first-day pre-sale exceeded 200 million, which was ten times his six-day pre-sale performance.

Although there may be a possibility of temporary withdrawal of the pre-sale box office, the refund rate of big directors like Nie Wei has never exceeded 2%, so basically, if nothing unexpected happens, the first-day box office of "Captain of China" will once again break the record of Chinese film history.

Of course, in the eyes of others, this is purely Nie Wei fighting himself. Isn't it the same for any movie? Some people are sour in their hearts, is it interesting?

Of course, the first-day pre-sale performance of "Captain of China" also surprised and delighted the theater managers. What surprised them was that the pre-sale box office of a movie of this theme was so good, even better than Nie Wei's "Fantastic Beasts 2" last year.

And the joy was naturally because the attendance rate of the cinema was too high. In many popular theaters in big cities, the attendance rate on the first day was basically more than 80%, and many were even full.

As for ordinary cinemas, the average attendance rate of all pre-sale screenings of "The Captain of China" has reached nearly 40%.

If the agreement had not been signed, the cinema managers really wanted to increase the screening rate for Nie Wei.

The pre-sale of "The Captain of China" also made the opponents of the Lunar New Year file feel very upset. The pre-sale box office of the works from the second row to the tenth row on the pre-sale list is not as good as the pre-sale box office of "The Captain of China". How can this not be upset?

Of course, the upset is only temporary. After everyone gets over the sourness, what is left is fear.

The pre-sale results of "The Captain of China" have reached such a level, which really makes his opponents who are released at the same time tremble.

The cake of the Lunar New Year file is indeed very big, but it can't resist everyone's appetite. However, with the momentum of "The Captain of China" now, it really feels like swallowing mountains and rivers. Not to mention eating the whole cake in one bite, it seems that it is no problem to swallow at least half of it.

Everyone dared to arrange it in this schedule before, just to bet that the public was not very interested in movies of the type of theme "The Captain of China", but once the pre-sale box office data of this movie was released, everyone should wake up from the dream.

This is not a lack of interest, this is simply too much interest, okay.

Seeing the momentum of "The Captain of China", many people also began to have small ideas.

The small idea is naturally to adjust the schedule, which is also the most effective way for movies to avoid strong enemies. In order to avoid "The Captain of China", Boss Wang directly hid for five days. After seeing the box office data of "The Captain of China", other movies have the same idea.

Although it is not easy to move the schedule at this time, there are not a few people in this industry who have this ability.

As for the movies promoted by small companies, they can only leave it to fate.

The first to take action was Xu Guangtou's "Lost in Russia". No one could have thought that this movie, which had been ranked first on the list before the pre-sale of "The Captain of China", announced a change of schedule one day after the pre-sale of "The Captain of China".

The reason is certainly not "fear before the battle", after all, it is impossible to tell such a big truth, but it uses a publicity method of "watching Lost in Russia during the day and watching the Spring Festival Gala at night".

That's right, the film company behind Xu Guangtou has moved the film up to the New Year's Eve.

This operation is also a historical one. You know, those who work in the cinema industry may only have one day off a year, but the company behind Xu Guangtou has done this. Well, all the cinema workers in the country have to give up this only day off and accompany them to work.

Xu Guangtou and the company behind him are actually helpless about this, because if they want to move up the schedule at this time, they can only avoid losing too much on the New Year's Eve.

If it is moved up one day, I am afraid that the scheduling rate cannot be guaranteed, and moving it to the New Year's Eve is equivalent to taking a step ahead, at least they will not be caught off guard by "The Captain" right at the beginning.

With Xu Guangtou's "Lost in Russia" taking the lead, many movies that were stuck in the Lunar New Year's Day file are also seeking to be released on New Year's Eve. Although they have not been finalized, the Star Cinema Line has received at least five requests from movies originally scheduled to be released on the first day of the Lunar New Year to advance to the 30th.

In this regard, there are inevitable disagreements within the Star Cinema Line, and the reason is naturally because of interests.

Some people think that "Lost in Russia" took the lead in advancing the file, which did break the rules of the industry, but they should not be hard on money. Although the reputation of the Lost in Russia series has been declining, it is also a big box office. The box office of this series of movies has not been less than 1 billion, which is the interest that the theater line cannot give up.

As for the employees losing the only holiday of the year, the worst thing is to compensate these employees with double or triple overtime pay.

But another part of the people think that the company behind Xu Guangtou should be severely punished for its actions.

Arbitrary advancement of the file and destroying the welfare of employees in the industry is a provocation to the entire industry. If they are not severely punished, they will act recklessly in the future.

The two factions quarreled for a whole night, and even Nie Wei was alarmed in the end.

After listening to the opinions of both sides, Nie Wei made a direct decision: no!

After Nie Wei's decision was issued, even if the opposition had some complaints in their hearts, they immediately raised their hands to support it. Nie Wei was the one who had the final say within Fanxing.

Half an hour after Nie Wei made the decision, the company issued a notice that Fanxing Cinema would be closed on New Year's Eve.

The staff who had been waiting anxiously for a long time were naturally overjoyed when they received the news, but Huanxi Company behind Xu Guangtou was panicked after receiving the news.

Because the number of screens in Fanxing Cinema is too many, if Fanxing Cinema does not agree to advance the release of "Lost in Russia", then the screening rate of "Lost in Russia" will be reduced by at least 30% from the beginning.

Because Fanxing Cinema is the first cinema in China, the number of screens accounts for 30% of the total number of screens in China.

Huanxi panicked and quickly contacted Xu Guangtou, hoping that Xu Guangtou would call Nie Wei and let Nie Wei be accommodating.

Xu Guangtou called, but Nie Wei did not answer.

When you were being clever before, you didn't expect to cause so much trouble to everyone. Now you are panicking and want to rely on personal relationships to plead for mercy, which will not work with Nie Wei.

Nie Wei was very generous not to blame Huanxi and Xu Guangtou for causing trouble for him.

Fanxing refused to give in, and "Lost in Russia" had no choice but to accept this reality, but the release date on New Year's Eve would not be changed, because in Huanxi's view, this was the only way to avoid being crushed by "The Captain".

Boss Wang was watching the excitement from the side, and he was quite happy.

Whether it was the internal disagreement of Fanxing Cinema on Nie Wei's side, or Huanxi and Xu Guangtou offending their peers, Boss Wang felt that it was something worth being happy about.

Especially Xu Guangtou, Boss Wang felt that the other party should be the biggest competitor of his film in this Lunar New Year file. Although both parties were probably competing for the second place, Boss Wang was naturally happy to see his opponent in trouble.

"Are you ready for tomorrow's release?" Boss Wang, who opened a bottle of red wine, did not forget his work.

"Crazy Alien" was about to be released, and he did not allow any mistakes. Perhaps the pre-sale box office was a little short, but Boss Wang felt that with the quality of the movie, and the water army he prepared to brush the reputation, plus the premise that there were no strong competitors in the same period, he could fight a beautiful turnaround.

"Everything is ready. It will be released on time at 12:00!" the secretary reported.

Boss Wang nodded with satisfaction and took a sip of red wine.

All in all, Boss Wang only got four days for "Crazy Alien", and these four days will be a very critical period.

If "Crazy Alien" is as tepid as the pre-sale box office in four days, then the movie is doomed to fail.

But if "Crazy Alien" attracts a large number of viewers and maintains a good reputation in these four days, then Boss Wang will have the confidence to compete with "Captain China" which will be released on the first day of the new year.

In addition to hiring water army to brush up the reputation, Boss Wang also prepared another means to build momentum for the movie.